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The Executive Guide to Strategic Planning (Jossey-Bass Management)
 
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The Executive Guide to Strategic Planning (Jossey-Bass Management) [Hardcover]

Patrick J. Below (Author), George L. Morrisey (Author), Betty L. Acomb (Author)
5.0 out of 5 stars  See all reviews (3 customer reviews)

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Book Description

155542032X 978-1555420321 February 20, 1987 1
Offers a comprehensive approach to strategic planning: how to formulate strategic plans that will develop the company's strengths, be responsive to changing business conditions, and chart a productive and profitable company future. Provides numerous charts, worksheets, and other resources.

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Editorial Reviews

From the Inside Flap

Offers a comprehensive approach to strategic planning: how to formulate strategic plans that will develop the company's strengths, be responsive to changing business conditions, and chart a productive and profitable company future. Provides numerous charts, worksheets, and other resources.

From the Back Cover

Offers a comprehensive approach to strategic planning: how to formulate strategic plans that will develop the company's strengths, be responsive to changing business conditions, and chart a productive and profitable company future. Provides numerous charts, worksheets, and other resources.

Product Details

  • Hardcover: 168 pages
  • Publisher: Jossey-Bass; 1 edition (February 20, 1987)
  • Language: English
  • ISBN-10: 155542032X
  • ISBN-13: 978-1555420321
  • Product Dimensions: 9.3 x 6.7 x 0.6 inches
  • Shipping Weight: 15.2 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #1,227,735 in Books (See Top 100 in Books)

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Average Customer Review
5.0 out of 5 stars (3 customer reviews)
 
 
 
 
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6 of 6 people found the following review helpful:
5.0 out of 5 stars A good management tool, August 10, 2005
By 
M. Clewes (Bradford, England) - See all my reviews
(REAL NAME)   
This review is from: The Executive Guide to Strategic Planning (Jossey-Bass Management) (Hardcover)
This is not a guide for those looking for in-depth knowledge on Strategic Planning. Rather it is a very useful tool in the process of getting a team of managers together and producing a Strategic Plan. It focuses on results whilst under a time pressure and gets you to the point of having a plan that you can work to and produce results. Although aimed at the CEO or leader I have found it works best when each member of the team is given a copy of the book so that they then understand the process being followed. This leads to quicker a consensus amongst the team on the areas covered within the plan.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars One of the Best on Strategic Planning, January 18, 2010
By 
Kristin J. Arnold (Scottsdale, AZ, USA) - See all my reviews
(REAL NAME)   
This review is from: The Executive Guide to Strategic Planning (Jossey-Bass Management) (Hardcover)
I still think this is one of the best books on strategic planning. Published in 1987, the book has the best description of the strategic planning process. One of the authors, George L. Morrissey, expanded the material into a three-book series entitled Morrisey on Planning in 1997. The first book of the series is A Guide to Strategic Thinking: Building YOur Planning Foundation, the second is A Guide to Long-Range Planning: Creating Your Strategic Journey, and the third is A Guide to Tactical Planning; Producing Your Short-Term Results.

In this series, George takes a potentially complex process (strategic, long range, and tactical planning) and links all the planning components together. He makes clear connections between strategy, long term objectives and plans and tactical decision making. He translates planning theory into meaningful, practical principles that all can understand (even the CEO!).

As a facilitator, I really appreciate George's explanation of how to plan. I have incorporated much of his philosopy in my practice and I am honored to recommend his books to all who are interested in successfully planning for the future.
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1 of 1 people found the following review helpful:
5.0 out of 5 stars Best Growth Planning System, December 28, 2009
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This review is from: The Executive Guide to Strategic Planning (Jossey-Bass Management) (Hardcover)
This is the foundation of a very strong performance management system. The Intergrated Planning Process is one that truly transforms the planning process into a management tool. I have used the system in McDonald's and other companies and it has application to all levels within the organization.

Bob Melberth
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