"This is much more than a book about Toyota or a book about manufacturing....The book contains important contributions to the theory and practice of organizational learning that will be equally interesting to the practitioner and the academic."--Journal of Product Innovation Management
"...the book reveals the ways a very successful, if not the most successful, automobile manufacturing company operates on various levels....useful for those in business."--Choice
About the Author
Takahiro Fujimoto is at University of Tokyo.