Forrester's Best Social Media Books from Boston Authors

A Listmania! list by Barry Libert "barry D. Libert" (Boston, Mass)
The list author says: "Josh Bernoff of Forrester, the Co-Author of Empowered, has recently created a list of 20+ industry experts located in and around Boston that merit notice for their thought leadership in social media and new technology.

As he says, 'Boston has always been a center for technology, but for the last 15 years or so, our eyes have glanced furtively and enviously at Silicon Valley. Clearly, Silicon Valley and the San Francisco Bay Area are the epicenter of technology startups, including the ones that have gotten huge in the Web era (eBay, Google, Facebook, . . . ). Boston is still vibrant, and we have our own old and new technology giants (EMC, Akamai) but many of our most successful local startups have gotten acquired by companies from out of town.

But as I participated in Boston's FutureM conference..., it hit me right between the eyes just how much energy there is in Boston around technology for marketing. If you're interested in the intersection of marketing and technology, you have to come here. Let me make the case for you. First, many of the leading thinkers in this space work right here. Who else has a list like this? (The links go to our books, limited it to one per author)...Sure, there's more advertising in New York and Chicago and more technology in California. But the community here is creating new ideas about marketing and putting them into practice on a continuous basis. It's a blast being part of this.'

I think the list is well conceived and worth sharing. I hope you enjoy the books recommended below given the effort Josh and others put into creating it.

Barry Libert
Social Nation
barry@mzinga.com"
Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions
1.  Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions by Dan Ariely
$12.07   Used & New from: $1.60
4.3 out of 5 stars  See all reviews (764 customer reviews)

Grapevine: Why Buzz Was a Fad but Word of Mouth Is Forever
2.  Grapevine: Why Buzz Was a Fad but Word of Mouth Is Forever by John Butman
Used & New from: $2.03
3.8 out of 5 stars  See all reviews (43 customer reviews)

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Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business
3.  Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business by Josh Bernoff
$21.13   Used & New from: $0.01
4.5 out of 5 stars  See all reviews (59 customer reviews)

Bricklin on Technology
4.  Bricklin on Technology by Dan Bricklin
Used & New from: $0.19
5.0 out of 5 stars  See all reviews (8 customer reviews)

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Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust
5.  Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust by Chris Brogan
$13.03   Used & New from: $0.01
4.4 out of 5 stars  See all reviews (116 customer reviews) | 2 customer discussions

Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business
6.  Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business by Barry Libert
$19.19   Used & New from: $0.01
4.5 out of 5 stars  See all reviews (46 customer reviews) | 1 customer discussion

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series)
7.  Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media Series) by C.C. Chapman
Used & New from: $1.99
4.4 out of 5 stars  See all reviews (128 customer reviews)

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Get Seen: Online Video Secrets to Building Your Business
8.  Get Seen: Online Video Secrets to Building Your Business by Steve Garfield
$18.95   Used & New from: $0.01
4.3 out of 5 stars  See all reviews (44 customer reviews) | 2 customer discussions

Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships
9.  Social Marketing to the Business Customer: Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships by Paul Gillin
$20.85   Used & New from: $0.02
4.7 out of 5 stars  See all reviews (29 customer reviews)

Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business
10.  Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business by Emily Nagle Green
$18.88   Used & New from: $0.01
4.2 out of 5 stars  See all reviews (14 customer reviews)

Twitter For Dummies
11.  Twitter For Dummies by Laura Fitton
$14.32   Used & New from: $3.36
3.3 out of 5 stars  See all reviews (35 customer reviews) | 1 customer discussion

Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History
12.  Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History by David Meerman Scott
$17.13   Used & New from: $6.10
4.2 out of 5 stars  See all reviews (44 customer reviews) | 2 customer discussions

YouTube and Video Marketing: An Hour a Day
13.  YouTube and Video Marketing: An Hour a Day by Greg Jarboe
Used & New from: $0.01
4.5 out of 5 stars  See all reviews (11 customer reviews)

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Fans, Friends And Followers: Building An Audience And A Creative Career In The Digital Age
14.  Fans, Friends And Followers: Building An Audience And A Creative Career In The Digital Age by Scott Kirsner
$13.38   Used & New from: $0.64
4.8 out of 5 stars  See all reviews (27 customer reviews)

Socialnomics: How Social Media Transforms the Way We Live and Do Business
15.  Socialnomics: How Social Media Transforms the Way We Live and Do Business by Erik Qualman
Used & New from: $0.01
4.5 out of 5 stars  See all reviews (222 customer reviews) | 1 customer discussion

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Me 2.0: Build a Powerful Brand to Achieve Career Success
16.  Me 2.0: Build a Powerful Brand to Achieve Career Success by Dan Schawbel
Used & New from: $0.01
4.3 out of 5 stars  See all reviews (82 customer reviews)

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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
17.  The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly by David Meerman Scott
Used & New from: $0.01
4.5 out of 5 stars  See all reviews (198 customer reviews) | 3 customer discussions

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Inbound Marketing: Get Found Using Google, Social Media, and Blogs
18.  Inbound Marketing: Get Found Using Google, Social Media, and Blogs by Dharmesh Shah
$23.70   Used & New from: $0.01
4.6 out of 5 stars  See all reviews (198 customer reviews)

Everywhere: Comprehensive Digital Business Strategy for the Social Media Era
19.  Everywhere: Comprehensive Digital Business Strategy for the Social Media Era by Larry Weber
$21.81   Used & New from: $0.01
4.7 out of 5 stars  See all reviews (17 customer reviews)

Everything Is Miscellaneous: The Power of the New Digital Disorder
20.  Everything Is Miscellaneous: The Power of the New Digital Disorder by David Weinberger
$10.45   Used & New from: $0.01
3.8 out of 5 stars  See all reviews (48 customer reviews) | 2 customer discussions

The Facebook Marketing Book
21.  The Facebook Marketing Book by Dan Zarrella
$15.02   Used & New from: $0.01
4.0 out of 5 stars  See all reviews (22 customer reviews)

The Cluetrain Manifesto: 10th Anniversary Edition
22.  The Cluetrain Manifesto: 10th Anniversary Edition by Christopher Locke
$13.82   Used & New from: $4.55
4.2 out of 5 stars  See all reviews (17 customer reviews)

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Customer Discussions about products in this list
Discussion Replies Latest Post
I will periodically pick a random person that comments here to win a signed copy of Socialnomics 20 Nov 28, 2010
Your Social Nation Story - Please tell us yours 0 Sep 15, 2010
Structured improvisation in business 0 Sep 9, 2010
Marketing Lessons from the Grateful Dead 0 Jul 17, 2010
Hero's Journey Marketing(TM) & The Hero's Journey Entrepreneurship Secret(TM): 0 Jan 29, 2010
Join the Get Seen community 0 Dec 30, 2009
Publish in Kindle Format Please 1 Sep 12, 2009
What did we miss? 0 Aug 10, 2009
Short URL: http://bit.ly/GetSeen 0 Jul 14, 2009
A MUST read for anyone interested in Social Media 0 Jun 25, 2009
Now that customers can buy over the Internet, is intrusive advertising ethical? 4 Sep 16, 2008
Ever Try Organizing a Web Site? 1 Jul 18, 2008
 
   

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Barry Libert "barry D. Libert" (Boston, Mass)
Qualifications: Social Media Author, Speaker and Company Founder
Last updated: 12/21/10
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