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Established in 1986, etnies is the first skateboarder-owned and skateboarder-operated global action sports footwear and apparel company. etnies not only pushed the envelope by creating the first pro model skate shoe, but it pioneered technological advances and changed the face of skateboard footwear forever. Today, etnies' vision is to remain the leading action sports company committed to creating functional products that provide the most style, comfort, durability and protection possible. etnies stays true to its roots by sponsoring a world-class team of skateboarding, surfing, snowboarding, moto-x, and BMX athletes and continues its dedication by giving back to each of these communities.
Etnies is a manufacturer and retailer of action sports footwear and apparel. Etnies is a footwear brand based in Lake Forest, California, United States (US), and owned by Sole Technology, Inc.. As of 2012, the company sponsors professional skateboarders and releases signature shoe models.
The etnies Kontra is back with a Metal Mulisha collaboration! Incorporating Metal Mulisha artwork, the Kontra is an athletic performance shoe featuring a full-length polyurethane midsole with System O2 airbag for added heel protection and a breathable quarter panel logo. It also includes a 300 NBS rubber outsole and a padded tongue and collar for extra protection and comfort.