Customer Reviews

Executive's Guide to E-Business: From Tactics to Strategy

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1 star:		(1)

 

 

Aimed at senior executives, `E-Business' offers a mature look at
the competitive e-landscape, business models and e-commerce approaches
based upon 100s of PWC engagements.

The well structured &
illustrated, unreferenced chapters span: a new business model (neither
hierarchical nor discrete steps); channel enhancement (value
propositions for seller and buyers); channel enhancement impacts
(organizations, people, processes and technology); value chain
integration (supply and customer networks); value chain integration
impacts (organizations, people, processes and technology); industry
transformation (physcho or knowco, infrastructure, partnering,
issues); industry transformation impacts (organizations, people,
processes and technology); convergence (speed, strategies);
convergence impacts (organizations, people); managing risk; navigating
change; analytical framework; and a detailed view of e-nabled value
chain.

Strengths include: the great structure, illustrations, tables
and sidebars; the intelligent, thoughtful, deep writing style; the
depth and breath of useful content (for executives to operational
staff); and the frequent useful charts linking business objectives, to
success factors to enablers.

Weakness include: the lack of
references (we must take the authors' words for credibility of
content!); the lack of case study or success story anecdotes to liven
up the sometimes dryness of subject; slightly prescriptive tone; and a
lack of "interactivity" exercises for the reader.

Other
alternatives/companion texts in this area include: May's technical
focus `The Business of E-Commerce' (ISBN 052177698); Hoque's
opinionated `E-Enterprise' (ISBN: 052177487X); Cohan's draft review
of `e-Profit' (ISBN 0814405444); Siegel's glossy brainstorms in
`Futurize Your Enterprize'(0471357634); and Bloor's marketplace
spin in `electronic B@zaar' (ISBN185788258X).

Overall,
definitely one of the better books in this area, just needing more
science/alternative sources, and case studies to support your
e-business change projects/ enterprises.

Executive's guide to E-Business, clearly illustrates what strategies are neccessary to take advantage and profit of the internet's exploding growth. The book provides those in business, information on how to build relationships with the companies stakeholders, buy using the lastest technologies. The writers of this book are all from PricewaterhouseCoopers and their experience shines throughout the book, in providing priceless information on how business can excel in the world's changing environment. As a frequent reader of E-Business/Commerce books, I strongly recommend this book to those who are serious about the "E" (R)evolution.

I felt the entire book was one big sales pitch. It felt like I was sitting in on a sales presentation. Although the authors did a fairly good job of outlining the 4 stages of the e-business panorama, they neglected to provide solid case studies or real life examples. Instead, I kept coming across recurring messages throughout the book; "all businesses will become ebusiness ...focus on your company's core competency, outsource your non-core competence in order to go to market fast...seamless backend application integration"... very basic stuff. If you are already familiar with ebusiness, this book will bore your as it did me after the first 3 chapters.

I like to suggest a more objective book on ebusiness with better tactics and strategies: "e-Business Roadmap for Success" by, Dr. Ravi Kalakota

I am a manager in an e-commerce development firm and bought this book to enhance my ability to deliver better advice to my clients. This book is one of the most helpful that I have purchased. Because it is written by a consulting firm, it addresses all aspects of e-business in a logical, progressive fashion, uses good business school style illustrations and graphs to lay out the landscape and deals with opportunities, risks and rewards in an easy to understand, streetwise fashion

E-business is a buzzword nowadays. There are many books promoting this new business model, but few are so knowledgeable and clear as this one. It addresses the key issues and the industry transformations with an approach which is at the same time down-to-earth and visionary.

It's a helpful book with clear insights in the ecommerce revolution. It helps to clarify misunderstood concepts and gives a clever perspective of the e-journey in which every business must go through.