Fiber Optic Cable in Thailand: A Strategic Entry Report, 1997 (Strategic Planning Series) [Ring-bound]

The Telecommunications Research Group (Author)

Book Description

Publication Date: September 30, 2005 | ISBN-10: 0741810913 | ISBN-13: 978-0741810915 | Edition: 1997

The primary audience for this report is managers involved with the highest levels of the strategic planning process, and consultants who help their clients with this task. The user will not only benefit from the hundreds of hours that went into the methodology and its application, but also from its alternative perspective on strategic planning in Thailand.

This report helps executives evaluate strategic investment and entry alternatives in Thailand. In order to evaluate Thailand, Icon Group International, Inc. draws on a methodology developed by Professor Philip Parker at INSEAD in Fontainebleau, France. The methodology decomposes a country's strategic potential along two key dimensions: (1) latent demand, and (2) accessibility. A country may have very high latent demand, yet have low accessibility, making it a less attractive market than many smaller potential countries having higher levels of accessibility.

This report provides a strategic profile of Thailand along these lines. Throughout the discussion, literally hundreds of statistics on Thailand are benchmarked against regional and global averages. The reader can thus quickly understand where Thailand fits into the regional and global perspective. The report first investigates the economic fundamentals affecting Thailand. These fundamentals are the source for Thailand's latent demand. Then, the subsequent chapters detail Thailand's accessibility. This evaluation covers a number of entry alternatives, including export strategies, and local direct investment strategies. If a firm decides to have a local presence in Thailand, this requires a strategic understanding of local business conditions. The conditions investigated in this report include local marketing (advertising, distribution, pricing issues) and entry strategies (opening an office, joint venturing, etc.), as well as human resources management (labor laws, costs, regulations). Because...

Editorial Reviews

From the Publisher

Our publications provide timely and reliable market information as a complement to strategic planning processes. For a price well below the cost of a round-trip business-class ticket, the executive has access to the basic factors driving strategic planning. As such, our reports are a 'one-stop' shop by giving coverage on economic and political issues, as well as analyzing human resources, entry strategies and legal risks. With offices in Europe, Africa and the United States, Icon Group International has a number of specialty research groups. This report was published by the Telecommunications Research Group.

From the Author

This report is one of many published by the Telecommunications Research Group, a division of Icon Group International, Inc. Other titles we have published of relevance include: -- Asynchronous Transfer Mode Production in Australia, 1998 -- Broadcasting Equipment in Brazil, 1997 -- Broadcasting Equipment in Thailand, 1996 -- Cable Television Equipment in Taiwan, 1998 -- Cable TV Equipment in Argentina, 1997 -- Cable TV Equipment in Thailand, 1997 -- Cabling Equipment in Hong Kong, 1998 -- Cellular Mobile Equipment in Brazil, 1995 -- Cellular Telecom Infrastructure in Belgium, 1995 -- Cellular Telecom Infrastructure in Netherlands, 1996 -- Cellular Telecom Infrastructure in Portugal, 1996 -- Cellular Telecommunications Equipment in Hong Kong, 1996 -- Cellular Telecommunications Equipment in Mexico, 1997 -- Cellular Telecommunications in Chile, 1996 -- Cellular Telecommunications Services and Equipment in Russia, 1997 -- Cellular Telephones in Denmark, 1997 -- Cellular Telephones in Portugal, 1996 -- Cellular Telephony Infrastructure in France, 1996 -- Coaxial Cable and Wire for Cable Television in Taiwan, 1996 -- Communications Modems in Saudi Arabia, 1997 -- Customer Premise Equipment in Indonesia, 1995 -- Data Communications Equipment and Services in Slovakia, 1995 -- Data Communications Equipment in Singapore, 1996 -- Data Communications in Brazil, 1998 -- Data Communications in Poland, 1996 -- Direct Broadcast Satellites in Taiwan, 1997 -- Electronic Commerce in Germany, 1997 -- Equipment for Mobile Communication in Czech Republic, 1996 -- Fiber Optic Cable in Mexico, 1997 -- Fiber Optic Cable in Thailand, 1997 -- Fiber-Optic Cable and Transmission Equipment in Canada, 1998 -- Fixed Line Telephony Equipment and Services in Italy, 1998 -- Integrated Service Digital Network (ISDN) in Germany, 1996 -- Internet Equipment and Services in United Kingdom, 1996 -- Internet Telephony in Japan, 1998 -- Internetworking in Italy, 1996 -- ISDN and ATM Terminal Equipment in Belgium, 1995 -- ISDN and the Telecommunications Market in Sweden, 1995 -- ISDN Equipment in China, 1998 -- Landline and Cellular Infrastructure Equipment in Mexico, 1996 -- Mobile and Handheld Phones in Australia, 1996 -- Mobile and Wireless Communications Equipment in France, 1997 -- Mobile Communications Equipment in Austria, 1996 -- Mobile Telecommunications Equipment in Dominican Republic, 1997 -- Mobile Telecommunications in Sweden, 1996 -- Mobile Telephone Handsets in Taiwan, 1998 -- Mobile Telephones in Italy, 1997 -- Networking and Internetworking in Belgium, 1996 -- Paging Equipment in Chile, 1996 -- Pay TV Market in Brazil, 1996 -- Personal Communications Services (PCS) Handsets in Hong Kong, 1998 -- Public Network Telephone System in Brazil, 1998 -- Radio and Television Broadcasting Equipment in Taiwan, 1997 -- Radio Trunking Systems in Brazil, 1998 -- Routers and Multiplexers in Mexico, 1997 -- Satellite Communications and Services in Russia, 1998 -- Satellite Equipment in Brazil, 1995 -- Selling to France Telecom, 1996 -- Selling to New Common Carriers (NCCs) in Japan, 1997 -- Selling to NTT in Japan, 1996 -- Selling to PTT in Switzerland, 1996 -- Selling to PTT Telecom in Netherlands, 1995 -- Selling to Telecom in Sweden, 1996 -- Selling to Telecom Operating Companies in Finland, 1996 -- Selling to Telekomunikacja Polska, S.A. in Poland, 1996 -- Selling to the Telecom Company in Hungary, 1996 -- Selling to the Telecom Operating Company in Austria, 1996 -- Sound and Television Equipment in Dominican Republic, 1996 -- Telecom Value Added Services in India, 1995 -- Telecommunication Carriers in United Kingdom, 1995 -- Telecommunication Equipment in Czech Republic, 1995 -- Telecommunication Equipment in India, 1995 -- Telecommunication Service Infrastructure in Portugal, 1996 -- Telecommunications Equipment and Services for Cellular Equipment in Brazil, 1998 -- Telecommunications Equipment and Services in Peru, 1996 -- Telecommunications Equipment and Services in Peru, 1997 -- Telecommunications Equipment in Chile, 1995 -- Telecommunications Equipment in Ecuador, 1995 -- Telecommunications Equipment in Hong Kong, 1996 -- Telecommunications Equipment in Israel, 1995 -- Telecommunications Equipment in Israel, 1998 -- Telecommunications Equipment in Italy, 1997 -- Telecommunications Equipment in Portugal, 1998 -- Telecommunications Equipment in Taiwan, 1995 -- Telecommunications Equipment in Vietnam, 1997 -- Telecommunications ISDN Equipment in Indonesia, 1995 -- Telecommunications Services Infrastructure in Russia, 1995 -- Telecommunications Value Added Services in Argentina, 1997 -- Telecommunications Value-Added Services in China, 1996 -- Telephone Sets in Dominican Republic, 1998 -- Telephones and Pay Phones in Mexico, 1997 -- Television and Radio Studio Equipment in Denmark, 1996 -- The Fiber Optic Industry in Indonesia, 1997 -- Trunking in Chile, 1997 -- Videoconferencing Equipment in United Arab Emirates, 1996 -- Videoconferencing in Hong Kong, 1997 -- Voice Mail Systems in Saudi Arabia, 1997 -- Voice Processing Equipment and Systems in Argentina, 1997 -- VSAT and WLL Systems Markets in China, 1997 -- VSAT Equipment and Services in Brazil, 1998 -- VSATs in India, 1995 -- Wireless and Cellular Communications in Finland, 1997 -- Wireless Communications in Austria, 1997 -- Wireless Communications in Sweden, 1997 -- Wireless Local Loop Equipment in United Kingdom, 1997 -- Wireless Telecommunications Equipment in Canada, 1997 -- Wireless Telecommunications Equipment in Ecuador, 1996 -- Wireless Telecommunications Equipment in Netherlands, 1997 -- Wireless Telecommunications in Indonesia, 1996 -- Wireless Telecommunications in Poland, 1997 -- Wireless Telecommunications in Portugal, 1997 -- XDSL Technologies in Japan, 1997

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Product Details

• Ring-bound: 141 pages
• Publisher: Icon Group International, Inc.; 1997 edition (September 30, 2005)
• Language: English
• ISBN-10: 0741810913
• ISBN-13: 978-0741810915