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"Seufert’s book provides extensive guidance on analyzing the data generated by a freemium product to boost retention and drive revenue. By collecting and deploying analytics on large amounts of data generated by users of the product, through all stages of development and usage, the author explains how you can optimize your implementation of the freemium model."--Data and Technology Today, May 27, 2014
Freemium Economics is one of those few books that clearly illustrate and explain fundamental of game economics ( retention, virality, LTV, cohort analysis... Read morePublished 4 months ago by Jean-Philippe
Best book out there about freemium economics. Must read of any people involved into developing and operating freemium games!Published 4 months ago by Amazon Customer
This book is extremely helpful to anyone who works in mobile gaming. I read it in order to prepare for a job as a user acquisition analyst at a popular mobile game and it gave me... Read morePublished 5 months ago by Elliot Moriyama
This book is very dense but if you can get through the first half of the book which reads like an academic text there are some very practical pieces of information towards the end.Published 8 months ago by Emeka Oguh
This is an exhaustive, well-researched look at the F2P business model, not only for design and development, but also marketing, analytics, and more. Read morePublished 9 months ago by M. Laurence
As the author notes, one of the extremely few books on the subject. But there was a little too much Intro Statistics that I could have found explained better on the web.Published 9 months ago by Amazon Customer
If you're in F2P and you aren't already onto Eric and his ideas. Start paying attention right now.
I'm data orientated and I've been trying to get my team into the swing... Read more
It is a MUST HAVE. Everyone who works in the business of freemium apps should read it. It covers all relevant topics regarding this new kind of economics. It is really practical. Read morePublished 12 months ago by David Cremades Beltrán