From Publishers Weekly
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This book starts out strong, but gets kinda lost along the way and has no finale. He does explain how FREE has always been part of marketing. Read morePublished 3 days ago by Sam Rosenthal
The below reviews all give an accurate depiction on this excellent book on sales strategy.
5 star reviews by:
Daniel E. Read more
This is great book but I should have read it before. It is really recommended every companies in digital world.Published 5 months ago by Metin Arghan
Great book. Very insightful. It brings to light many of the ways in which astute entrepreneurs have leveraged free as a way to amass large audiences and open up ancillary (but... Read morePublished 8 months ago by Daniel E Ripoll
Very interesting take on the new developments, brought in by the internet, especially non-monetized aspects such as blogging, wiki, open source software, etc.. Read morePublished 9 months ago by DaleO
the book explained the inevitable trend of internet. Give examples of how different industry and people handled this trend. It was a good reading.Published 11 months ago by Yudan Jin
Very interesting ideas presented in a very concise way. I look forward to putting many of these ideas into practice in my business.Published 11 months ago by Ralph Velasco
Anticipates how corporations with foresight are using the concept of 'free' offers to advertise online. Read morePublished 12 months ago by Robert Michael Fink