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Review
"Flowers: Creative Design is destined to be a classic. The magic of flowers in brought to life in this masterpiece. A must-have for your library."--Phil Rulloda (Phil Rulloda )
About the Author
JAMES L. JOHNSON, Distinguished Lecturer at Texas A&M University, is the current director of the Benz School of Floral Design and the Benz Gallery of Floral Art. Mr. Johnson, an Indiana florist for fourteen years before coming to Texas A&M Distinguished Faculty Achievement Award in Teaching and the College of Agriculture’s Honor Professor Award. He has also received the 2000 Frances Jones Poetker Award given by the American Horticulture Society, the Texas State Florists; Association’s Distinguished Achievement Award and the AIFD Award for Distinguished Service to the Floral Industry. Mr. Johnson holds AAF and AIFD memberships and is a co-author of the Professional Certified Florists program, the Texas Design Seminar, an accredited design program for Texas Garden Clubs Inc. flower show judges, and the AIFD Book of Floral Terminology. His ability to make good design principles and techniques understandable to the novice as well as the expert is unsurpassed.WILLIAM J. McKinley, JR. is the director of the floral design program at Kishwaukee College in Illinois and an associate instructor of the Benz School of Floral Design at Texas A&M University. He received his Masters degree from Texas A&M University and his Bachelor of Science degree from the University of Missouri. Mr. McKinley, also a former practicing florist, has extensive experience with floral care and handling and color techniques. He is current chairman of the AIFD National Student Membership and Artist in Residence Committee as well as the Illinois Floristry Educators Network, and he has also served on the AIFD International Committee. Mr. McKinley is a contributing editor for Flowers& magazine, authoring a column: ‘For Varieties Sake’.M. “BUDDY” BENZ, a 1932 graduate of Texas A&M University with a degree in landscape art and floriculture became an internationally known author, floral artist, lecturer, commentator, traveler, and collector of art from over the world. In 1946 he established the now famous Benz School of Floral Design. Mr. Benz was a charter member of the American Academy of Florists and the American Institute of Floral designers, receiving AIFD’s Award for Distinguished Service to the Floral Industry. In 1976 Texas A&M University bestowed it coveted Distinguished Alumnus Award upon him, recognizing all his many contributions to his field of endeavor.
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Most Helpful Customer Reviews
5.0 out of 5 stars
Great resource,
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Amazon Verified Purchase(What's this?)
This review is from: Flowers: Creative Design (Hardcover)
Am taking floristry course and using this as textbook. Great resource and reference tool as well. Well organized with lots of information. Would highly recommend to anyone. Awesome photography!
5.0 out of 5 stars
A good handbook and background,
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Amazon Verified Purchase(What's this?)
This review is from: Flowers: Creative Design (Hardcover)
As a professional floral designer, I found this book to be a great refresher about knowledge I already have. I own a copy of the 1972 printing of Flowers:Geometric Form, the precursor to this edition. Some great old COLOR photos, and wonderful basic and advanced design info. Jim Johnson is legendary as a designer and instructor. I feel a lot of current design should go back to these basics, and remember where the floral industry began! Just a great book, gorgeous color photos, manageable size.
4.0 out of 5 stars
Excellent Resource,
Amazon Verified Purchase(What's this?)
This review is from: Flowers: Creative Design (Hardcover)
This book is a great resource book when just starting out in floral design. It has served as a great textbook prior to my taking classes and has been a good reference book thereafter. This is not for designers looking for new ideas - it is stricting an instructional publication.
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