Flash MX Design for TV and Video [Paperback]

Janet Galore (Author), Todd Kelsey (Author)

Book Description

ISBN-10: 0764536818 | ISBN-13: 978-0764536816 | Publication Date: October 17, 2002 | Edition: 1

* Includes perspectives from both traditional broadcast animators and seasoned Flash animators.
* Provides information on pitfalls to avoid and where to find additional resources on Flash, animation, and television production.
* Packed with tips, techniques, and case studies from shops on the cutting edge of Flash development.
* Companion Website includes dynamic examples from the book and links to the hottest broadcast Flash animation created by third parties.

Editorial Reviews

Review

"...packed with beautiful colour photographs and examples of computer graphics - an artwork in itself..." (Image Technology)

From the Back Cover

Macromedia Flash is now the standard for Web animation. But as more and more animators are discovering, you can also use Flash to produce animations for television-efficiently, inexpensively, and without compromising quality. Cowritten by the Flash animator who helped to create the FishBar series that appeared on MTV, this unique guide shows you step by step how to get broadcast-quality results with Flash, whether you're a Flash veteran who wants to move into TV or a traditional animator who wants to explore the possibilities of Flash. From broadcast production basics to sound, applied animation techniques, video exporting, and postproduction effects, this book delivers all the know-how you need to get your Flash animations on TV-including behind-the-scenes interviews with creative professionals working at today's hottest

animation studios.

Your Guide to Broadcast-Quality Flash Animations
* Learn all about Flash capabilities and limitations for producing broadcast animation
* Work with television display, composition, cinematography, and sound
* Incorporate techniques such as digital puppets, a movable camera, and mixing 2D with 3D graphics
* Export video from Flash and polish it for delivery
* Create titles, fades, credits, and special effects
* Produce cross-purposed animations for Web, TV, and DVD

See all Editorial Reviews

Product Details

• Paperback: 352 pages
• Publisher: Wiley; 1 edition (October 17, 2002)
• Language: English
• ISBN-10: 0764536818
• ISBN-13: 978-0764536816
• Product Dimensions: 9.5 x 8.4 x 0.8 inches
• Shipping Weight: 2.1 pounds (View shipping rates and policies)
• Average Customer Review: 4.9 out of 5 stars  See all reviews (9 customer reviews)
• Amazon Best Sellers Rank: #1,609,266 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

4 of 4 people found the following review helpful:

5.0 out of 5 stars You Get Your Money's Worth, December 23, 2003

By 

Sharvonique "www.sharvonique.com" (Maryland, USA) - See all my reviews

This review is from: Flash MX Design for TV and Video (Paperback)

An excellent Flash book. It goes through every aspect of the production process, from writing the script to exporting to videotape. It tells you how to prepare your Flash animations the right way, and provides information on the correct project size, frame rate, title & action safe guides, etc. for broadcast. This information is invaluable if you ever intend to submit your Flash animation to a festival or studio, and you have to export your movie out to videotape. I also found the interviews with seasoned Flash animators to be very insightful. You will not regret buying this book.

4 of 4 people found the following review helpful:

5.0 out of 5 stars FlashTV! highly recommends this book!, January 19, 2003

By 

Nicholas Da Silva (San Francisco CA) - See all my reviews

This review is from: Flash MX Design for TV and Video (Paperback)

If you're a traditional animator or a web-based flash animator (all levels), "Flash MX Design for TV and Video" IS the definitive guide to taking your flash animation to video, television and DVD. Not only is this book chock full of animation techniques, it also explores working with sound, flash video capabilities and limitations, visual storytelling and cross-purposing, the process of designing your project with a variety of delivery options in mind. This book is a must-have for every serious Flash Animator seeking to take their flash stories to the next level. We are proud to recommend it to our FlashTV members.

Nicholas Da Silva, ...

4 of 4 people found the following review helpful:

5.0 out of 5 stars Essential Reference for theNext Wave of Flash, December 12, 2002

By 

matt rodriguez (Seattle, WA United States) - See all my reviews

This review is from: Flash MX Design for TV and Video (Paperback)

Its just a mater time before more quality content shifts from the workstations to the living rooms of the world. This is the definitive guide on bridging Flash content for the Web to Television. A truly indespensible reference for any Flash professional wanting to make the transition.
Janet Galore and Todd Kelsey lay it all out clearly and write in an easy to read style that doesn't skimp on details. The entire book is laden with terrific artwork and helpful screen grabs that support the text. Very undaunting for the visually inclined.
The sections on video exporting, and postproduction effects was particularly eye opening. this section alone cleared a lot uncertainty for me.
While this book won't make the reader a better Flash animator/designer, it most definately will make any level Animator or designer a more informed artist. It will open a lot of doors personaly and in the hands of a talented, creative person, change the ever evolving face of the Flash community indelibly.