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Entrepreneurial Journalism: How to Build What's Next for News Paperback – October 12, 2011

7 customer reviews
ISBN-13: 978-1608714209 ISBN-10: 1608714209 Edition: 0th

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Editorial Reviews

About the Author

Mark Briggs is the author of Journalism 2.0 and maintains a widely read blog under the same name (journalism20.com/blog/). He is a frequent speaker and presenter at journalism and media conferences throughout the U.S. and Europe and was named to Presstime magazine's "20 under 40" list for 2007. He has served as Assistant Managing Editor for Interactive News at The News Tribune (Tacoma, Wash.) and New Media Director at The Herald (Everett, Wash.) where he was awarded the James K. Batten Award for Innovation in 2002. He earned journalism degrees from Gonzaga University and the University of North Carolina and also served as an adjunct professor at Seattle University from 2002-2006.

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Product Details

  • Paperback: 352 pages
  • Publisher: CQ Press College (October 12, 2011)
  • Language: English
  • ISBN-10: 1608714209
  • ISBN-13: 978-1608714209
  • Product Dimensions: 7.9 x 5 x 0.7 inches
  • Shipping Weight: 12.8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #156,749 in Books (See Top 100 in Books)

More About the Author

Mark Briggs is the author of Entrepreneurial Journalism, a book about the rise of journalism startups and how to start your own journalism business.

Briggs is also the author of Journalism 2.0: How to survive and thrive in the digital age which was published by J-Lab and the Knight Citizen News Network in 2007 and downloaded as a PDF more than 200,000 times in English, Spanish and Portuguese.

An updated version of the book, Journalism Next, was published by CQPress in December 2009.

He is currently director of digital media for King 5 Television in Seattle and a Ford Fellow in Entrepreneurial Journalism at The Poynter Institute. Previously, he co-founded Serra Media, a Seattle-based technology company, and spent nine years running newspaper websites in Everett and Tacoma, Wash.

As part of his mission to help journalists transform in the digital age, Mark has served as a speaker, trainer and consultant for various projects around the U.S., Europe, and the Middle East. He spoke at SXSW Interactive in Austin in 2010 and 2011. In May 2010 he was named one of 20 Journalists to Follow by Quill, the magazine of the Society of Professional Journalists.

He was named one of 20 Journalists to Follow by Quill magazine in 2010 and listed on Presstime magazine's "20 under 40" list for 2007. He earned journalism degrees from Gonzaga University and the University of North Carolina.

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4 of 4 people found the following review helpful By PaoloCisneros on March 2, 2012
Format: Paperback
As a recent j-school graduate, I spent the last few months working for a small trade publication as a sort of Jack of All Trades. In addition to reporting, I was editing, designing and selling ads in the course of a normal day. After a while, it got me thinking. What if I were to set off on my own? What if I used my journalism background and the business skills I was acquiring at this job to launch my own online news source? I was growing tired of my job, but as most any entry-level journalist out there will tell you, reporting jobs (good ones, at least) are few and far between. If you're going to succeed as a reporter in this day and age, you need to approach the field with an entrepreneurial sense. I realized these things early on, but I had no real starting point from which to step off. This is still an emerging field, after all. Enter Mark Briggs.

"Entrepreneurial Journalism" is a must read for anyone interested in learning what it takes to succeed in the age of digital news. This practical guide to start-up news ventures details exactly what you need to know in order to design a product that works. From the technical aspects to the business side, this book will answer all your questions. It's an easy read that's filled with stories from people who have launched their own news sources, and made money along the way. And while there's still much left to be learned in the field of online news, this book will definitely put you ahead of the game.

I can say without hesitation that "Entrepreneurial Journalism" was just the motivation I needed to begin the process of building my own site. I owe a lot to this little book, and I highly, highly recommend it to anyone with an interest in how digital journalism will grow and prosper in the 21st century.
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3 of 3 people found the following review helpful By C Paddock on November 18, 2011
Format: Paperback
Mark Briggs has written another great book about today's journalism scene. Briggs writes with authority -- clearly conveying that he knows what he's talking about because he has done it and he has talked with others who have created cool start-ups. But unlike much of the writing on this topic, his approach said to me: "Here are some great things out there -- and you can do great things, too!" It's not a night-time reading book. It woke me up, my mind filling with ideas about how I could be an entrepreneur in journalism. I'm not a businessman; but in this book Briggs lays out such a clear, logical plan that he makes me think I could fake it and actually start something myself.
I highly recommend "Entrepreneurial Journalism" and also suggest you look at Briggs' "JournalismNext" if you're interested in multimedia storytelling.
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2 of 2 people found the following review helpful By Jack Smith on January 31, 2012
Format: Paperback Verified Purchase
Briggs' latest book Entrepreneurial Journalism is an excellent, must-read book for anyone contemplating an entrepreneurial journalistic endeavor (ie your own news website). Also, because digital journalism is becoming more and more ubiquitous, I would encourage all current or prospective journalists to consider reading Entrepreneurial Journalism.

The book is extremely well-researched and dense with insightful and necessary information, much like a textbook (the author [Briggs] states he's a college professor). However, it is much more reasonably priced that most textbooks and reads much more interestingly.

Overall, I highly recommend this book.
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By Barbara Bullington on June 14, 2012
Format: Paperback
This is a very thorough book that covers everything from maintaining ethics as an entrepreneurial journalist to placing ads on mobile apps. It also contains numerous examples of journalists and the news websites they founded. Very helpful resource for both those who are seeking a better understanding of how news delivery is evolving and those considering their own startup.
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