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Ethics in Public Relations: Responsible Advocacy [Hardcover]

Kathy R. Fitzpatrick (Editor), Carolyn Bronstein (Editor)
3.0 out of 5 stars  See all reviews (1 customer review)

Price: $110.00 & this item ships for FREE with Super Saver Shipping. Details
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Book Description

May 3, 2006 1412917972 978-1412917971
Ethics in Public Relations: Responsible Advocacy is the first book to identify universal principles of responsible advocacy in public relations. In this engaging book, editors Kathy Fitzpatrick and Carolyn Bronstein bring together prominent authorities in the field to address theoretic and practical issues that illustrate the broad scope and complexity of responsible advocacy in 21st-century public relations.

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Editorial Reviews

Review

"This timely and thorough volume, edited by two communication professors at DePaul University, attempts to provide both a theoretical framework and some very practical strategies for what the authors call "responsible advocacy." Summing up: Highly recommended." (M.S Myers )

About the Author

Carolyn Bronstein (Editor) is an Assistant Professor of Communication at DePaul University in Chicago, where she teaches undergraduate and graduate courses that focus on the cultural impact of public relations and advertising in a global society. Her research examines the role of the mass media in the social construction of women and women’s issues, with emphasis on mainstream news and advertising. She received the Nafziger-White research award from the Association for Education in Journalism and Mass Communication (AEJMC) for tracing the relationship among advertising trends in the 1970s, gender consciousness, and the development of the American feminist antipornography movement. Her work appears in a variety of mass media journals, including Journalism and Mass Communication Quarterly, Journalism and Communication Monographs, and Journalism and Mass Communication Educator.



Kathy Fitzpatrick is an associate professor of communication at DePaul University in Chicago, where she directs the master’s degree program in public relations and advertising. In 2005, Fitzpatrick was named the Wicklander Fellow in Applied and Professional Ethics. She teaches a range of undergraduate and graduate courses in public relations, public relations ethics, communication law and crisis management.  Her research focuses on issues involving public relations, ethics and law. Fitzpatrick is the co-author of Public Relations Ethics and Journalism Ethics (with Philip Seib) and the author of articles in  Public Relations Review, Journal of Public Relations Research, Journal of Mass Media Ethics, Journal of Advertising, Journalism and Mass Communication Educator, Journal of Communication Management and Corporate Reputation Review. She is a licensed attorney, an accredited member of the Public Relations Society of America (PRSA) and a past president of the PRSA Dallas Chapter. In 2002, Fitzpatrick was elected to head the PRSA Educators Academy. She served for six years on the PRSA Board of Ethics and was a member of the task force that developed the Member Code of Ethics 2000. She is a member of the Arthur W. Page Society and serves on the editorial review boards of Journal of Public Relations Research, Public Relations Review, and Journal of Mass Media Ethics.


Product Details

  • Hardcover: 256 pages
  • Publisher: Sage Publications, Inc (May 3, 2006)
  • Language: English
  • ISBN-10: 1412917972
  • ISBN-13: 978-1412917971
  • Product Dimensions: 9.2 x 6.3 x 0.8 inches
  • Shipping Weight: 15.2 ounces (View shipping rates and policies)
  • Average Customer Review: 3.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #2,436,244 in Books (See Top 100 in Books)

 

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3.0 out of 5 stars Meh., February 8, 2011
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It is what it is...a boring textbook on PR ethics. Found it painfully boring to read. Was the content useful? Sure. Are there other PR ethics texts? Yes. Find those.
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Inside This Book (learn more)
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
responsible advocacy, public relations expression, public relations ethics, culture that ranks, public relations scholars, relationship maintenance strategies, relationship maintenance strategy, symmetrical public relations, online public relations, ethical public relations, public relations advocacy, litigation public relations, public relations theory, public relations practitioners, nonprofit practitioners, responsible advocates, marketplace principles, public diplomacy efforts, public relations professionals, public relations literature, distributive strategies, public relations practice, activist publics, marketplace theory, public relations association
Key Phrases - Capitalized Phrases (CAPs): (learn more)
United States, First Amendment, Supreme Court, International Public Relations Association, Earth Share, African American, Middle East, Page Society, Arthur Andersen, Bureau of Labor Statistics, Cold War, Education Department, Immanuel Kant, Geert Hofstede, Thou Shalt Not Use, Armstrong Williams, Department of Agriculture, Global Exchange, Harry Truman, Saudi Arabia
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