Customer Reviews

The Entrepreneur's Survival Guide

5 star:		(2)
4 star:		(0)
3 star:		(0)
2 star:		(0)
1 star:		(0)

 

 

I recently came across an exciting new guidebook that should help entrepreneurs build their companies. The Second Edition of The Entrepreneur's Survival Guide [Cedar Mill Publishing] is authoritatively written by author Mark Paul who himself is an entrepreneur. This book provides a welcomed practical perspective to business growth, survival and management.

This book starts by describing the characteristics that sets entrepreneurs apart as leaders. Next are relevant steps of how to raise money in tight times and build not just your game plan, but also your team story and credibility - really relevant stuff for entrepreneurs who already understand theory but desire practical tips.

This book should benefit start-ups as well as entrepreneurs trying to take their company to the next level. A welcomed treat is a chapter on strategic selling skills which also speaks to how the CEO is a company's "ultimate" sales person.

Although this book is under 200 pages, once read you feel as if you've taken a crash course on how to take your business to the next level.

- Genevia Gee Fulbright, CPA is co-author of Make the Leap: Shift from Corporate Worker to Entrepreneur [Infinity Publishing]. Besides being an author Gee Fulbright is a practicing CPA concentrating in the income enhancement, business coaching and tax preparation/advisory arenas. The majority of her clients are creative, technical or licensed professionals, entrepreneurs and professors.

"The Entrepreneur's Survival Guide" is a must-have for people focused on starting, building or growing their business. Mark Paul's thought provoking questions and advice will ensure that you explore critical alternatives and guide you on your journey to reach new heights.

Linda Oien, Author
"power10" LEADERSHIP: How to Engage People and Get Results