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Franchising 101: The Complete Guide to Evaluating, Buying and Growing Your Franchise Business (Paperback)

by The Association of Small Business Development Centers (Author), Ann Dugan (Editor) "Franchising in America has a stellar reputation..." (more)
Key Phrases: fair franchising standards, more franchise, proprietary marks, Ten Star Pizza, Cost of Sales, Occupancy Costs (more...)

4.4 out of 5 stars See all reviews (10 customer reviews)

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13 new from $2.29 33 used from $2.27

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Editorial Reviews

Product Description
This new, definitive guide provides clear, concise explanations of the issuesinvolved in finding, buying and ultimately operating and growing a successfulfranchise business.

Product Details

Paperback: 280 pages
Publisher: Kaplan Business (April 1, 1998)
Language: English
ISBN-10: 1574100971
ISBN-13: 978-1574100976
Product Dimensions: 11 x 8.7 x 0.7 inches
Shipping Weight: 1.2 pounds

Average Customer Review: 4.4 out of 5 stars See all reviews (10 customer reviews)

Amazon.com Sales Rank: #292,348 in Books (See Bestsellers in Books)
Popular in these categories: (What's this?)
#9 in Books > Business & Investing > Small Business & Entrepreneurship > Franchises
#43 in Books > Business & Investing > Small Business & Entrepreneurship > Retail Businesses

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Inside This Book (learn more)

First Sentence:
Franchising in America has a stellar reputation. Read the first page

Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
fair franchising standards, more franchise, proprietary marks, most franchise agreements, capital expenditure limitation, franchise marketplace, advertising contributions, fellow franchisees, franchisee association, franchise attorney, initial franchise fee, other franchisees, most franchisors, franchise unit, existing franchisees, franchised business, franchise business, nonbank lenders, advertising cooperative, protected territory, marketing fund, franchise system, percentage rent, franchise laws, franchise relationship

Key Phrases - Capitalized Phrases (CAPs): (learn more)
Ten Star Pizza, Cost of Sales, Occupancy Costs, Small Business Administration, Controllable Expenses, Don Quixote Enterprises, Gross Profit, Pizza Hut, Profitable Relationship, Ray Kroc, Total Sales, Internal Revenue Service, John Jones, Section One, Section Two, Small Business Development Center, Spaghetti Palace, Total Income

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Books on Related Topics | Concordance | Text Stats

Citations (learn more)

This book cites 5 books:

Franchise Fraud: How to Protect Yourself Before and After You Invest by Robert L. Purvin on page 7
Restaurant Planning Guide by Peter Rainsford on page 149
The Small Business Administration (Know Your Government) by Christopher Dwyer in Front Matter
Small Business: The Independent Retailer (Small business series) by Gary Davies in Front Matter
The Business Planning Guide by David H. Bangs in Front Matter

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Franchising for Dummies by Michael Seid

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Franchising Dreams by Peter M. Birkeland

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What Do Customers Ultimately Buy After Viewing This Item?

	38% buy the item featured on this page: Franchising 101: The Complete Guide to Evaluating, Buying and Growing Your Franchise Business 4.4 out of 5 stars (10)
	21% buy So You Want to Franchise Your Business 5.0 out of 5 stars (3) $13.57
	16% buy The Franchise Handbook: A Complete Guide to All Aspects of Buying Selling or Investing in a Franchise 5.0 out of 5 stars (7) $26.37
	15% buy Franchising For Dummies (For Dummies (Business & Personal Finance)) 3.8 out of 5 stars (12) $16.49

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Customer Reviews

10 Reviews

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4.4 out of 5 stars (10 customer reviews)

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Most Helpful Customer Reviews

34 of 34 people found the following review helpful:

5.0 out of 5 stars The Franchising Bible, August 26, 2001

By	"njbryan" (Freehold, NJ) - See all my reviews

Upon embarking on an endeavor to purchase a franchise business with my wife, we realized we knew nothing about where to start. We decided to start at the bookstore and purchase a book on franchising. We chose Franchising 101 because it appeared to be laid out in a format that was easy to read and follow -- we were right! This book has become our bible every step of the way. From analyzing the opportunity to digesting the UFOC, every question we have stumbled across has been answered by this book. In addition to the valuable information provided, we actually found our franchise attorney by contacting one of the contributing authors. Franchising 101 leaves no stone unturned in looking at this very important life decision. It is a MUST READ for anyone considering the purchase of a franchise business.

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31 of 32 people found the following review helpful:

5.0 out of 5 stars A collection of experts., February 29, 2000

By A Customer

A prior reviewer chastized the author for including information available through several other sources. I bought it because I didn't want to go to several sources, I got it all here in one book. I haven't been disappointed. I've read every word and recommend the book to anyone needing to know about key issues and concerns when franchizing. The contributors get to the point and let you know what you should and should not expect. Also, how to avoid pitfalls. Start your research here!

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24 of 24 people found the following review helpful:

5.0 out of 5 stars Opened my eyes, December 13, 2001

By	"llworster" (St. Charles, MO) - See all my reviews

My husband and I are considering opening a franchise. Although we have business experience, neither of us have ever actually managed a retail store or food service establishment. We certainly had never negotiated a lease or franchise agreement. This book points out a lot of details that will help you protect yourself when negotiating with a landlord or franchisor. It also gets you to think about whether you are a good fit for this type of lifestyle and are you reviewing an appropriate territory for your business. I checked this book out at the library and now I am buying a copy so I can highlight it, make notes and such.

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Most Recent Customer Reviews

5.0 out of 5 stars A Must Read If You Are Seriously Considering Franchising
As the President of FranchiseInterviews.com, I am constantly reading books and articles on franchising. I consider Franchising 101 one of the best sources on franchising.

Published on June 1, 2005 by Martin J. Mcdermott

5.0 out of 5 stars Simply the BEST
I have read 4 different books on franchising and would definately consider this one the best!

Published on February 14, 2004 by S. Dunning

3.0 out of 5 stars Practical Pragmatic Preparation
Practical, Pragmatic Preparation

Cooked up by CPA's, Attorneys and Insurance Brokers, with a dash of disgruntled franchisees and a pinch of fatherly advice from a Franchiser,... Read more

Published on July 15, 2001 by Mike Banks Valentine

5.0 out of 5 stars Content of book
I happen to know Ann Dugan and I reviewed her orginal book published in 1987 not 1989 as the previous reviewer wrote. Read more

Published on February 24, 2000

5.0 out of 5 stars Very useful if interested in buying a franchise
This guide is detailed and thorough. People considering franchising as a way to get into business should read this book.

Published on December 18, 1999

5.0 out of 5 stars It probes deep into all aspects of franchising
I am one of the authors of this book. I am also a franchisor with 140units operating in 90 cities in 4 countries. Read more

Published on November 19, 1999

1.0 out of 5 stars I've read this same material before, shame on you
I've read this same material before, shame on you Ann. The only accurate parts of this book are plagiarized including the title. The original book was written in 1989. Read more

Published on June 21, 1999

› See all 10 customer reviews...

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