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Overall, I really enjoyed the concepts, style and examples brought forward in the book.
While this book may cover many of the same principles as other marketing books, it puts them into a contemporary context which is very thought-provoking.
I feel that this book is little more than a simplistic list of some pretty obvious observations dressed up as a original thought.
Thought provoking concepts backed by examples of companies and divisions who fave Flipped. I appreciate the case Sheahan builds for considering his recommendations. Read morePublished 5 months ago by Amazon Customer
A little dated because it talks about MySpace as if it were the next great thing and also mentions that it would be hard to believe that an on screen keyboard would surpass users... Read morePublished 10 months ago by R. Kramer
Peter Sheahan has a point of view that is invigorating and insightful. His examples, however, are out of date in this book and need revisiting. Read morePublished 16 months ago by Jill LaNouette
I particularly like the fact that Peter Sheahan's suggestions for change were rooted in personal change but focused on organizational change. Read morePublished 21 months ago by Anne Perzeszty
I enjoyed the book because it was so relevent to many of the challenges that we're facing in the current economy and with our daily business challenge.Published on December 19, 2012 by Steve
Nothing original in this book, it's just a rehash of existing business commonsense, dressed up in different words. Read morePublished on October 1, 2011 by Amazon Customer
Another business book on how to distinguish yourself from the competition and thrive during tough economic times and rapid change. Read morePublished on March 8, 2011 by Finding Heroes
Change is like a wave, you either ride it or get pummeled by it! I may be paraphrasing a quote from Peter Sheahan, but I thought the idea was very poignant and important to... Read morePublished on March 6, 2011 by Kim Mears
First of all, I really enjoyed reading the book. The style it is written in is very personal; while reading you can imagine the author sitting next to you in a bar and having a... Read morePublished on May 26, 2009 by M. Baart