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Flawless Execution: Use the Techniques and Systems of America's Fighter Pilots to Perform at Your Peak and Win the Battles of the Business World Paperback – May 23, 2006
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About the Author
James D. Murphy is the CEO of Afterburner, Inc., a consulting firm he founded in 1996 after four years in sales management and eight years as an F-15 fighter pilot. Murphy is also the author of Business Is Combat, and lives in Atlanta, Georgia.
More About the Author
Prior to his service in the U.S. Air Force, Murph had a successful career in imaging equipment sales, where he helped increase his company's sales by 500%. Years later, he became Director of Sales for a small paint company. The concepts he developed and utilized in business and the U.S. Air Force would become known as Flawless Execution®. Applying Flawless Execution's continuous cycle of planning, briefing, executing, and debriefing, he increased his new employer's sales from $5 million to $52 million per year. Realizing that all companies and organizations could benefit from these same concepts, Murph started Afterburner Incorporated in early 1996.
Through his leadership, Afterburner landed on Inc. Magazine's "Inc. 500 List" twice. Murph has been featured in The Wall Street Journal, BusinessWeek, Inc. Magazine, Newsweek, Meetings & Conventions Magazine and has appeared on CNN, Fox News, and Bloomberg News. He was also named as one of Atlanta's top 50 entrepreneurs by Catalyst Magazine. To date, the Afterburner team of elite military professionals has led over 1 million executives, sales professionals, and business people from every industry through Afterburner's Flawless Execution Model℠, and its unique, high-energy programs.
Murph and Afterburner have shared the podium with notable speakers like Bill Clinton, Condoleezza Rice, Marcus Buckingham, Colin Powell, J.W. Marriott Sr. and Terry Bradshaw. Murph serves as a panel member of the League of Extraordinary Minds with business and self-improvement gurus such as Tony Robbins and Stephen Covey. He is the author of the groundbreaking books Business Is Combat and Flawless Execution through Harper Collins publishing and has spoken at many of the world's most notable business schools to include Harvard, Wharton, Cornell, Emory, Duke and Fudan University in Shanghai, China.
Top Customer Reviews
This is a no BS look at how to improve any organization's ability to kick the competition's butt. You won't find "theoretical" discussions from a group of "academics." No charts and graphs. No fancy formulas. Just dozens of ideas that anyone with a desire to improve can implement. The "debrief" section and advice Murph provides has literally changed the way we operate in our company.
Read it...and you'll understand why the USAF is the best in the world. More importantly, you'll see how their training methods can make you better. I couldn't recommend it more highly.
Very Well Done ! Push it up !
The overlaying of the principals and process of military preparation and execution of assignments does have application in the business world. Maybe not completely - but significantly.
Reading this book allowed me to reflect on processes and effectiveness in a professional services firm which I head, and make a couple of worthwhile adjustments which we have carried forward with success.
I always think if you can take just a couple of things from a business book and apply those over the long term you have done well. I believe there are a number of such lessons and approaches in this text that have real world business application.
Well done to the authors.
Most Recent Customer Reviews
Haven't finished reading yet! So far so good. Delivery was prompt.Published 4 months ago by moviewatcher2
Another version of Dr Deming's continous improvement process. The objective review is excellent. Other than that nothing new here.Published 6 months ago by Amazon Customer
Excellent process that was easy to understand. We are implementing across our company.Published 14 months ago by KCMO
Great book and has helped me tremendously with what I need to do next.Published 18 months ago by Spencer M.
This book uses the metaphor of air force pilots to inform corporate behavior. While I understand some of the principles are useful (brief, debrief, plan, etc) I found the book to... Read morePublished 21 months ago by D. Rogers
This was a quick read that you will want to go back to reference several times! I would recommend this book to my colleagues.Published on January 2, 2014 by Sara Gilbert
It gives you clear understanding on how o become a great leadercand develop others! Great learning! Awesome book! Should be used in every institution!Published on June 9, 2013 by Amazon Customer