Everything I Know about Dating I Learned in Business School [Paperback]

A. K. Crump (Author)

Book Description

Publication Date: February 27, 2001

This 'Guide to Dating in a Modern Society' shows how you can use the basic practices of successful businesses to be successful in love. Have a winning love life by using techniques such as proper product packaging, positioning, and advertising, as well as financing, negotiations, and consulting.

Editorial Reviews

Review

"A hilarious self-help book for single people on the prowl...115 pages of interesting ways to conquer the dating world" -- Erin Kelly, American Press

"Transforms the formulaic approach favoured by MBAs into a ... way of attracting the opposite sex." -- Lucy Kellaway, The Financial Times, World Business Newspaper

“In his humorous new book, Mr. Crump uses economic and negotiation principles to help busy executives find love.” -- Michael Miller, Silicon Valley Business Journal

“What a crack-up... a great way to intellectualize the whole desperate experience without keeping “Bridget Jones’ Diary”! -- Alicia Wiehe, Publisher, Cincinnati Woman Magazine

From the Publisher

This humorous self-help book was conceived by alumni from America's top business schools. Combined they have over fifty years of dating experience, and have found that by creatively applying concepts readily available to any successful entrepreneur, you can not only have a productive love life, but an overwhelming one as well.

See all Editorial Reviews

Product Details

• Paperback: 128 pages
• Publisher: Tcb Cafe Pub (February 27, 2001)
• Language: English
• ISBN-10: 0967489814
• ISBN-13: 978-0967489810
• Product Dimensions: 8.5 x 5.5 x 0.6 inches
• Shipping Weight: 7.2 ounces
• Average Customer Review: 3.0 out of 5 stars  See all reviews (2 customer reviews)
• Amazon Best Sellers Rank: #6,278,832 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

4 of 4 people found the following review helpful:

5.0 out of 5 stars A Business Plan for Dating, June 27, 2001

By 

Joe Montana (San Francisco, CA United States) - See all my reviews

This review is from: Everything I Know about Dating I Learned in Business School (Paperback)

This is a funny read for everyone, whether you are in the dating game or not. It's actually quite educational as well, for those that have never been to business school. Mr. Crump is able to give the business novice a nice primer in basic business school strategies (product marketing, competitive analysis, etc.) within the framework of the dating universe. He has some hillarious anecdotes, including a wonderful analysis of Madonna's "product metamorphasis" over the years. I definitely recommend this read for anyone that has been through the dating mine field.

0 of 5 people found the following review helpful:

1.0 out of 5 stars not a laughing matter, September 22, 2005

By 

AskAlison (USA) - See all my reviews

This review is from: Everything I Know about Dating I Learned in Business School (Paperback)

This book has a serious title and some common sense material in it although ala the Advice Sisters groundbreaking book Recruiting Love-Using the Business Skills You Have to Find the Love You Want (Cyclone Books, 1998) but it doesn't add anything new to the mix and frankly, it didn't raise more than a wry snicker out of me.

You can find humor in nearly everything, and I guess. Perhaps, that is what the author is trying to prove. But, being single and looking seriously for love isn't a laughing matter. It takes motivation, preparation, inspiration, and a dose of continual hope to find the person you really want. The title makes it seem as though a reader might actually find love using "A.K's" method (and why doesn't the author use his or her full, real name?)

Better to get your laughs for free on the comedy channel, and save your money for a book that can really help you focus on a love search!