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Fried Twinkies, Buckle Bunnies, & Bull Riders: A Year Inside the Professional Bull Riders Tour Hardcover – September 22, 2005


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Product Details

  • Hardcover: 336 pages
  • Publisher: Rodale Books; 1ST edition (September 22, 2005)
  • Language: English
  • ISBN-10: 1594861196
  • ISBN-13: 978-1594861192
  • Product Dimensions: 9.2 x 6.3 x 1 inches
  • Shipping Weight: 1 pounds
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (20 customer reviews)
  • Amazon Best Sellers Rank: #1,177,930 in Books (See Top 100 in Books)

Editorial Reviews

From Publishers Weekly

Sportswriter Peter chronicles a year on the circuit of the Professional Bull Riders (PBR) tour, yet fails to capture the excitement of the tenacious battle between man and beast. Readers meet former champ Chris Shivers, whose injuries—broken bones and worse—in 2004 prevented him from finishing in the top 10 that year; Brazilian rider Adriano Moraes, who rides atop the field all year until the final showdown in Vegas; Justin McBride, whose nickname, "McBridesmaid," indicates his perennial runner-up status; and Mike Lee, a devout Christian rider and eventual 2004 champion. Peter tells their potentially enthralling stories in a pedestrian fashion, simply narrating the details of each event on the tour. Readers also meet the bulls, like Little Yellow Jacket, who wins Bull of the Year honors for the third year in a row in Las Vegas, and their millionaire owners, and get a peek at the conflicts about the future of the PBR in the front office (like any other sport, business folks banter about athletes' contracts, sponsorships, prize money, etc.). Along the way, Peter searches for the elusive fried Twinkie, a treat none of the concessions stands on the tour even sell. (Nov.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From Booklist

*Starred Review* The argument can be made that the Professional Bull Riders Tour may be the most dangerous, least financially rewarding of all sporting endeavors. Skull fractures, punctured lungs, and destroyed knees are all relatively routine injuries. At least now there is a million-dollar payout for the overall champion each season, but even that is in deferred dollars. Peter, a sportswriter for the New Orleans Times-Picayune, spent the 2004 season with the PBR tour and offers a penetrating portrait of a sport that stands at that awkward stage between minor league and national acceptance. The riders represent many nations besides America--some say Troy Dunn, an Australian, was the best ever--and Peter gives a glimpse into many of their lives. Much space is devoted to defending champion Justin McBride, a media darling with his boyish good looks who is only now realizing that the toughest part of being a champ is staying a champ. The book's title? Fried Twinkies are a genuine but rare concession delicacy, and buckle bunnies are the young ladies who curry the favor of the young macho men who ride the bulls. This is a tough book to walk away from. The icon of book-length sports journalism, John Feinstein, would be proud to include it in his body of work. It's that good. Wes Lukowsky
Copyright © American Library Association. All rights reserved

Customer Reviews

This is a very well written book, and a very well researched book.
The Best Out West
If you are not a fan but are interested in great nonfiction reading ... buy the book!!
Christine R. Garcia
As an avid PBR fan, I greedily tore through the pages of Fried Twinkies.
A. Kubecki

Most Helpful Customer Reviews

6 of 6 people found the following review helpful By Susie M. Paige on October 21, 2005
Format: Hardcover Verified Purchase
I LOVED the book. Not knowing (or caring) anything about bull riding, I was not expecting to get into it, but I did. Folks outside "the sport" should know what an interesting and fun read "Fried Twinkies..." is. I really developed a love for the riders and I was rooting for them. I wanted Moraes to get his third buckle but Lee was so deep and introspective, I was not surprised at how far he went. I couldn't wait for the end!! I was truly transported into a world I knew nothing about and it was really a full picture. I expected the cussing, drinking, etc., but the Cowboy Church, political/business takeover of the tour and even the story from the breeders and bulls POV had oh so much drama -- showing again how once someone or a group of someones finds a passion, it drives individuals and creates industry. Plus the search for the deep fried Twinkies at the concession stands was a hoot!!
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4 of 4 people found the following review helpful By Christine R. Garcia on November 4, 2005
Format: Hardcover
While watching the PBR finals this year, I saw Josh Peter promoting his new book Fried Twinkies, Buckle Bunnies, & Bull Riders: A Year Inside the Professional Bull Riders Tour. He said he had written about the 2003/2004 PBR season. Every fan knows that was a big season. It was the first year the PBR put up a $1,000,000 bonus for the world champion but they had changed the points system and all of a sudden Tuff disappeared. During the interview, Josh Peter also noted his behind the chute stories about the lives of riders like Justin McBride and Mike Lee (the most reclusive person in the PBR). The following day I bought the book.

If you are a PBR fan and are curious about what happened or would like to know more about your favorite rider ... buy the book! If you are not a fan but are interested in great nonfiction reading ... buy the book!! Either way, it's entertaining and immerses the reader into the colorful culture of bull riding. I have to say it is one of the best books I have read all year. Honestly, I can't wait for the sequel.
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3 of 3 people found the following review helpful By Ronald Scheer on August 14, 2007
Format: Hardcover
The one thing wrong with this book is the title. It's strictly about pro bull riders and the multimillion-dollar business that has raised bullriding from a feature rodeo event to a cross between NASCAR and the WWF. You'll learn little about fried Twinkies, buckle bunnies, and whatever they're supposed to represent.

Sports writer Josh Peter follows the 2004 PBR tour that crisscrosses the U.S. and ends with the finals in Las Vegas, drumming up excitement and suspense as he goes. He brings to life the widely divergent personalities of the riders, ranging from seasoned champion and family-man Adriano Moraes and the stereotypical drinking, cussing Justin McBride, to the withdrawn, almost spookily religious Mike Lee. Among them are a diversity of others, including rookies, old-timers hoping for a comeback, and competitors from countries as far away as Australia and Brazil. We learn that one out of 15 rides results in injuries requiring treatment, and much time is spent in the sports medicine room.

Meanwhile, we follow the drama of big business as differences between the men who run this show create a number of conflicts that lead to firings and the threat of a boycott by riders who feel they are being under-appreciated by their employers. Peter's revelation of these behind-the-scenes maneuvers will enlighten fans familiar only with the glitz and glamour of the sport and the men who are its stars. We learn about the stock growers and investors who raise, train, buy, and sell bulls. There's even a side trip to Brazil, where we visit the ranch Moraes has bought with his winnings. Readers will also enjoy the DVD "Rank," which is a compelling record of the 2004 season finals, focusing on Moraes, McBride, and Lee.
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2 of 2 people found the following review helpful By Bill Strudeman on October 13, 2005
Format: Hardcover
Having been a fan of the Professional Bullriders for 6 years, nothing has given me more insight as to a behind the scenes look into the goings-on in The PBR than Josh's book! And he does it in a way that doesn't play into the hand of any one athlete or personality. And, of course, the biggest story in The PBR last year was Tuff Hedeman distancing himself from the organization. Why? This book tells you. A trip to Brazil to the home of Adriano Moraes, a seat at the PBR board meetings,why Mike Lee really got married and so much more are all in Fried Twinkies, Buckle Bunnies and Bull Riders. Josh Peter has the ability to translate the details that PBR fans will become rabid to read about. This book is mandatory reading for any and all PBR Fans!
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4 of 5 people found the following review helpful By Amazon Customer on March 8, 2006
Format: Hardcover
There is a lot of interesting information about how the PBR works, from choosing the bulls to how the riders get paid. It makes good background reading if you enjoy watching the PBR. However, his stories about the people involved came off like gossip tidbits rearranged and stuck together. Not untrue necessarily, but seriously manipulated. If you want general info and great atmosphere, this has it, but I wouldn't believe eveything you read.
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1 of 1 people found the following review helpful By The Best Out West on November 15, 2011
Format: Paperback
As others have said, this book follows the 2004 season. This is the year that Mike Lee won the championship, beating out Adriano Moraes and Justin McBride at the wire. There's a lot, though, that others have failed to mention. We learn why Tuff Hedeman and the PBR are no longer working together. The details behind the sale of Little Yellow Jacket's success and sale. What it's like to not be on tour trying to make it. And so much more. This is a very well written book, and a very well researched book. There is no blatant bias one way or another, which makes it a very enjoyable read. This is a must for anyone who is an avid fan of the PBR, or anyone that wants to learn more about the sport of bull riding.

A very good companion piece is the movie Rank, which chronicles the same season, following the same cast of characters, but focuses on the Finals and not the entire event.
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