Franchise Bible helps you:
* Determine whether you would make a suitable franchisor or franchisee.
* Decide if your best course of action is to buy a franchise or start your own (unfranchised) business.
* Evaluate the advantages and disadvantages of the franchise marketing system.
* Familiarize yourself with the offering circular and what items it should contain.
* Consider expanding your current business by franchising.
This book will save you from making costly errors by explaining in detail what a franchisee should expect from a franchisor in the way of services and support, and what the franchisor's contractual obligations are to the franchisee. The book will familiarize you with the franchise process, saving you money on attorney and consulting fees, since you will be able to do much of the preliminary research yourself. In addition, the book provides checklists and forms to help the prospective franchisee rate a potential franchisor. Franchise Bible encourages the potential franchisor or franchisee to carefully consider whether he or she is personally suited to this unique and challenging way of doing business.
Effective January 1, 1995, the Federal Trade Commission implemented the new Uniform Franchise Offering Circular (UFOC), effective in all 50 states. All franchisors will need to update their offering circulars as they come up for renewal. Franchise Bible deciphers this new document for you, and gives you guidelines, checklists, and a comprehensive questionnaire to save every franchisor money in updating or rewriting his or her offering circular.
