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18 of 19 people found the following review helpful:
5.0 out of 5 stars Fascinating Historical Fiction, August 17, 2000
This review is from: Fordlandia: A Novel (Hardcover)
If you find bold business endeavors fascinating, and you're intrigued by the colossal mistakes of one of the 20th century's greatest entrepreneur, then I must recommend this book. FORDLANDIA is based on the true story of Henry Ford's ill-conceived and catastrophic decision to start his own rubber plantation in the jungles of Brazil. This has been the most fascinating and original novel I have read in a long time. The author, Eduardo Sguiglia, has a very clear and crisp form of writing that immerses you in a very different culture. I'm sure you'll enjoy this novel as well as learn plenty about the mistakes one of our greatest businessmen.
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7 of 9 people found the following review helpful:
5.0 out of 5 stars Perfect novel if you're interested in BUSINESS!, December 18, 2000
By A Customer
This review is from: Fordlandia: A Novel (Hardcover)
This historical novel is fascinating on a lot of levels, but especially for anyone interested in business. It can be read as a cautionary tale of corporate hubris, of ego mania, and the business failure to which that can lead. Such an original book. Couldn't put it down.
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Fordlandia: A Novel
Fordlandia: A Novel by Eduardo Sguiglia (Hardcover - September 11, 2000)
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