The Ernst & Young Business Plan Guide [Paperback]

Ernst & Young (Author), Eric S. Siegel (Author), Brian R. Ford (Author), Jay M. Bornstein (Author)

Book Description

ISBN-10: 0471578266 | ISBN-13: 978-0471578260 | Publication Date: January 1993 | Edition: 2nd

Whether you’re starting a new business or expanding an existing one, this updated guide will help you create a financial, organizational, and operational blueprint for success! Now you can put the expertise of the leading professionals at Ernst & Young to work for you and your company with this complete guide to researching, writing, and presenting a winning business plan. This practical guide leads you carefully through every aspect involved in planning and development—illustrating each step with a realistic sample that shows you exactly what you’ll need. You’ll get the nuts-and-bolts of formatting and design…techniques on how to tailor your plan to the various people and institutions who will review it…new information on funding and financing methods…and special provisions for restructuring and bankruptcy…and the influence of new laws and regulations. Totally updated and revised, this Second Edition also tells you what to include as attachments to your business plan…discusses the impact of information technology on keeping your business plan up-to-date…and presents a new section on how to include buying a company in your business plan. Clear, comprehensive and authoritative, The Ernst & Young Business Plan Guide, Second Edition will help you put together a winning, successful business plan. Ernst & Young is the leading international professional services firm, with 65,000 people in more than 600 cities in over 100 countries, including 24,000 people in more than 100 U.S. cities. A founder and continuing sponsor of the "Entrepreneur of the Year" award, Ernst & Young has unique professional resources that enable it to serve both the great number of Fortune 500 companies and more owner-managed and entrepreneurial businesses than any other Big 6 accounting firm. The firm is also the author of the best selling The Ernst & Young Tax Guide, The Ernst & Young Guide to Total Cost Management, The Ernst & Young Guide to Raising Capital, and many more business-oriented books.

Editorial Reviews

From the Back Cover

In today's competitive business environment, a well thought out business plan is more important than ever before. Not only can it assist you in raising the money needed to start or expand a business—by attracting the interest of potential investors—but it can also help you keep tabs on your progress once the business is up and running.

Completely revised and updated to reflect today's dynamic business environment, The Ernst & Young Business Plan Guide, Third Edition leads you carefully through every aspect involved in researching, writing, and presenting a winning business plan. Illustrating each step of this process with realistic examples, this book goes far beyond simply discussing what a business plan is. It explains why certain information is required, how it may best be presented, and what you should be aware of as both a preparer and reviewer of such a proposal.

Divided into three comprehensive parts, The Ernst & Young Business Plan Guide, Third Edition outlines the essential elements of this discipline in a straightforward and accessible manner. Whether you're considering starting, expanding, or acquiring a business, the information found within these pages will enhance your chances of success.

• Advice on how to write and develop business plans

• A realistic sample plan

• All new sections on funding and financing methodswith provisions for restructuring and bankruptcy

• Tips for tailoring plans to the decision makers

About the Author

Brian R. Ford is Ernst & Young's gaming industry specialist, serving as a coordinating partner on both audit and special engagement projects throughout the industry. He also serves the retail and distribution industries and has specialized in growth companies for many years. 

Jay M. Bornstein is a tax partner at Ernst & Young and has specialized in emerging businesses for many years.

Patrick T. Pruitt is a partner in Ernst & Young specializing in strategic growth markets, where he has worked extensively with clients accessing the capital markets. 

Ernst & Young LLP is one of the nation's leading professional services firms, providing tax, assurance, and advisory business services to thousands of individuals as well as domestic and global business.

Product Details

• Paperback: 208 pages
• Publisher: John Wiley & Sons; 2nd edition (January 1993)
• Language: English
• ISBN-10: 0471578266
• ISBN-13: 978-0471578260
• Product Dimensions: 8.9 x 5.9 x 0.7 inches
• Shipping Weight: 10.4 ounces
• Average Customer Review: 4.2 out of 5 stars  See all reviews (11 customer reviews)
• Amazon Best Sellers Rank: #1,209,042 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

50 of 56 people found the following review helpful:

3.0 out of 5 stars Good explanations, but ...., August 30, 1999

By 

Roland Buresund - See all my reviews

This review is from: The Ernst & Young Business Plan Guide (Paperback)

This book explains the business plan in sufficient detail to let you understand what is needed to create a business plan. If you're not proficient already in writing business plans, you'll need a Ernst & Young consultant to have any use of the book. Of course, then you'll probably get the book for free ater having paid their fees. In short, nice to read but absolutely not the first bookon the subject to recommend to anyone.

23 of 24 people found the following review helpful:

4.0 out of 5 stars Well delivered information neatly and compactly written, June 28, 1999

By A Customer

This review is from: The Ernst & Young Business Plan Guide (Paperback)

I think this book does of a great job of succintly outlining the dos and donts of business plan writing. I also think that the example plan is most instructional. The only thing it could do better is to put in a sample business plan that is based on a services model, rather than a products model. It also could touch on the Internet as a special information resource.

16 of 20 people found the following review helpful:

5.0 out of 5 stars This book is my bible, December 20, 2000

By 

Paul Fichter "paulseaone" (Seattle, WA United States) - See all my reviews
(REAL NAME)   

This review is from: The Ernst & Young Business Plan Guide (Paperback)

This book says it all very concisely, no fluff. I've written three business plans with it. Read a chapter in the book, write a chapter of the plan. The examples are very good. I just hit $1MM in sales on my third try - I give this book a lot of credit for helping me get organized.