Print-to-digital subscription issues aside... I will be talking about this Magazine as it appears on the 1st generation Kindle Fire. I won't talk about the content of this magazine because I haven't had a fair chance to evaluate it yet. I've enjoyed what I've read so far, however.
The presentation is about what I was expecting from a non-app Kindle magazine. It's not great, but it is something you can live with. If you're expecting something on the same level as Wired's magazine app or Time Magazine's, which were beautifully designed for the Kindle Fire and other tablets, you will probably be disappointed with this. The layout is not re-formatted to fit the Kindle Fire's 7 inch screen. I've found that the best way to read in "Page view" mode is by turning the Fire sideways and double-tapping on a single page to zoom in, manually scrolling from top-to-bottom. I'm assuming that this kind of magazine is much more presentable on something the size of an iPad, but I knew what I was getting myself into when I bought a Fire.
The saving grace for some might be the "Text View" mode, which displays the pictures and converts everything else into a no-frills text only format, like an e-book with embedded pictures. Personally, I think settling for Text Mode subtracts from the appeal of the magazine "experience." Magazines really need to do a better job developing their tablet experiences. People want better than the equivalent of PDF scans.
When reading in "page view" mode, manually scrolling and zooming isn't as smooth as I'd like, but it's also not terrible. Your location is saved whenever you close out of the magazine.
I suppose this review is applicable to all non-app eMagazines on the Kindle store, but since I've subscribed to this magazine, I might as well place the review here.