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3 of 3 people found the following review helpful:
4.0 out of 5 stars
Very good information for a small start-up shop,
By A Customer
This review is from: Entrepreneurial Software Engineering: A Practical Guide to Developing and Marketing Computer Software (Paperback)
This is a great book for the tech head who wants to start up a small software company but has very little business experience. It forces you to think about all issues involved in running a company, not just the product development side. The appendixed example of a business plan in the book is one of the best I've seen for a small enterprise. Most other books on Software development I have are too academic to be workable but this one is not. This book doesn't deal a great deal with actual software engineering practices so don't buy it if that is your main objective. I would have given this book a 10 but it is somewhat outdated because it doesn't mention OO architecture and internet marketing. But if your aim to boot-strap a small software startup this is a MUST!
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Entrepreneurial Software Engineering: A Practical Guide to Developing and Marketing Computer Software by Edward A. Ipser (Paperback - Aug. 1993)
Used & New from: $0.01
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