Customer Reviews

The Ernst & Young Entrepreneur of the Year Award Insights from the Winners' Circle

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The Ernst and Young Entrepreneur of the Year (EOY) Awards identify the best entrepreneurs, and author Gregory K. Ericksen runs the awards program. This gives him unusual insight into the judging criteria and the winners' performance standards. His clearly written text brings you into the judging process, and then explains how your business can triumph in leadership, team building, innovation and financial performance. He shares advice and experience from judges (former EOY winners) and current winners. Profiles of the judges and longer examinations of winning companies - including Enterprise Rent-A-Car, Southwest Airlines and 1-800-Flowers - offer practical case histories of entrepreneurs who have done it all, from starting out in garages to surviving disasters to succeeding in pacesetting businesses. Despite his cheerleading tone, Ericksen gets down in the trenches of entrepreneurship. We recommend his inside look at its triumphs and travails to owners and managers of businesses large and small. (Editor's note: getAbstract provided some consulting services to Ernst & Young during the preparation of this book.)

The Ernst and Young Entrepreneur of the Year (EOY) Awards identify the best entrepreneurs, and author Gregory K. Ericksen runs the awards program. This gives him unusual insight into the judging criteria and the winners' performance standards. His clearly written text brings you into the judging process, and then explains how your business can triumph in leadership, team building, innovation and financial performance. He shares advice and experience from judges (former EOY winners) and current winners. Profiles of the judges and longer examinations of winning companies - including Enterprise Rent-A-Car, Southwest Airlines and 1-800-Flowers - offer practical case histories of entrepreneurs who have done it all, from starting out in garages to surviving disasters to succeeding in pacesetting businesses. Despite his cheerleading tone, Ericksen gets down in the trenches of entrepreneurship. We recommend his inside look at its triumphs and travails to owners and managers of businesses large and small.

Gee, the head of Ernst & Young's Entrepreneur of the Year Award has written a book saying - guess what! How great the Entrepreneur of the Year Award winners are. How surprising. I found it to be far too "inside the beltway" kind of stuff. Pevious winners talk about how great the other winners are and why they all are so special.

There is nothing even remotely objective here. It's far too self-congragulatory and self indulgent to be of use to any real small business person (like me, for example.)

To top it off, the writing is boring, unimaginative, and mundane. If you are an entrepreneur, there are many other books that are much better, and not nearly so self-inflated.

What a bore.

The insights and advice from winning entrepreneurs in Gregory Ericksen's Entrepreneur Of The Year Award will provide invaluable tips to any aspiring entrepreneur who wants to know how to enhance business. From leadership and team-building strategies within the business structure to encouraging and implementing innovations, Entrepreneur Of The Year Award is packed from cover to cover with a wealth of important insights and proven techniques.