Excellence In Business Communication (6th Edition) [Paperback]

John Thill (Author), Courtland L. Bovee (Author)

Book Description

Publication Date: April 1, 2004 | ISBN-10: 013141965X | ISBN-13: 978-0131419650 | Edition: 6

This best-selling book captures the dynamics of business communication as no other on the market does. It presents the subject in a fascinating way, powerfully stimulating and motivating readers; this book gives the foundation for excellent, effective, and practical business communication. By offering “On the Job” simulations that feature actual companies, readers apply business communication concepts to real situations and sharpen their problem-solving skills. Incorporating a three-step approach to writing (planning, writing, and completing business messages), Excellence in Business Communication covers letters, memos, e-mail and other brief messages, reports and oral presentations, and employment messages (including resumes and application letters). With its helpful appendices and a “Handbook of Grammar, Mechanics, and Usage,” this a must-have desk reference for anyone responsible for writing business letters, e-mail, memos, and reports.

Editorial Reviews

From the Back Cover

Mastering Business Communications, Perils of Pauline, Version 2.0, updates and improves the popular Perils of Pauline CD-ROM. Students follow the ups and downs of a fictional character, Pauline Peterson, in her first job after graduating from college. Students watch Pauline as she faces a variety of crises at work, then they help her meet these challenges through interactive exercises. Students will see the positive consequences when Pauline puts her business communication know-how to work. They'll also see the sometime humorous, sometime difficult, consequences when she fails to meet these challenges.

This dramatic, informative, and stimulating CD covers the following topics:

• Conducting a Meeting
• Verbal and Nonverbal Communication
• Intercultural Communication
• Using E-Mail Effectively in Business
• Brainstorming Sessions
• Listening Skills
• Persuasive Messages
• Succesful Résumés
• The Job Interview
• Giving a Formal Speech
• Writing Bad News Messages
• Resolving Conflict

--This text refers to an out of print or unavailable edition of this title.

About the Author

Courtland L. Bovée and John V. Thill have been leading textbook authors for more than

two decades, introducing millions of students to the fields of business and business communication.

Their award-winning texts are distinguished by proven pedagogical features,

extensive selections of contemporary case studies, hundreds of real-life examples, engaging

writing, thorough research, and a unique integration of print and electronic resources. Each

new edition reflects the authors’ commitment to continuous refinement and improvement,

particularly in terms of modeling the latest practices in business and the use of technology.

Professor Bovée has 22 years of teaching experience at Grossmont College in San

Diego, where he has received teaching honors and was accorded that institution’s C. Allen

Paul Distinguished Chair. Mr. Thill is a prominent communications consultant who has

worked with organizations ranging from Fortune 500 multinationals to entrepreneurial

start-ups. He formerly held positions with Pacific Bell and Texaco.

--This text refers to an alternate Paperback edition.

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Product Details

• Paperback: 656 pages
• Publisher: Prentice Hall; 6 edition (April 1, 2004)
• Language: English
• ISBN-10: 013141965X
• ISBN-13: 978-0131419650
• Product Dimensions: 10.7 x 8.5 x 1 inches
• Shipping Weight: 2.8 pounds
• Average Customer Review: 3.8 out of 5 stars  See all reviews (13 customer reviews)
• Amazon Best Sellers Rank: #1,060,031 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

19 of 20 people found the following review helpful:

4.0 out of 5 stars Full of It, March 13, 2002

By 

Harvey Davis (Charlottesville, Virginia USA) - See all my reviews

This review is from: Excellence in Business Communication (5th Edition) (Paperback)

This book is choc-full of useful techniques for good, solid business communication. The samples are well thought-out and are very true to life. However, the questions, especially the ethics questions do not have any answers provided. Even the instructor copy doesn't have any of the answers, so effectively it boils down to your opinions and whether or not you can defend them. Yee Hah, just like real life.

16 of 17 people found the following review helpful:

5.0 out of 5 stars Wonderful reference book, December 13, 2003

By A Customer

This review is from: Excellence in Business Communication (5th Edition) (Paperback)

I use this book for my primary text in a Business and Professional Communication class that I teach. The students like how the book is organized; I appreciate the examples that we can use in class for discussion.

Beyond that, the AIDA approach to business writing is clear and easy to use once students get the hang of it. My students' major project is to work with an organization in solving a communication problem, they are responsible for writing memos and reports to both the client and me.

However, I guess that the biggest endorsement is the number of students who do not resell this book at the end of the semester. I have had several tell me that this is one of the few books that they will take with them when they graduate because they view it as a good reference book.

13 of 14 people found the following review helpful:

5.0 out of 5 stars An easy to read useful book and not only for Business, January 9, 2007

By 

Timothy Gaburungyi - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: Excellence in Business Communication (Paperback)

I always thought I was good at communication until I read this book (text book really). I was particularly impressed by the examples of emails that on the surface look fine until the writer points out the loop holes. Despite its title this book comes in hand for many situations well outside business. I have also used my newly acquired skills in academic, political and philanthropic forums and received very positive feedback from colleagues who noticed a change. Buy this book.