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Lose It!

by FitNow, Inc
Rated: Guidance Suggested
4.4 out of 5 stars  See all reviews (1,785 customer reviews)

Price: FREE
Sold by: Amazon Digital Services, Inc.
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  • Unlimited Cloud Storage: Never run out of space for all your photos, videos, and files with unlimited storage plans from Amazon Cloud Drive. Learn more

Latest Updates

What's new in version 6.3.1
  • We completely overhauled the UI of Lose It! The purpose of this version is to give a more up to date feel and improve the branding of our app.

Product Details

  • ASIN: B0061S5NNO
  • Release Date: October 31, 2011
  • Rated: Guidance Suggested This app may include dynamic content. What's this?
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (1,785 customer reviews)
  • Amazon Best Sellers Rank: #1,194 Free in Appstore for Android (See Top 100 Free in Appstore for Android)
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Product Features

  • Add new foods or exercises to the database
  • Setup recipes for complicated foods
  • Record in your personal log previous meals, foods, and other shortcuts
  • Track nutrients such as protein, fat, carbohydrates, and more
  • Work with or without a network connection

Product Description

Succeed at weight loss with Lose It!
Set goals and establish a daily calorie budget that enables you to meet them. Stay on track each day by recording your food and exercise and staying within your budget. The average active Lose It! user has lost more than 12lbs and more than 85% of our active users have lost weight. Lose It! is completely free- get started losing weight with Lose It! today!

You've seen Lose It! on the Today Show, in the NY Times, or heard it mentioned on Howard Stern. Isn't it time to join the millions of others who have downloaded Lose It! and give it a try yourself?

Lose It! is simple and fun to use, but includes great features:
- Simple, attractive, streamlined interface
- Comprehensive database of foods and activities
- Quickly add new foods or exercises to the database
- Setup recipes for more complicated foods
- Quickly add to your log with previous meals, my foods, and other shortcuts
- Track nutrients such as protein, fat, carbohydrates, and more
- Works with or without a network connection
- No advertisements

In addition, set up a free account to gain access to features and capabilities that no other weight loss application has:
- Log your food and exercise on
- Automatically keep a back-up of your data
- Add friends for extra support and motivation
- Earn badges to recognize your success
- Share custom foods, exercises, and recipes with friends
- See more detailed online reports
- Export your data to excel
- Setup daily or weekly email reports
- Share your progress on Facebook or Twitter
- Keep your data private or share with friends- you are in control
- Connect your Withings scale to automatically log your weight in Lose It!
- Connect your Fitbit tracker to automatically update activity in Lose It!

Lose It! is the most complete and streamlined weight loss application for the Android platform.
Become a fan of Lose It! on facebook at or follow us on Twitter @loseitapp.

Technical Details

  • Size: 19.6MB
  • Version: 6.3.1
  • Developed By: FitNow, Inc (Privacy Policy Click to see complete result in a new window)
  • Application Permissions: (Help me understand what permissions mean)
    • Read from external storage
    • Required to be able to access the camera device
    • Allows sending in-app billing requests and managing in-app billing transactions
    • Open network sockets
    • Write to external storage
    • Access fine (e.g., GPS) location
    • Access the list of accounts in the Accounts Service
    • Access information about networks
    • PowerManager WakeLocks to keep processor from sleeping or screen from dimming
    • Allows an application to receive messages via Google Cloud Messaging
  • Minimum Operating System: Android 4.0
  • Approximate Download Time: Less than 3 minutes

Customer Reviews

Most Helpful Customer Reviews
523 of 560 people found the following review helpful
5.0 out of 5 stars An essential tool November 8, 2011
I've used Loseit for about 14 months now and I've lost 156 pounds with loseit. The app is great and so is the website. If you are looking to lose weight then you NEED this app. Without Loseit I'm sure my journy would have been a lot harder if not impossibile for me. Loseit gave me the tools to be accountable for myself and make me realize just how bad I was eating. Being able to enter in custom foods and exercises is amazing. With a combination of their already huge data base and bar scanner, adding foods is sooooo easy! I will probably use Loseit for the rest of my life.
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270 of 297 people found the following review helpful
4.0 out of 5 stars Great App! November 27, 2011
Verified Purchase
Great little app for keeping track of calories, weight, and exercise. It also provides account holders with daily and weekly reports that can be received via email. The companion website is an added bonus and has enough member support to provide a variety of requested product enhancements, so the things that are missing now, like a tracker for water consumption and body measurements may be available in the future since they are highly requested items. I am a former WW member and wanted an app to continue to track food consumption and exercise. Recipes can also be created with the app, but for some reason only ingredients can be listed. The food database is updated frequently and has thousands of food items and users can add items that are not listed. This actually works better and is more reliable than the app of a billion dollar corporation. The app works very well on my android phone and the Kindle Fire. I really like using it on the Fire!

Great little free app!!
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203 of 227 people found the following review helpful
5.0 out of 5 stars The best! November 11, 2011
Verified Purchase
I love, love, love this app! I've been looking for an app that keeps daily and weekly totals and was flexible enough that it could be used with almost any type of diet. This is it! I'd given up and decided I'd write my own spreadsheet, but I'm using LoseIt! now. The only thing that could improve it would be to allow for the entry of measurements in the app itself. No point deduction for that though, I'm thrilled with it as it stands!
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44 of 48 people found the following review helpful
4.0 out of 5 stars Just downloaded on Kindle Fire HD... December 13, 2012
By zee1
Verified Purchase
You enter your current weight, height, birth date, target weight. The app asks you if you would like to lose 1/2lb, 1, or 2 lbs. per week. Seems to be limited since it is not recommended to go under 1500 calories or so per day.

The foods list is very good! And they do seem to do updates periodically. My breakfast was a Quaker Instant Oatmeal, and it was on the list, even with different flavors. My lunch was Ma Po Tofu at Cafe Zaiya on 45th & 3rd Ave, but they didn't have that, so I just selected the same dish from another restaurant, hoping the serving/calories is somewhat similar.

I didn't expect the camera bar code scan to work based on other reviews. Sure enough, I tried it and got an error message. But the rest of the app is pretty nice. I didn't want to put too much personal info, so I didn't register online or participate in any "motivation" forums.

After I entered my breakfast, lunch, and a snack for my first day, I only had 137 calories left for dinner in order to remain under my target goal. So it is a great tool to draw your attention to what you are eating. It would be nice if there was an option to reverse-search the foods list for something which is under 137 calories.
***UPDATE 8 JAN 2013 - I found you can manually adjust your calorie goals if you want to go below 1500 calories per day, and also it's based upon "ideal" intake for your height and age, so LoseIt's suggestions for me would be different for other people. I'm kind of addicted to inputting my meals now. I did sign up online because they have "Challenges," like Drink Only Water during January, etc (I've already blown that one!) Trick is to fill up your stomach with veggies/fruits so you don't feel hungry at all.
Read more ›
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45 of 49 people found the following review helpful
5.0 out of 5 stars Best Ever! July 1, 2012
Verified Purchase
I downloaded the Lose It app to my kindle after watching a show on weight loss on the Dr. Oz Show. I've tried so many diets before this, including Weight Watchers, but none seemed to work. This plan is a Godsend. The Lose It plan allows you to eat what I have what's in your refrigerater & still lose weight. Not only that, but I'm losing slowly which is better because you stay healthy. I'd recommend Lose It to anyone!
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34 of 37 people found the following review helpful
5.0 out of 5 stars Best calorie-tracking app, period! June 23, 2013
By Lulu
Verified Purchase
I have downloaded and tested most of the calorie-tracking apps out there, and this, my friends, is the cream of the crop! Lose It! has the cleanest and most user-friendly interface of all calorie-counting apps I have ever tried. It is very easy to use and I love that it uses icons for the foods you log. (I'm a sucker for cuteness.) Besides simple calorie tracking, you can track exercise (impressive database included!), calculate calories for all of your favorite recipes, and network with others for motivation and support. It is true that the food database is not as extensive as that of MFP, however, it is MUCH cleaner and less cluttered. On the rare occasion that you can't find a food in the database, the barcode scanner can make quick work of entering a food's nutritional information. If all else fails, you can manually add the information from a label or a quick online search. Once you've entered a food, it's there for good. Highly recommend this app.
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Most Recent Customer Reviews
3.0 out of 5 stars Three Stars
it ok
Published 2 days ago by Tom Wilson
5.0 out of 5 stars Love this App
This is a great tool to keep on track with calories, exercise, carb intake and more. It motivates me to keep on track and has helped me lose 14 pounds so far. Love this app!
Published 4 days ago by Jenni Murphy
5.0 out of 5 stars Five Stars
easy to use and you can create your own meal plans
Published 5 days ago by Amazon Customer
4.0 out of 5 stars Time consuming but worth it
The app offers a wide range of foods, both grocery store & restaurant items. My only complaint is that when logging food, one has to enter each item separately. Read more
Published 5 days ago by Anne Czajkowski
5.0 out of 5 stars Good Weight-Loss Aid
Lose It, has worked well for me for six weeks. It is free of bugs, so far as I can tell. Now, since most of my foods are loaded in Lost It! Read more
Published 6 days ago by T
4.0 out of 5 stars Four Stars
Published 6 days ago by Cindy Miller
3.0 out of 5 stars Why???
I have enjoyed using this app until about 10 minutes ago, after the last update. Why did you have to screw up an interface that I was comfortable with? Read more
Published 7 days ago by Rocketmam7
5.0 out of 5 stars I'm satisfied
Fantastic app.
Published 7 days ago by Jerry Falzone
5.0 out of 5 stars Five Stars
Great app
Published 8 days ago by kelly witteveen
5.0 out of 5 stars Great app for weight loss and healthy eating!
I love this app! Since I started using it two months ago I've lost 12 lbs and have almost reached my goal of losing 17 lbs. Read more
Published 8 days ago by Cat in the Hat
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delete entry
why does mine always want to force shut down when I want to use it?
Feb 8, 2014 by michele |  See all 3 posts
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