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Fresh


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Product Details

  • Actors: Joel Salatin, Will Allen, David Ball
  • Directors: Ana Joanes
  • Format: Multiple Formats, Color, NTSC
  • Language: English
  • Region: Region 1 (U.S. and Canada only. Read more about DVD formats.)
  • Aspect Ratio: 1.33:1
  • Number of discs: 1
  • Rated: NR (Not Rated)
  • Studio: Docurama
  • DVD Release Date: March 13, 2012
  • Run Time: 72 minutes
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (318 customer reviews)
  • ASIN: B005YFGIZM
  • Amazon Best Sellers Rank: #28,306 in Movies & TV (See Top 100 in Movies & TV)

Editorial Reviews

Product Description

Product Description

The underground documentary that became a massive grassroots success, FRESH is the embodiment of the good food movement.

FRESH outlines the vicious cycle of our current food production methods, while also celebrating the farmers, thinkers and business people across America who are reinventing our food system, from a basketball player and former-executive-turned-urban-farmer to a poetic prophet of the fields who tells us: We can raise everything we need without any of the industrial food system. Director Ana Joanes takes her camera coast to coast and explores the lives of amazing Americans who are redefining the way we eat and how we live. FRESH features urban farmer and activist, Will Allen, the recipient of MacArthur s 2008 Genius Award, sustainable farmer and entrepreneur, Joel Salatin, made famous by Michael Pollan s book, The Omnivore s Dilemma, and supermarket owner, David Ball, who continues to challenge our discount superstore-dominated economy.

Both an enlightening documentary and a stirring call to action, FRESH transforms the way we look at food.

Special Features

  • Theatrical Trailer

Review

casts a sympathetic eye on farmers under contract to the giants of agribusiness and acknowledges the challenge of transitioning to more sustainable methods --The New York Times

While Food, Inc. raised awareness about the consequences of consolidation, FRESH advances the argument by talking about solutions. --San Francisco Chronicle

Customer Reviews

This film really opens your eyes about the food we eat and how it get to our table.
seh
Loved how this documentary presented how organic farming is sustainable unlike the myth being propagated by the food industry.
Clean Eating Momma
We all need to really make this lifestyle change for the good of everyone and our communities.
Marj

Most Helpful Customer Reviews

Format: DVD
There is no denying that there is a good message and a big heart behind the documentary "Fresh." At a mere 72 minutes, the film raises a lot of points about sustainable food and the surrounding history which has given rise to the all-pervasive industrialized food system. By no means is "Fresh" the first or the last film that will cover this familiar terrain. It may not offer global solutions but, as a gentle call-to-arms, it showcases a number of success stories that highlight changes which can be made by ordinary people. And there's nothing wrong with that! One of the common problems with this type of presentation is that they tend to "preach to the choir." In other words, those that seek out a certain topic will probably already be knowledgeable about it. While "Fresh" may not offer much new information to those already invested in a healthier food movement, the anecdotal tales of its interviewees brings the subject onto a personal (and identifiable) level.

At the common sense heart of "Fresh" is the notion that our food system should be allowed to emulate the way things occur and thrive in nature. Makes sense, huh? If you take nothing else away from this documentary, this seems like a pretty solid point. On this end, the examples include a small farm where cattle are allowed to migrate so that grazing fields can replenish themselves. Some pretty distressing images are contained in an industrialized chicken farm where the animals are overcrowded, physically altered (beaks clipped, etc), and dosed with chemicals and antibiotics so that this unnatural lifestyle doesn't lead to mass death. On the vegetative side, I particularly enjoyed the sequence about ordinary people in an urban setting who have begun an impressive community garden and grassroots educational movement.
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52 of 54 people found the following review helpful By A. Durham on March 1, 2012
Format: DVD
This is a powerful video, even better than Food Inc. in my opinion because it is a very well rounded look at what is going wrong with our food supply. It shows how both animals and produce crops are being raised, and the implications for our health and that of the environment. I really liked that towards the end, there were uplifting ideas for change. You weren't just left with a heavy negative feeling on your heart, and hopelessness. There were ideas we can all put into place, such as starting your own small backyard garden, or buying from local farmers. Two thumbs up!
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44 of 47 people found the following review helpful By dirtmcgirt on March 7, 2012
Format: DVD
FRESH is best summed up as this: if Food Inc. opened your eyes but made you not want to eat, FRESH will show you what's possible for the food we eat and make you want to cook up a storm of fresh, local, organic, and sustainable food. Definitely watch it!
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29 of 30 people found the following review helpful By RC on January 29, 2013
Format: Amazon Instant Video
Some documentaries about our food industry are just depressing and upsetting. This one shows intelligent educated farmers who have a legitimate plan for changing our food system. They provide good arguments for change and present facts to support what they are saying. What they are saying makes absolute sense and is inspiring. Instead of making you feel like a jerk for not throwing away everything in your kitchen and becoming vegan, they show how each of us can make small changes that can help bring about the changes that will lead to better farming, healthy eating and respect for animals. Highly recommended.
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23 of 24 people found the following review helpful By Joseph A. Verica on June 2, 2012
Format: DVD
Lots of documentaries out there about food, health, environment, etc. This one is different. While is does point out many of the problems that have been highlighted in other docs, this one spends a good deal of time on solutions. Real life examples of how people are rising above the system and making it work! Highly recommended.
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21 of 22 people found the following review helpful By Linda Spurgeon on April 12, 2013
Format: Amazon Instant Video
It is amazing to me that we have come to this. Having farmed or been a part of farming for much of my life (65 years) I was enlightened by this documentary. As a child we had our own chickens, sheep, hogs, and cows, not to mention a large vegetable garden every year. As a young married I lived on a four generation turkey farm. We also had cows, hogs, and the large vegetable garden. In my 30's I worked for a farrow to finish hog operation. You can see the trend. "Fresh" just substantiated everything I already knew and informed me of many things I didn't. I would urge anyone who hasn't seen this documentary to do so. I would further urge that we all educate ourselves to the poison we are putting into our bodies and that whenever possible we buy locally. Sustainable agriculture I believe and pray is the way of the future, which is our past full circle. It doesn't take a farmer or a farm background to understand the common sense logic of this film. Five stars may not do it justice.
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13 of 14 people found the following review helpful By Empty tubes on February 21, 2013
Format: Amazon Instant Video
While some of the movies out there shove suffering animals in your face from the get-go, this one gives you information on what is happening outside your mainstream grocery store products that you may not know is available to you.

You will see a small amount of what really happens to the animals who live their lives waiting to be food for you, but on the whole it instructs you on the other choices available to you. Very well made and palatable.
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12 of 13 people found the following review helpful By Marj on June 25, 2012
Format: Amazon Instant Video Verified Purchase
This is very inspirational. I was already switching my eating habits when I watched this documentary. It pushed me to completely switch over to organic and local foods. The pork farmer really was an eye opening with his story about almost dying from an unknown staph strain after getting gouge by one of this hogs. He took a huge step and eradicated his own herd. I think if some one can make that huge of an economic turn, I can definitely pay a few dollars more for my groceries. I have to drive further and make changes that are not as convenient, but it is really worth it knowing your making a difference with your wallet. I've gotten to know the farmers and it nice taking time out and just talking. We all need to really make this lifestyle change for the good of everyone and our communities. It gives you a bond with your community and it would be the death of the large corporation that prey on us for their greed. I've also taken up gardening which is very rewarding and relaxing. Make the switch and you will never look back or regret it.
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