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From Gimmicks to Value: The Future of the Events Industry Paperback – November 5, 2010


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Product Details

  • Paperback: 152 pages
  • Publisher: Xlibris (November 5, 2010)
  • Language: English
  • ISBN-10: 1456815334
  • ISBN-13: 978-1456815332
  • Product Dimensions: 6 x 0.4 x 9 inches
  • Shipping Weight: 9.1 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #7,514,819 in Books (See Top 100 in Books)

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1 of 1 people found the following review helpful By adi ben-nesher on January 1, 2011
Format: Kindle Edition
This book was long due! I found it very insightful and refreshing, raising the most relevant discussion about value creation and proper usage of technology and social networking activities in meetings and conferences. I recommend every manager and decision maker in the industry to read through this book and think on how they provide their clients a service today.
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From Gimmicks to Value: The Future of the Events Industry
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