Customer Reviews

Everything I Know about Dating I Learned in Business School

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This is a funny read for everyone, whether you are in the dating game or not. It's actually quite educational as well, for those that have never been to business school. Mr. Crump is able to give the business novice a nice primer in basic business school strategies (product marketing, competitive analysis, etc.) within the framework of the dating universe. He has some hillarious anecdotes, including a wonderful analysis of Madonna's "product metamorphasis" over the years. I definitely recommend this read for anyone that has been through the dating mine field.

This book has a serious title and some common sense material in it although ala the Advice Sisters groundbreaking book Recruiting Love-Using the Business Skills You Have to Find the Love You Want (Cyclone Books, 1998) but it doesn't add anything new to the mix and frankly, it didn't raise more than a wry snicker out of me.

You can find humor in nearly everything, and I guess. Perhaps, that is what the author is trying to prove. But, being single and looking seriously for love isn't a laughing matter. It takes motivation, preparation, inspiration, and a dose of continual hope to find the person you really want. The title makes it seem as though a reader might actually find love using "A.K's" method (and why doesn't the author use his or her full, real name?)

Better to get your laughs for free on the comedy channel, and save your money for a book that can really help you focus on a love search!