Offering a pragmatic, how-to approach, this unique entrepreneurial guide details the rules of the road for a successful entrepreneurial venture. There are no ultimate theories or absolute rules in entrepreneurship - just myriad paths that have been traveled by successful entrepreneurs. These success stories are used to illustrate the concepts and approaches that have led to prosperity for many business owners. The book explores who entrepreneurs are, how they start their companies and why they start them, enabling readers to discern if they have what it takes for entrepreneurship.






