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The Experts' Guide to 100 Things Everyone Should Know How to Do Hardcover – Deckle Edge, September 21, 2004

39 customer reviews

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Editorial Reviews

From Publishers Weekly

When it comes to changing a tire, scrambling eggs, telling a joke or doing laundry, Ettus is no expert. (She’s just the president of a brand-management firm.) But for this guide, she tracked down people who are, and asked their advice on everyday tasks. So former White House social secretary Letitia Baldrige explains how to shake hands; make-up guru Bobbi Brown teaches how to apply lipstick; New York Times Company chairman Arthur Sulzberger Jr. gives tips on reading a newspaper; and three-time U.S. Open winner Jennifer Capriati instructs readers on hitting a tennis ball. For better or for worse, Ettus seems to have allowed each contributor to insert some personality into his or her offering. Accordingly, the explanation on how to make a bed, from Tracey R. Henderson, the Holiday Inn Select Executive Housekeeper of the Year 2003, ends with a hokey "Show someone else the job you’ve done so that they can pat you on the back," while the lesson on tying a bow tie, from Tucker Carlson, co-host of CNN’s Crossfire and an avid bow tie enthusiast, concludes, "Consider whether you really want to do this.... When you wear a bow tie, people will make assumptions about you." The result is a guide that’s alternately lighthearted and serious, a coffee-table book of the most practical sort. 30 line drawings.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From Booklist

Let's face it: most of us are never going to be in a position to get advice from Arthur Sulzberger, Bob Vila, Donald Trump, Larry King, Howie Mandel, and Suze Orman, now are we? That's why we need this book. These experts and 94 more show you how to read a newspaper (New York Times publisher Sulzberger), tell a joke (comedian Mandel), save money (financial guru Orman), and, well, pretty much anything else you can think of. Not sure how to tie your necktie? It's in here. Can't quite get the hang of just hanging out? Dr. Dean Ornish has some advice on relaxing. Some of the advice here is practical (making a bed, ironing a shirt, doing laundry), and some of it is of a more abstract nature (delivering bad news, making an educated guess, remembering names). The authors call the book "Cliff Notes to life," and that about sums it up. It's more fun than Cliff Notes, though. David Pitt
Copyright © American Library Association. All rights reserved

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This Book Is Bound with "Deckle Edge" Paper
You may have noticed that some of our books are identified as "deckle edge" in the title. Deckle edge books are bound with pages that are made to resemble handmade paper by applying a frayed texture to the edges. Deckle edge is an ornamental feature designed to set certain titles apart from books with machine-cut pages. See a larger image.

Product Details

  • Hardcover: 336 pages
  • Publisher: Potter Style (September 21, 2004)
  • Language: English
  • ISBN-10: 1400052564
  • ISBN-13: 978-1400052561
  • Product Dimensions: 5.5 x 1.4 x 7.3 inches
  • Shipping Weight: 2.4 pounds
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (39 customer reviews)
  • Amazon Best Sellers Rank: #1,206,968 in Books (See Top 100 in Books)

More About the Author

Samantha Ettus is a bestselling author, media personality and speaker. She is the founder of the Working Moms Lifestyle, a media platform that provides inspiration and solutions for working moms.

Samantha arrived in the working moms space via her work as a personal branding pioneer. After speaking with thousands of working moms, she realized that their personal branding needs touched on a need for lifestyle redesign. This led her to create the first lifestyle program designed to specifically address the needs of working moms.

Samantha hosts a weekly nationally syndicated call-in radio show for working moms and writes a blog for ForbesWoman. She is the bestselling author of The Experts' Guide book series, which includes four how-to books published by Random House. She is currently working on her fifth book; focused on the working moms' lifestyle. Previously, she penned a syndicated weekly column for Scripps Howard.

Samantha hosted 75 episodes of leading web talk show, Obsessed TV, which she created with internet celebrity, Gary Vaynerchuk. She is widely known for her interviewing skills and has interviewed a wide breadth of celebrities and luminaries including Mary J. Blige, Martha Beck, Bethenny Frankel and Al Roker. Samantha has made hundreds of national TV appearances including multiple stints on The TODAY Show, The Early Show and The O'Reilly Factor.

As a spokesperson, Samantha has been the face of campaigns for a range of brands from Target to Born Free.

Samantha holds a BA and a MBA, both from Harvard University. She lives in Los Angeles with her husband and three young children.

Twitter: @samanthaettus

Customer Reviews

Most Helpful Customer Reviews

31 of 32 people found the following review helpful By Debbie the Book Devourer on February 14, 2005
Format: Hardcover
This book contains instructions on how to do 100 things in right around 300 pages. Do the math. Each subject is treated at a pretty high level, unless it's something limited in scope, such as tying a Windsor knot.

The brevity made the book fun to read. I did find some useful gems: Manage Your Time by Stephen Covey, Swim by Summer Sanders, Make a Toast by Carley Roney, among many others. Other essays were cheeky and amusing: Tell a Story (Ira Glass), Tell a Joke (Howie Mandel), Tie a Bow Tie (Tucker Carlson).

Some essays could have used illustrations (or for those that had illustrations, better ones): Do Push-Ups and Sit Ups, Hold a Baby, Fly a Flag. Others were just not helpful: for Swing a Golf Club, Jim McLean tells us to take lessons; for Conduct a Background Investigation, Terry Lenzner says we should hire a pro. Huh?

Finally, there were the essays that might describe the best way to do something, but it's a process I know I'll never follow. For example, I'll just have to go through life never applying lipstick correctly, because I just have better things to do with my time.

Despite (or maybe because of) its unevenness, the book was fun to read. Because all the essays were short, I got through it pretty quickly, too (especially after reading the essay on speed-reading).

If you're looking for a little amusement where you might actually learn a few things, you won't be disappointed.
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29 of 31 people found the following review helpful By Lynne F. Homrich on November 23, 2004
Format: Hardcover
This book is like some sort of delicious, chocolatey, rich dessert - I want to consume it as slowly as possible because it is so good! Every time I pick it up I have plans to read just a couple of chapters, but so far, find myself intrigued to keep reading just ONE more, and then just ONE more.............finally I force myself to stop at six or seven chapters - I don't want it to end too soon. While I have learned many, many new things, my favorite so far is the chapter on how to wash hair - all these years, more than 10,000 hair washings, and I never knew you should alternate shampoos several times each week. Something so simple, but makes a big difference. Mmmmmmmmmm..........wonder what I'll learn tomorrow!
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19 of 19 people found the following review helpful By Dylan Spatz on November 1, 2004
Format: Hardcover
What a great idea! This book provides advice from 100 of the world's leading experts in their field. Larry King writes "How to Listen". Donald Trump writes "How to Negotiate". Peggy Post writes "How to set a formal dining table". The Head Groundskeeper of Fenway Park writes "How to mow a lawn". The first American to summit Mount Everest writes "How to keep warm". The chapters are addictive and topics range from a couture wedding dress designer teaching us how to sew a button to the head of the Center for Disease Control telling us the right way to wash our hands. This is not a serious, overly detailed "how to book" --- each of the 100 chapters provides a fun 3-4 page overview. Even in the areas that I thought I knew it all I learned a whole bunch of new tidbits.
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25 of 27 people found the following review helpful By J. Danielson on January 28, 2005
Format: Hardcover
This is a good little guide by various authorities in their fields, even if they don't go into a lot of depth. I especially liked the chapter on speed reading, and while it wasn't an "Evelyn Woods Reading Dynamics Course", it was pretty effective for me. Ira Glass' chapter on how to tell a story was fun and concise, also.

This is not meant to be a ponderous guide to life, just a collection of helpful tips by various experts. If you know all this infomation already, get the book for clueless teenagers you might know.
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140 of 170 people found the following review helpful By F. Farmer on October 11, 2004
Format: Hardcover Verified Purchase
It's an interesting book, but most of the things you already know through common sense. And some of the things they supposedly show you how to do, are just very vague lists of ideas, such as Donald Trump's "How to Negotiate". With a list of 10 items telling you how to negotiate, they range from "know waht you want to "the key is knowing when to loosen up." Also, "Be open to change" and "Trust your instincts". None of these things tell me anything I didn't already about how to negotiate, and I don't know how to negotiate! I thought this would be a step-be-step how-to book and it really is pretty generic and unhelpful. I mean, Frederick Fekkai tells us how to wash our hair and says we must do it every day and his tips are helpful, but honestly, I don't think everyone SHOULD wash their hair every single day, I think it's often more damaging if your hair is dry, and I thought he would talk about different hair types and things like that. I guess I just thought the book would be broader in its descriptions than it is considering the author got all "experts" to do the writing. Plus it's a little boring.
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19 of 20 people found the following review helpful By C. Haskins on October 12, 2004
Format: Hardcover
Don't we all share Samantha's sentiment that "the list of things I don't know only seems to be growing as I discover how much more there is to learn"?? The Experts' Guide is an excellent way to relieve some of the stress from all the things we keep putting off to learn when we have "more free time". In just a few fun minutes you can become your own tailor, learn how to properly pick up your rice with chop sticks, and absolve your guilt from jumping straight to the Sunday Styles when reading the newspaper. This book definitely has something for everyone & is certainly the perfect gift when you just don't know what to get!!
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