Customer Reviews


2 Reviews
5 star:
 (1)
4 star:    (0)
3 star:
 (1)
2 star:    (0)
1 star:    (0)
 
 
 
 
 
Average Customer Review
Share your thoughts with other customers
Create your own review
 
 

The most helpful favorable review
The most helpful critical review


9 of 9 people found the following review helpful
5.0 out of 5 stars A fine tour of the role of finance for the entrepreneur
This book has many virtues. First, it knows its audience. While generalities are subject to all kinds of exceptions, entrepreneurs tend to be active people. This book is written concisely, but covers a comprehensive list of subject. However, it is essential to understand that it doesn't cover any of the subjects exhaustively. It is more like a tour of finance for...
Published on May 3, 2004 by Craig Matteson

versus
3.0 out of 5 stars Great book
Nice, quick read. Wouldn't say it is the best book for working out your financial pro forma of a business plan but it has enough info to point you in the right direction.
Published 17 months ago by Aspinwall


Most Helpful First | Newest First

9 of 9 people found the following review helpful
5.0 out of 5 stars A fine tour of the role of finance for the entrepreneur, May 3, 2004
This book has many virtues. First, it knows its audience. While generalities are subject to all kinds of exceptions, entrepreneurs tend to be active people. This book is written concisely, but covers a comprehensive list of subject. However, it is essential to understand that it doesn't cover any of the subjects exhaustively. It is more like a tour of finance for entrepreneurs. Few people who have what it takes to start businesses will handle all of the financial subjects covered in this book without help and advice from professionals (nor should they), but every businessperson should have an understanding of every subject in this book at least to the level discussed in this very fine book.
The treatment of forecasting, sources of funding, and valuation (including cash flow analysis) are vital topics that too many entrepreneurs treat too cursorily. The discussion in this book is certainly not sufficient to make you an expert on any of these subjects, but sill certainly assist you in becoming sufficiently conversant to speak knowledgably with professionals or prepare you for deeper study. The discussion of accounting is a very quick introduction to the subject and will definitely require deeper study unless you are going to completely outsource your accounting.
I think this is a terrific textbook that could be used as part of a one term course on the subject and hope that it gets adopted at many universities, colleges, and I could even see it used in specialized high school settings for the right kind of bright and driven students.
The material in the book isn't particularly hard, but it is broad. While it can be read alone (especially if you have some familiarity with the subject), it will definitely benefit most students to have the guiding hand of a skilled instructor, class discussions, and applied projects.
I think this is a fine and successful book that will benefit many.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No


3.0 out of 5 stars Great book, March 10, 2013
By 
Verified Purchase(What's this?)
Nice, quick read. Wouldn't say it is the best book for working out your financial pro forma of a business plan but it has enough info to point you in the right direction.
Help other customers find the most helpful reviews 
Was this review helpful to you? Yes No


Most Helpful First | Newest First

Details

Entrepreneurial Financial Management: An Applied Approach
Entrepreneurial Financial Management: An Applied Approach by Jeffrey R. Cornwall (Paperback - May 21, 2009)
$75.95 $65.49
In Stock
Add to cart Add to wishlist
Search these reviews only
Rate and Discover Movies
Send us feedback How can we make Amazon Customer Reviews better for you? Let us know here.