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  • FIJIT Friends Willa Interactive Toy
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FIJIT Friends Willa Interactive Toy

by Mattel

List Price: $49.99
Price: $39.36 & FREE Shipping. Details
You Save: $10.63 (21%)
Only 7 left in stock.
Ships from and sold by Amazon.com. Gift-wrap available.
  • Girls can poke and squeeze Fijit's soft, tactile skin that enables lifelike movements and fun surprises
  • Fijit can respond more than 100 built-in phrases and jokes!
  • Recognizes different types of music and perform different dance moves
  • Features voice recognition, beat detection capabilities, and includes her own original songs too!
  • The 5 AA batteries included with your Fijit Friend are for demonstration purposes only. Please remove and replace for optimal performance.
30 new from $32.99 7 collectible from $9.99

Editors' Top Picks for Toys & Games for August
See the editors' top picks for toys for the month of August. Featuring toys for back-to-school and more. Learn more.


Frequently Bought Together

FIJIT Friends Willa Interactive Toy + FIJIT Friends Serafina Interactive Toy + FIJIT Friends Logan Interactive Toy
Price for all three: $102.84

Buy the selected items together


WARNING:
CHOKING HAZARD -- Small parts. Not for children under 3 yrs.

Product Details

  • Product Dimensions: 10.5 x 4.9 x 8.5 inches ; 1 pounds
  • Shipping Weight: 1.9 pounds (View shipping rates and policies)
  • Shipping: This item is also available for shipping to select countries outside the U.S.
  • Origin: Made in USA or Imported
  • ASIN: B004E9TU22
  • Item model number: W2377
  • Manufacturer recommended age: 6 - 12 years
  • Batteries 5 AA batteries required. (included)
  • Amazon Best Sellers Rank: #30,366 in Toys & Games (See Top 100 in Toys & Games)
  • Average Customer Review: 3.1 out of 5 stars  See all reviews (232 customer reviews)
  • Discontinued by manufacturer: Yes
  •  Would you like to give feedback on images?


Product Description

Amazon.com

REVIEW: Willa, a smart, fun, and funny Fijit Friend, is an interactive toy that'll become your child's new best friend. With supple skin that enables amazing movement, this trend-setting purple Fijit Friend has several interactive features, including voice recognition, beat detection, dance mode, and over 150 built-in responses. Recommended for ages six and up, Willa will be a fast and lasting friend that chats, dances, jokes, and performs.

Fijit Friend Logo
Willa
The Trend-Setting Fijit Friend

At a Glance:

Age: 6 years and up

Requirements: 5 AA batteries

* Colors and decorations may vary.
Fijit Friend At a Glance
Willa
The Trend-Setting Fijit Friend

Willa, The Trend-Setting Fijit Friend
Willa, The Trend-Setting Fijit Friend

Meet Willa, the Trend-Setting Fijit Friend
Willa is always a step ahead of the latest and greatest, whether it's fashion or whatever's new and cool. She's confident, stylish, and a natural leader. Like all Fijit Friends, Willa was created when a gooey science experiment was brought to life by the power of music. She loves to laugh until her sides hurt, dance until she's dizzy, and be herself with her one true bestie.

The Fijit Friends Interactive Toy Collection consists of four different Fijit Friends (sold separately), each with their own different personalities and jokes.

Soft, Tactile Skin Enables Lifelike Movements
This Fijit Friend is made with a durable plastic head, cute removable ears, and a squishy shell that's a delight to touch. Poke her belly to prompt cool movements and fun surprises.

Your new friend's body and head will turn, bounce, and wiggle. Even her LED face and eyes will light up in response to stimuli. With unique movements and a huggable form, she'll make a fascinating new BFF.

Watch as Your Fijit Friend Dances to the Beat
Play your own music and watch this Fijit Friend boogie in dance mode. Beat Sensors allow physical and emotional reactions to different styles of music--from slow ballads to lively pop tracks. Dance along as she rocks, twirls, and bounces to the beat. She'll even perform her own original songs.

Responds to Your Voice with Phrases, Jokes, and More
Eager to chat and make you laugh, this Fijit Friend features voice recognition, allowing her to identify over 30 voice commands and respond with more than 150 built-in phrases and jokes. When it's time for bed, wish your Fijit Friend a goodnight. Her belly will glow like a nightlight as she nods to sleep.

This Fijit Friend can also detect and respond to various media platforms, including mobile applications, webisodes, television commercials, and more.

What's in the Box
Willa Fijit Friend, five AA "Try-Me" batteries, and instructions.


Fijit Friends Logo Meet the Fijit Friends Fijit Friends Logo
Logan The Sporty Fijit Friend
Logan
The Sporty Fijit Friend
Sage The Adventurous Fijit Friend
Sage
The Adventurous Fijit Friend
Serafina The Sweetie-Pie Fijit Friend
Serafina
The Sweetie-Pie Fijit Friend

END

Product Description

Mattel Fijit Friends Willa Interactive Toy Purple - Mattel W2377.

Customer Questions & Answers

Customer Reviews

My daughter received her Fijit for Christmas and absolutely loves it.
Kathlyn E. Thompson
It doesn't have to recognize more voice commands, which I know is much more technologically difficult, I just don't want to hear the exact same joke 3 times in a row.
Samuel N. Starkey
Why do people waste their money on these things, and why can't toy manufacturers make something that doesn't give parents a headache!
2dr2

Most Helpful Customer Reviews

316 of 329 people found the following review helpful By J. Hand on September 14, 2011
Verified Purchase
First off, many reviews said the toy FIJIT Friends Willa Interactive Toy didn't respond properly until the batteries were replaced. It's hard to see, but this is written on one side of the box about the 5 installed AA batteries that come in the toy: "for safety purposes [the installed batteries] are for demonstration use only". I take that to mean they are not regular batteries and will, by design, discharge rapidly. This is to prevent the batteries leaking and damaging the battery box in the toy if it sits on the shelf for a time. That would also serve to prevent getting toxic stuff on little (or big) fingers. The toy did start malfunctioning after less than an hour of use with the original batteries. Replacing them made everything work perfectly again. With the original batteries, some of the actions like the dancing, didn't work and even though I knew the battery situation beforehand, I thought they'd last a bit longer than what they did so I initially thought the toy was defective.

Expect to change the batteries right off. Since it takes 5 batteries, a couple big AA battery 10 packs may well be worth adding to the toy when you purchase it. I haven't had it long enough to see how long battery life is. For the eco-aware, maybe rechargeables and a charger would be the way to go. Just get enough so one group can be charging while the others are installed. Expensive, yes, but probably the right thing to do.

I didn't find the toy excessively loud as some complaints about a lack of volume control implied. It may be distracting if you were watching TV and someone was sitting right next to you playing with it.
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89 of 100 people found the following review helpful By Nana on September 9, 2011
Bought Willa for granddaughter's 7th birthday. She loved it and had a ball for 2 hours. Then it stopped responding, and started babbling. Changed batteries, reset, went on-line for help, tried everything. My husband even put her in the fridge in case she had short-circuited. Well, our dear Willa just kept on babbling nonsense. She wouldn't listen to anyone. I drove her back to ToysRUs. They seemed suspiciously not surprised. I opted to replace her, hoping for the best. Tears turned to joy as my granddaughter again played and danced with Willa. For an hour. Then, horrors, over the edge she went yet again. She had lost her mind. Disappointed that Mattel didn't work out the kinks before putting the little Fijits on the shelves. Great potential but not yet ready. They need to issue a major recall and go back to the drawing board. I will be returning Willa #2 to the store and shop for a gift that is not electronic. Third time's a charm :)
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34 of 37 people found the following review helpful By Krista Nordby on August 4, 2011
I bought this for my four year old daughter who is completely delighted with it. The face lights up (very colorful) and the voice is cute but it is so loud. I wish there were some way to turn it down just a bit. The toy doesn't very often respond to key words. You have to speak clearly and in a natural speaking voice. And while my daughter rarely interacts with the toy using the key phrases she is still enamored with it and gets it to do a lot of random fun phrases, jokes and dances. The most endearing thing about the toy is that it will say "Come here, come here." and then make a kissing sound. It also tells my girl things like "Shoot your cute." and it tells funny jokes like "Why do fish in the ocean live in salt water? Because they're allergic to pepper." This is hilarious if you are four. I only wish we could turn the volume down, it really is startling.
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16 of 16 people found the following review helpful By Samuel N. Starkey on November 9, 2011
While a cute concept, this toy really is not ready for prime time. The first one we got refused to recognize voice commands about 75% of the time. Some commands never worked. We did change the batteries - several times. After a few days during the few instances when it would recognize a command it would halt halfway through and go back to the 'home' setting. Since it was a gift and I did not have a receipt, I called Hasbro and after them listening to it not work over the phone they had me send it back and sent me a new one. That took about 3 weeks. The new one worked a bit better at first but then went through almost the exact same issues, now it sits on a shelf. My 5 year old is frustrated with it. My 1 year old likes to see it dance, but it is really not worth the hassle of trying to get it to perform.

Other issues: the skin is kind of a fun texture, but everything sticks to it. Think of the wacky wall walkers of your youth and how disgusting they got after a while. You can clean it with a damp rag, but just like those wall walkers, they are never as clean as they were at first.

The number of jokes and sayings are pretty limited when you can get it to work. With memory as cheap as it is today I don't see why this can't have hundreds of jokes/ songs etc instead of a dozen or so. It doesn't have to recognize more voice commands, which I know is much more technologically difficult, I just don't want to hear the exact same joke 3 times in a row.
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14 of 15 people found the following review helpful By hahamama on November 20, 2011
We bought this Fijit for our daughter's 10th birthday a couple of weeks ago. She was VERY excited about getting this toy. She was a little frustrated with it when she first started playing with it because it did not respond to the commands that she gave it (the one's that you are instructed to give it) but she kept playing with it and sometimes it would actually respond to commands and when it did she loved it. Then without warning the stupid thing started RESETTING itself! We've changed the batteries and followed the troubleshooting instructions to a T and it is still not working properly. It is constantly resetting itself for no reason! This is suppose to be a wildly popular Christmas toy this year from what we've heard but I want to warn EVERYONE about the poor quality you get for the outrageous amount of money it costs. I have read SEVERAL other reviews where they experienced the exact same problems with their Fijit. I do not believe that is a coincidence! Mattel really needs to RECALL these because they are JUNK! We will be returning ours this week to the Toys R Us we bought it from. My little girl is very disappointed that her Fijit Friend does not work. Buyers Beware!!!
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