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Never Too Many Cooks
on July 11, 2006
There's a good argument that suggests Norman Cook's been off the boil in the production department since the late 1990s, but it's hard to fault his canny choice of video producers over the years. While early copies of his current career-salvaging hits package Why Try Harder? featured a handy bonus disc compendium of 10 of his finest creations, Why Make Videos? expands the collection with a DVD that includes a few additional rarities from the Fatboy vaults.
Obvious highlights include Spike Jonze's masterful productions for Praise You (featuring Jonze himself dancing up a storm in a cinema lobby) and Weapon Of Choice (featuring Hollywood nutbag Christopher Walken dancing up a storm in a hotel lobby - is there a pattern emerging here?), but similarly impressive are Hammer & Tongs' evolutionary countdown Right Here Right Now, Traktor's Caribbean dancerama Ya Mama and the bizarre kitten world of The Joker.
You'll rarely see ol' Norman pop up in these creations (aside from a painting on a wall here, a brief background perusal there), yet that's what makes many of these clips so visually arresting. Each music director is given ample room to let their imaginations run wild, ensuring that the numerous MTV Video Awards won by these clips are well deserved.
Aside from the 16 regular promos presented on this disc, there's also a documentary and some live footage, although among the `unreleased' videos is footage already available on the Director's Series - Spike Jonze DVD.
Yes, Palookaville was lame, but check out this charismatic visual collection for a reminder that Fatboy Slim is still a funky soul brother.