A comprehensive "how to" guide for minority, immigrant, and women-owned firms.
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Most Helpful Customer Reviews
1 of 1 people found the following review helpful:
4.0 out of 5 stars
A Business Guide for Minorities,
By The RAWSISTAZ Reviewers (RAWSISTAZ.com and BlackBookReviews.net) - See all my reviews
This review is from: Exporting, Importing, and E-commerce 2001 (Paperback)
Sharon T. Freeman's IMPORTING, EXPORTING, AND E-COMMERCE is an excellent resource for minority businesses. Broken down into everyday language, the book is a how-to guide for expanding a business into the global market. The book is comprehensive, and provides excellent explanations and analyses of the business world in an easy to understand format. I am not a business-oriented individual, but I learned a great deal and was never confused by the business or technological jargon. I found the chapters on electronic commerce to be most interesting, because like many other consumers, I frequently rely on the Internet for purchasing goods. Although specifically geared towards a "minority, immigrant, and women" audience, IMPORTING, EXPORTING, AND E-COMMERCE is a valuable reference for businesses and consumers alike. This book is sure to prepare any business owner for success in the global market. Reviewed by Latoya Carter-Qawiyy
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