Facebook Marketing for Business
If you are not actively and knowledgeably engaged in social media marketing, especially through Facebook, then you are sending customers to your more aggressive competitors.
Marketing through Facebook has become the equivalent of what printed advertising was many years ago. It has a wide audience and a wonderful return on investment. It costs less than most other forms of targeted advertising and increases the both your brand recognition and credibility. Without Facebook, thousands of potential customers might never know you exist. Even worse, at those key times when they are ready to buy, you may have become a distant memory. With Facebook, you can have constant, targeted exposure to your potential customers.
By reading Facebook Marketing for Business you will learn:
- The basics of getting your business up and running on Facebook
- How to create an effective Facebook marketing plan
- How to set up a compelling business page
- Five tactics to boost your business visibility
- How to run and maximize the effectiveness of a marketing campaign contest, including 6 ways to ensure its success
- How to use social plugins and six powerful apps to increase Facebook's impact
- How to create Facebook events in seven steps
- Tools to improve the quality of your ads and to measure their effectiveness
- How to set realistic targets to identify success
- And much, much more!