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Nestle, nutrition chair at New York University and editor of the 1988 Surgeon General Report, has served her time in the dietary trenches and is ideally suited to revealing how government nutritional advice is watered down when a message might threaten industry sales. (Her report on byzantine nutritional food-pyramid rewordings to avoid "eat less" recommendations is both predictable and astonishing.) She has other "war stories," too, that involve marketing to children in school (in the form of soft-drink "pouring rights" agreements, hallway advertising, and fast-food coupon giveaways), and diet-supplement dramas in which manufacturers and the government enter regulation frays, with the industry championing "free choice" even as that position counters consumer protection. Is there hope? "If we want to encourage people to eat better diets," says Nestle, "we need to target societal means to counter food industry lobbying and marketing practices as well as the education of individuals." It's a telling conclusion in an engrossing and masterfully panoramic exposé. --Arthur Boehm --This text refers to an out of print or unavailable edition of this title.
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Most Helpful Customer Reviews
652 of 682 people found the following review helpful:
5.0 out of 5 stars
The PR campaign against this book has already begun,
By
This review is from: Food Politics: How the Food Industry Influences Nutrition and Health (California Studies in Food and Culture) (Hardcover)
For what it's worth, potential readers of Nestle's book should note that the first three "reader reviews" of this book are pretty obviously cranked out by some food industry PR campaign. To begin with, they were all submitted on the same date, February 22 -- "reader reviews" of a book that isn't even scheduled to go on sale until March 4! For another thing, they all hit on the same food industry "message points": that critics are "nagging nannies" whipping up "hysteria" on behalf of "greedy trial lawyers," etc. February 22 is also the date that noted industry flack Steven Milloy of the "Junk Science Home Page" (...) wrote a review trashing Nestle's book. Milloy is a former tobacco lobbyist and front man for a group created by Philip Morris, which has been diversifying its tobacco holdings in recent years by buying up companies that make many of the fatty, sugar-laden foods that Nestle is warning about. (...)I haven't even had a chance yet to read Nestle's book myself, but it irritates me to see the food industry's PR machine spew out the usual (...) every time someone writes something they don't like. If they hate her this much, it's probably a pretty good book.
144 of 149 people found the following review helpful:
5.0 out of 5 stars
The food industry's assault on your health,
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This review is from: Food Politics: How the Food Industry Influences Nutrition and Health (California Studies in Food and Culture) (Hardcover)
Nutrition expert Marion Nestle's "Food Politics" explains how the formula for a healthy diet hasn't changed. She advises that one should eat more plant-based foods (fruits, vegetables and whole grains) and less meat, dairy and sweets. But this message collides with the interests of the food-industrial complex, which makes the bulk of its profits by selling relatively expensive processed foods. The book examines how corporations have successfully fought the health message by using a number of overt and covert tactics to further their objectives at the public's expense. In fact, this business success story has resulted in a generation of Americans who are significantly overweight compared with their predecessors. Nestle shows that public relations and government lobbying result in obfuscation and mixed messages about the relative values of certain foods; this generally confuses Americans and makes it difficult to get the "eat less" message. Interestingly, she reveals that the amount of sweets and snack foods consumed are in almost exact proportion to the advertising dollars spent promoting these foods, suggesting that limits on advertising junk food to children might be a reasonable first step in addressing this problem. But Nestle is particularly critical of the criminally poor quality of the nation's public school lunch program and the "pouring rights" contracts struck with soft drink companies by cash-starved school districts. Our country's apparent unwilingness to provide nutritious meals to our schoolchildren is shameful, and Nestle should be congratulated for bringing the situation to light. Other noteworthy sections of the book address the deregulation of dietary supplements and the invention of "techno-foods", ie foods that have been fortified with vitamins, minerals or herbal ingredients. The overall picture is one of regulators on the defensive and huckster capitalism run rampant. While it was disturbing but not too surprising to learn about relatively obscure supplement makers making absurd claims for products that have little scientifically proven value, it was somewhat amusing to see a reprint of a short-lived advertisement for Heinz ketchup that promoted its supposed cancer-fighting properties. It appears there are no limits to what kinds of food products might be similarly reinvented by marketers in their quest for higher profits. In the closing chapter, Nestle proposes a number of useful solutions. Her ideas are reasonable and display a maturity gained through many years spent in government and academia. In an environment where food choices and information surrounding food products are increasingly difficult to understand, let's hope that this book inspires us all to demand greater accountability from the food companies that feed us. Highly recommended!
111 of 115 people found the following review helpful:
3.0 out of 5 stars
An Important Read in a Lackluster Format,
By
This review is from: Food Politics: How the Food Industry Influences Nutrition and Health (California Studies in Food and Culture) (Paperback)
Here's the thing.
As one reviewer mentioned I think the bulk of negative reviewers have not actually read this book. The author is a nuritionist, who says that despite the really basic nutritional advice of most nutritionists which has not significantly changed over the course of a half century, the public still views nutritional advice as difficult to understand. Why? Because the food industry makes more money when it sells more products. It has a vested interest in getting people to at least buy (if not eat) more food. Most importantly, the least healthy foods (i.e. highly processed foods) have the highest profit margins. To ensure profits, they pressure the government to avoid informing the public in an easily understandable format that they should eat less and avoid processed foods. Is she saying this is the ONLY reason why americans are fat? No. But the fact that many, many, many americans have problems figuring out what the heck to eat is heavily due to the food lobbyists, a fact which she goes into in nauseating detail. And therein lies the problem. Nestle is an Academic and she writes like one. Anyone familiar with non-fiction in the style of Nickle and Dimed, Fast Food Nation, or even Island of the Colorblind will find Food Politics irritating. Not because the book is poorly written, per se, but because it's dull. She obscures critical points between reams of facts, her narrative style plods along instead of floating or skipping, and I frequently felt like hurling the book across the room screaming get to the point already. But I did finish the book. Because the message is far more important then the limited medium. This book is critically important in that it hi-lights the sad reality that billions of dollars being spent vying for a place on the tip of your fork. Sadly very little of this money bears your health in mind.
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