Facebook for Business: How To Market Your Business on Facebook and Get More Sales, New Customers and Brand Awareness [Kindle Edition]

Sam Goldfarb (Author)

Book Description

What You Get:
*****************
100 Pages of EXCLUSIVE content

+ Bonus of 50 tips, taken from Real experience

+ Case Studies!


3 Tips You May Not Have Heard of to Make Facebook Work Harder For You:
***************************************************************************************
Tip #1 - This Very Important: The person who is creating the fan page for your business is the Administrator of the page!

The creator of the page can be removed from your fan page later on, only if you will remove him!
Sure you can add many administrators to your fan page ,however, I am aware of a big problem that businesses & companies have right now:
an employee or someone you asked for, created your fan page for you and you are no longer in a business relations with him.
So, now he can remove all admins and hold you as a "hostage" and you get stuck with nothing you can do!

Tip #2 - iPhone lets you update your Fan Page
iPhone's Facebook application is number 1 among all other applications on the apples' app store!
users update their Facebook status on the go by iPhone and interact with users and brands they are fan of.
This is big! They don't need to be in front of a computer to login to Facebook.

What does it mean to you? It's a big chance for you to update live content on the go.

Tip #3 - This is a BIG one, so take close attention:
Automated posts are the desire of every fan page owner. With "Notes" application you can import your RSS feeds from your blog / website.
("RSS" is a family of web feed formats used to publish frequently updated works such as blog entries, news headlines, audio, and video in a standardized format. 

If you don't know if you have RSS support in your website, please ask a webmaster).

Every post you will have on your website / blog will be published automatically to your Fan Page and straight to all your fans news feed! (It may take a while sometimes.)


From The Author:
*******************
In the last three years, I have been in charge of many ad campaigns and strategic moves on Facebook for many companies.

The HUGE benefit for you is that you don't need to have a big advertising budget to spend on marketing with Facebook
because we've already done it for you!

After all, when you do online marketing you need try different strategies until you find the right one;
"until" is the scenario of injecting advertising budget "until" things go well. I am talking about "getting" in this book:
getting more online sales, leads and branding by using my experience.

This is why I think that by using this book you can use our "spent budget" and learn from our experience.

You can do it on your own without listening to me,
but in most cases if you are not a trained online marketer you don't have the insights I've received in the last three years.
I suggest that you read the information carefully, even if you think that you already KNOW what to do (and I see many of those assumptions every day).

On top of that, my experience in the high tech world as a computer engineer surely brings valuable insights to this book,
so If you really want to learn what do and how to do it on Facebook, please open your mind.


Some Interesting Content: (from Table of contents)
*****************************
1. Who is this book for?

2. Why Facebook? Why NOW?

2.2 So what are potential customers of yours are doing right now?

2.4 The basics three elements: Personal Profile, Fan Page, Group

2.6 Official Page / Fan Page

2.8 "Who" Do I recommend to make an administrator?

Three Keys to Using A Facebook Fan Page

2.8.1 Business IS personal on Facebook

2.8.2 Update, Update and Update your Facebook Page!

2.8.3 News Feed is FREE Advertising for your business

2.9 Facebook Fan Pages vs. User Profiles

Editorial Reviews

Review

"If you're interested in building your business on Facebook, 
take a read of this book by Sam Goldfarb"
- John Assaraf, from the hit movie and book "The Secret"

Product Details

• File Size: 5930 KB
• Print Length: 96 pages
• Simultaneous Device Usage: Unlimited
• Sold by: Amazon Digital Services, Inc.
• Language: English
• ASIN: B003Z0D0YU
• Text-to-Speech: Enabled
• X-Ray: Not Enabled
• Lending: Enabled
• Amazon Best Sellers Rank: #296,599 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  • #74 in Kindle Store > Kindle eBooks > Business & Investing > Marketing & Sales > Public Relations

Most Helpful Customer Reviews

9 of 10 people found the following review helpful

3.0 out of 5 stars Out of date already July 19, 2011

By Robert Lerman

Format:Kindle Edition|Amazon Verified Purchase

Virtually all of the references dont exist any longer. Almost none of the suggestions were actionable as Facebook has changed.
Also, this a very small book - almost a pamphlet. Seriously, there is room for a lot more content. I paid $9, not the $2 that others mentioned. Its worth $2

8 of 9 people found the following review helpful

5.0 out of 5 stars A Must Read for Business Owners! March 14, 2011

By Russell G. Caraotta

Format:Kindle Edition|Amazon Verified Purchase

I have a small consulting business and like most folks north of 50 years of age, had just a casual interest in Facebook in order to connect with old friends. However, recognizing the need to take advantage of social media as a marketing tool for my business, I started a self-chartered exploration into Facebook, Twitter and blogging.

Sam Goldfarb's book, Facebook for Business..., provided me with a solid understanding of the potential of FB, as well as showing how-to-do a lot of the things other authors just describe. Additionally, he identifies potential problem areas you should avoid. This is a must read for businesses that want to take advantage of social media to grow their sales volumes but do not have the technical expertise in-house or who do not have the resources to hire information technology professionals.

Now, as a result of this book, we have developed an integrated online strategy and presence, the basis of which is our website, our Facebook page and Facebook community. I would highly recommend this book to anyone seeking to better understand the potential of Facebbok!

4 of 5 people found the following review helpful

5.0 out of 5 stars "The Think and Grow Rich" and "The Secret" of facebook marketing books February 11, 2011

By sonia g.

Format:Kindle Edition

The "Think and Grow Rich" and "The Secret" of Facebook Business Marketing books. Hands Down. Sam Goldfarb is The insider TRULY and sincerely looking out for the outsider trying to figure things out in this facebook marketing game. I see all these other new facebook marketing books popping up, but how many of those authors actually worked in the actual facebook business marketing department like Sam, and truly understand the intricacies of how things work based on the constant data flowing in front of them every day? Not too long ago i actually had the pleasure to meet him online @ fb and what impressed me so much was how he was so HONEST and acurate as to exactly what my business needed at the time, and what it didn't need as far as marketing solutions based on my budget. He could've lied to me and tried to rob me of my money like any other scammer, but he didn't. he gave me some FREE information that we're now all receiving only this time he's offering us more. This is the only Facebook marketing book for me. We really need to get our facebook business marketing information from someone actually experienced and successful within the company's own marketing and advertising ranks. This is an invaluable tool. PLus, i heard from sam last time i was able to find him online at fb that as sales continue to climb he will actually be offering this business masterpiece for 2$!!! 2$ books!?? That's MARKETING GENIUS right there. I'm buying the domain names twodollarbook.com & 2dollarbooks.com IMMEDIATELY just to keep them warm for Sam. :)) Who wouldn't risk 2 bucks on a CLASSIC, concise, super short, life-changing book to improve their business or anything!? This is more proof that sam knows what he's talking about when it comes to Marketing Ideas, and isn't just some random guy selling snake oil trying to make money at our expense. P.s. I wouldn't give Facebook one single dime of my money as it pertains to my business without first consulting and re-consulting this book. p.s. COMPLETELY AGREE with all the great, positive comments posted! yours, sonia g. p.p.s. and yes 2$ books is and always will be Sam's idea and i hope he considers these ideas further as I am. Don't want to give too TOO much away here. :) In a world of facebook cuthroats it's nice to know that there are REAL, honest, caring business professionals out there who TRULY want to see others do well. that's certainly sam goldfarb and that's why i feel he'll always be blessed and treated with utmost respect. Really consider studying this book and you will begin to feel anything's possible. :)

More About the Author

Sam Goldfarb, MBA - General Manager of Tradimax.com, online marketing expert.

Top spot on Fast Company for "2010's Most influential person online"

In the last three years, I have been in charge of many ad campaigns and strategic moves on Facebook® for many companies.
On top of that, my experience in the high tech world as a computer engineer surely brings valuable insights to my books.

I love to educate people and this is why I write books, books that are easy to understand.