• List Price: $105.50
  • Save: $32.97 (31%)
Only 13 left in stock (more on the way).
Ships from and sold by Amazon.com.
Gift-wrap available.
Add to Cart
FREE Shipping on orders over $35.
Condition: Used: Good
Comment: A standard used book. Book only no other supplements. May have notes and or highlighting.
Access codes and supplements are not guaranteed with used items.
Add to Cart
Trade in your item
Get a $2.00
Gift Card.
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

Fund Raising: Evaluating and Managing the Fund Development Process (AFP/Wiley Fund Development Series) Hardcover – April 27, 1999

ISBN-13: 978-0471320142 ISBN-10: 0471320145 Edition: 2nd

Buy New
Price: $72.53
16 New from $70.52 25 Used from $6.99
Amazon Price New from Used from
Kindle
"Please retry"
Hardcover
"Please retry"
$72.53
$70.52 $6.99
Free%20Two-Day%20Shipping%20for%20College%20Students%20with%20Amazon%20Student


Frequently Bought Together

Fund Raising: Evaluating and Managing the Fund Development Process (AFP/Wiley Fund Development Series) + Fundraising Fundamentals: A Guide to Annual Giving for Professionals and Volunteers (AFP/Wiley Fund Development Series)
Price for both: $119.52

Buy the selected items together

NO_CONTENT_IN_FEATURE

Save up to 90% on Textbooks
Rent textbooks, buy textbooks, or get up to 80% back when you sell us your books. Shop Now

Product Details

  • Hardcover: 448 pages
  • Publisher: Wiley; 2 edition (April 27, 1999)
  • Language: English
  • ISBN-10: 0471320145
  • ISBN-13: 978-0471320142
  • Product Dimensions: 9.4 x 6.3 x 1.2 inches
  • Shipping Weight: 1.8 pounds (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #578,912 in Books (See Top 100 in Books)

Editorial Reviews

From the Publisher

Covers initial preparation and 15 areas of fund-raising and discusses the ongoing management of the process. Designed for fund-raising executives of organizations both large and small. Included are numerous examples, case studies, check lists, and a unique evaluation of the audit environment of nonprofit organizations. --This text refers to an out of print or unavailable edition of this title.

From the Inside Flap

"Proper application of the fund development process can define an organization’s potential for public support and the direct means to achieve it, and can realize, even predict with reliability, the income an organization can and should expect at any moment in time." —James M. Greenfield As the driving force behind every not-for-profit, fund raising is a key to an organization’s success in fulfilling its mission. However, while it’s important to develop the skills needed to raise money, it’s equally important to know how to allocate it properly in order to meet your goals. Now revised and expanded, this practical resource provides an accessible game plan for not only raising funds, but also developing them effectively for increased productivity and profitability. Written by James M. Greenfield, a leading authority in the field, Fund Raising takes you step-by-step through the entire fund development process, from planning and marketing to community relations and donor management. Beginning with an examination of philanthropic history and perspective, it goes on to describe the individual elements of the development process, as well as the organizational requirements needed for the process to work. With detail and clarity, Greenfield covers such essential bases as the evaluation of program effectiveness, policies and procedures for public solicitation, the fund raising environmental audit, matching gift programs, donor recognition, special projects campaigns, and much more. Threaded throughout the book is the theme of "friend raising and relationship building," both vital components of increasing capability and capacity to address the needs of today, with an eye toward those of tomorrow. Along with an added, in-depth discussion of ethics, the Second Edition introduces new best practices that have developed over the past few years, and features updated data, useful worksheets, such as economic statistics, demographics, and reports from the American Association of Fund-Raising Council. Packed with numerous examples, case studies, and checklists, this exhaustive resource is essential reading for anyone looking to achieve—and maintain—fund-raising success.

More About the Author

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

4.5 out of 5 stars
5 star
1
4 star
1
3 star
0
2 star
0
1 star
0
See both customer reviews
Share your thoughts with other customers

Most Helpful Customer Reviews

Format: Hardcover Verified Purchase
Mr. Greenfield's work is foundational and should be essential reading for anyone in the fundraising profession. His book is worth reading and definitely worth the cost. I have a hard copy in my personal library.

Art Horne
Little Rock, AR
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
Format: Hardcover Verified Purchase
This is a great classic book regaqrding all aspects of fundraising for both the advisor and the non-profit. Highly recommend for anyone working in the fundraising field to read to get an overall understanding of how the process works.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Customer Images