Raise money, awareness, membership for your nonprofit and get your message across with Every Nonprofit's Guide to Publishing. From developing an idea to distributing the final publication, you'll get the information you need. Find out how to: design and print engaging magazines or newsletters;create an appealing website;develop successful ad sales and fundraising strategies.Includes all the legal forms you need
Book Description
Frequently Bought Together
Editorial Reviews
Review
This comprehensive guide covers -- in an informative and lively way -- everything you'll need to manage your publication from concept to finished product. (Timothy Lyster The Nonprofit Quarterly 20090101)
Discusses how organizations can overcome budget constraints and inexperience to produce products that will promote their cause... (ForeWard Magazine 20090101)
Offers invaluable advice for creating print and online publications that will grab an audience -- and stir them to action -- without overspending your budget. (Jay Harris Mother Jones 20090101)
Do not lift a finger to start a nonprofit publishing venture before reading every page of this book. (Mark Dowie Mother Jones magazine 20090101)
The authors understand what it's like to work with little money and too much to do. It is great for training others or for answering your own questions... (John Griffin National Geographic )
A practical, example-filled resource from two publishing experts who've been there, done that. This kind of experience-based advice is priceless... (Holly Brady Stanford Publishing Courses )
Discusses how organizations can overcome budget constraints and inexperience to produce products that will promote their cause... (ForeWard Magazine 20090101)
Offers invaluable advice for creating print and online publications that will grab an audience -- and stir them to action -- without overspending your budget. (Jay Harris Mother Jones 20090101)
Do not lift a finger to start a nonprofit publishing venture before reading every page of this book. (Mark Dowie Mother Jones magazine 20090101)
The authors understand what it's like to work with little money and too much to do. It is great for training others or for answering your own questions... (John Griffin National Geographic )
A practical, example-filled resource from two publishing experts who've been there, done that. This kind of experience-based advice is priceless... (Holly Brady Stanford Publishing Courses )
About the Author
Cheryl Woodard learned the publishing business like most people do -- by jumping bravely into it without any preparation whatsoever. She co-founded PC, Macworld, PC World and Publish magazines, concentrating her attention on ad sales, circulation marketing and business management issues. In 1993, Cheryl began consulting with book, software, newsletter and magazine publishers. Author of Starting & Running a Successful Newsletter or Magazine, she specializes in helping business owners or chief executives sort out marketing and overall business strategies. Woodard teaches business planning at the Stanford Professional Publishing Course and other professional development programs. She also serves on the board of directors of the Independent Press Association in San Francisco. She lives with her husband and two children in Berkeley, California. She can be reached via her Web site at: http://www.publishingbiz.com .
Lucia Hwang is an award-winning investigative reporter and feature writer. Since 2004, she has worked as the editor for the magazine of a nonprofit association. Hwang has been a staff and freelance writer for a wide variety of publications -- ranging from daily newspapers to alternative weeklies to magazines -- and has also taught investigative reporting and news writing. She is a graduate of the University of California, Berkeley and the Columbia University Graduate School of Journalism.
Lucia Hwang is an award-winning investigative reporter and feature writer. Since 2004, she has worked as the editor for the magazine of a nonprofit association. Hwang has been a staff and freelance writer for a wide variety of publications -- ranging from daily newspapers to alternative weeklies to magazines -- and has also taught investigative reporting and news writing. She is a graduate of the University of California, Berkeley and the Columbia University Graduate School of Journalism.
Product Details
Would you like to update product info or give feedback on images?
|
More About the Author
Cheryl Woodard learned the publishing business like most people do -- by jumping bravely into it without any preparation whatsoever. She co-founded PC, Macworld, PC World and Publish magazines, concentrating her attention on ad sales, circulation marketing and business management issues. In 1993, Cheryl began consulting with book, software, newsletter and magazine publishers. Author of Starting & Running a Successful Newsletter or Magazine, she specializes in helping business owners or chief executives sort out marketing and overall business strategies. Woodard teaches business planning at the Stanford Professional Publishing Course and other professional development programs. She also serves on the board of directors of the Independent Press Association in San Francisco. She lives with her husband and two children in Berkeley, California. She can be reached via her Web site at: http://www.publishingbiz.com
Customer Reviews
Most Helpful Customer Reviews
5 of 5 people found the following review helpful
Format:Paperback|Amazon Verified Purchase
I use this as a textbook for Masters students learning to construct workflows for delivery of multiple media projects. This book gets them thinking about the cost of delivering an entity's message in terms of resources, effectiveness for various audiences and the learning curve involved for those participating. The topics covered apply to ANY business model, not just non-profits. Efficient use of limited resources is appropriate for everyone. Nicely done.
4 of 4 people found the following review helpful
These publications can be used to raise money, attract new members, and promote causes
September 3, 2007
Format:Paperback
EVERY NONPROFIT'S GUIDE TO PUBLISHING: CREATING NEWSLETTERS, MAGAZINES & WEBSITES PEOPLE WILL READ appears in its first edition to offer nonprofits - and any library who would cater to them - an excellent reference to the most visible communication device of any nonprofit group. These publications can be used to raise money, attract new members, and promote causes; but before a nonprofit creates one, read EVERY NONPROFIT'S GUIDE TO PUBLISHING - it covers both pitfalls and best practices, including creating a budget, producing consistently high-quality content, and designing the publication for both print and website.
6 of 8 people found the following review helpful
Format:Paperback
I have been involved with non-profit organizations for many years. I wish that this book had been available to me years ago. I found it to be useful with practical information that simply guides the user through the process. Any non-profit that needs to communicate with its members, supporters, and the community at large should find this book very helpfulEvery Nonprofit's Guide to Publishing: Creating Newsletters, Magazines & Websites People Will Read (book with CD-Rom) and worthwhile. As a sidenote, I am not related to Cheryl Woodard, and in fact have never met her.
Inside This Book
(learn more)
Key Phrases - Statistically Improbable Phrases (SIPs):
(learn more)
postal class, editorial mission statement, nonprofit publications, direction memo, publishing budget, postage discounts, publishing expenses, magazine printers, editorial calendar, postage expenses, creating surveys, publishing income, publishing costs, production consultant, email campaigns, unrelated business income, nonprofit publishers, publishing mission, identification statement, content aggregators, search engine optimization Key Phrases - Capitalized Phrases (CAPs): (learn more)
Chart of Accounts, Kentucky Living, Periodicals Class, Coop America, Nonprofit Standard Mail, Mother Jones, Association Publishing, Glimpse Quarterly, Rockport Publishers, Society of National Association Publishers, Wilder Foundation, Allworth Press, Nonprofit Publishing Budget Worksheet, Step-by-Step Guide, Stephen Fishman, Bay Nature, Circulation Management, Crafting Your Mission Statement, Eugene Hayes, Getting Permission, National Writers Union, American Society of Media Photographers, Calculating Taxable Income, Cheryl Woodard, Editors-The Classic Guide New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Surprise Me!
postal class, editorial mission statement, nonprofit publications, direction memo, publishing budget, postage discounts, publishing expenses, magazine printers, editorial calendar, postage expenses, creating surveys, publishing income, publishing costs, production consultant, email campaigns, unrelated business income, nonprofit publishers, publishing mission, identification statement, content aggregators, search engine optimization Key Phrases - Capitalized Phrases (CAPs): (learn more)
Chart of Accounts, Kentucky Living, Periodicals Class, Coop America, Nonprofit Standard Mail, Mother Jones, Association Publishing, Glimpse Quarterly, Rockport Publishers, Society of National Association Publishers, Wilder Foundation, Allworth Press, Nonprofit Publishing Budget Worksheet, Step-by-Step Guide, Stephen Fishman, Bay Nature, Circulation Management, Crafting Your Mission Statement, Eugene Hayes, Getting Permission, National Writers Union, American Society of Media Photographers, Calculating Taxable Income, Cheryl Woodard, Editors-The Classic Guide New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Surprise Me!
Books on Related Topics
(learn more)
|
What Other Items Do Customers Buy After Viewing This Item?
Tags Customers Associate with This Product(What's this?)Click on a tag to find related items, discussions, and people.
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
Customer Discussions
|
This product's forum
Active discussions in related forums
Search Customer Discussions
|
Related forums
|
Listmania!
So You'd Like to...
Look for Similar Items by Category
- Books > Business & Investing > Industries & Professions > Nonprofit Organizations & Charities
- Books > Computers & Technology > Business & Culture > Digital Law
- Books > Computers & Technology > Web Development
- Books > Education & Reference > Writing, Research & Publishing Guides > Publishing & Books
- Books > Law > Law Practice > Reference
