4 Steps to Funding and over one million other books are available for Amazon Kindle. Learn more
Buy New
$19.76
Qty:1
  • List Price: $21.95
  • Save: $2.19 (10%)
FREE Shipping on orders over $35.
In Stock.
Ships from and sold by Amazon.com.
Gift-wrap available.
4 Steps to Funding; Avoid... has been added to your Cart
Sell yours for a Gift Card
We'll buy it for $6.21
Learn More
Trade in now
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See all 2 images

4 Steps to Funding; Avoid Rejection and Get Your Grant Funded on the Next Try With This Simple Four Step Formula Paperback – July 25, 2011


See all 2 formats and editions Hide other formats and editions
Amazon Price New from Used from
Kindle
"Please retry"
Paperback
"Please retry"
$19.76
$16.42 $16.41

Best Books of the Year
See the Best Books of 2014
Looking for something great to read? Browse our editors' picks for 2014's Best Books of the Year in fiction, nonfiction, mysteries, children's books, and much more.


Frequently Bought Together

4 Steps to Funding; Avoid Rejection and Get Your Grant Funded on the Next Try With This Simple Four Step Formula + How the NIH Can Help You Get Funded: An Insider's Guide to Grant Strategy + Writing Science: How to Write Papers That Get Cited and Proposals That Get Funded
Price for all three: $79.77

Buy the selected items together
If you buy a new print edition of this book (or purchased one in the past), you can buy the Kindle edition for only $0.99 (Save 90%). Print edition purchase must be sold by Amazon. Learn more.


Image
Looking for the Audiobook Edition?
Tell us that you'd like this title to be produced as an audiobook, and we'll alert our colleagues at Audible.com. If you are the author or rights holder, let Audible help you produce the audiobook: Learn more at ACX.com.

Product Details

  • Paperback: 174 pages
  • Publisher: Marketing Your Science; 1.2 edition (July 25, 2011)
  • Language: English
  • ISBN-10: 0615505589
  • ISBN-13: 978-0615505589
  • Product Dimensions: 5.5 x 0.4 x 8.5 inches
  • Shipping Weight: 8 ounces (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (23 customer reviews)
  • Amazon Best Sellers Rank: #438,844 in Books (See Top 100 in Books)

Editorial Reviews

Review

I started reading the book last night and had to force myself to stop and get some sleep. I got up early and finished it this morning. I think it is excellent!!! I've been to several 'Grantsmanship' seminars and they were soooooo tedious and full of the same old, obvious 'tips'. The focus on psychology, marketing and getting into the mind of the reviewer in a lucid and entertaining way was fantastic. I've been brainstorming this morning on my upcoming grant, while reviewing what I highlighted in your book. --Tim O'Connell, PhD, Director, Hamner Center/UNC Metabolomics Facility

Overall, an excellent piece of work. This should be part of the on-boarding package for any new assistant professor and required reading for every post-doc. You've explained this topic in a way that only someone who has had the experience of both success and failure can bring. This is very valuable... --Tom McNeill, Phd, Bioinformatics Scientist, Syngenta

Overall, an excellent piece of work. This should be part of the on-boarding package for any new assistant professor and required reading for every post-doc. You've explained this topic in a way that only someone who has had the experience of both success and failure can bring. This is very valuable... --Tom McNeill, Phd, Bioinformatics Scientist, Syngenta

Overall, an excellent piece of work. This should be part of the on-boarding package for any new assistant professor and required reading for every post-doc. You've explained this topic in a way that only someone who has had the experience of both success and failure can bring. This is very valuable... --Tom McNeill, Phd, Bioinformatics Scientist, Syngenta

I want to thank you for writing such a dynamic description of the grant writing process. I opened up the e-book version and spent the day reading (only taking a break for some essential meetings AND bathroom breaks!). I've been teaching some of these same theories for over 20 years! I've always said that a successful grant application was nothing more than a good marketing plan. Now, I have someone who has published a great "how to" that I can use as a support to my grant writing seminars. --Nancy Watterson-Diorio, Chief Executive Officer, Boston VA Research Institute, Inc.

About the Author

Morgan Giddings, PhD is a professor who has written over $23 million worth of funded grant proposals, primarily competitive NIH science grants, but also business and community grants. She now teaches the concepts of grant writing to people all over the globe.

Customer Reviews

Concise and clever, easy to read.
Tamara
If you think your grant writing attempts have been hit-and-miss and you don't know what is behind the "fate", this book will help you get out of the fog.
Jung Min
I liked this book because it was simple and to the point.
Linda

Most Helpful Customer Reviews

8 of 8 people found the following review helpful By Kristina on March 15, 2013
Format: Kindle Edition
Most grant writing books give detailed instructions about what the grant writer should do. "4 Steps to Funding" places an equal emphasis on understanding the reviewer. Dr. Giddings teaches you how to catch the reviewer's attention, and keep it throughout the proposal. I have already used the 4 steps to significantly improve the clarity of my proposals. I never thought I'd say a grant writing book is entertaining, but I must admit I couldn't put it down!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
8 of 8 people found the following review helpful By Muneesh Tewari on March 15, 2013
Format: Kindle Edition
The material in this book transformed my approach to grant writing. I've taken grant-writing workshops offered by my university in the past and also read other material on grant-writing tips. However, those usually focused more on technique and were only of marginal benefit. This book gave me a whole new perspective grounded in a clear understanding of what reviewers are really looking for. It is a high-yield read.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
6 of 6 people found the following review helpful By Tamara on April 2, 2012
Format: Paperback
This book is written by a scientist who knows what's up with research grant writing. It is more than a guide - it is an eye-opener in a sense that it helps an applicant to take perspective of a reviewer. The book is full of explicit examples, sharp insights and bright, optimistic spirit. It is, in my opinion, a powerful tool in writing grants, especially for young scientists. Concise and clever, easy to read.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
5 of 5 people found the following review helpful By Jung Min on March 18, 2013
Format: Kindle Edition
This book is to grant writing as the Elements of Style by Strunk and White is to English writing. If you think your grant writing attempts have been hit-and-miss and you don't know what is behind the "fate", this book will help you get out of the fog. In particular, it is helpful to know how successful marketing strategies can be applied to grant writing. Highly recommended!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
4 of 4 people found the following review helpful By cfmendez on April 23, 2013
Format: Paperback Verified Purchase
I have read many books about grant writing and I can tell you this is not the ordinary book you'll find out there devoting liters of ink on how to organize the data you present on a grant application. Instead, this book helps you to understand what must be done (as well as what's not to be done) when writing an application and how you should focus your proposal in order to increase your chances of getting the funds you are looking for. It is very easy to read but make no mistake, it moves you to take a careful look about what you are doing and that's it's real value. Very recommendable.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
3 of 3 people found the following review helpful By Inhan on April 30, 2013
Format: Paperback Verified Purchase
I took a couple of Morgan's lessons past years and thought I kind of know what she is teaching. While the basic concept I might have learned, this book gave me clearer points and what to do with my overall scientific "communication". No wonder she has been/is a successful grant writer. So much to learn not only in the grant writing, also how to communicate my science/ideas with others. Thank you, Morgan.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
2 of 2 people found the following review helpful By Zlatan Aksamija on November 1, 2014
Format: Paperback Verified Purchase
I found some of the examples interesting and overall the book prompted me to rethink my strategy and focus less on the science and more on the "advertising". However running a bike shop and running a research lab are not as similar as this book tries to make them appear. Overall the book is really superficial and spends more time repeating what you should do than actually explaining how you should do it. Not much new information here but it will invite you to think about how you approach writing PROPOSALS.

I found it very annoying that the author kept referring to it as "writing grants". Many NSF program managers would remind you that you write proposals to get grants; you do not write grants.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
3 of 4 people found the following review helpful By Nora on January 19, 2014
Format: Paperback Verified Purchase
I actually found this book borderline offensive. The author repeatedly says that research focused on understanding rather than solving a problem--she gives examples like curing cancer or ending poverty--will not get funded and in fact, should not get funded. For example, she says that someone who wants to investigate the mating habits of toads should rethink his/her research aims and instead conduct research that will help the world. I don't know anything about toad mating habits, but I'm sure there are scientists who are experts in this area, probably even in a more specific area (e.g., mating habits of a particular type of toad). The author seems to be against basic research except in very limited cases (she gives the example of the Human Genome Project as an exception), but lots of us conduct basic research and get funded doing so. It's true that the NIH, for example, generally funds only applied research, but the NSF seems to fund more basic than applied research, as do other major granting agencies. I also thought 171 pages was far too long for the content. The information could have been summed up in a leaflet: Your proposal should include WHY your proposed work is important, WHO you are, WHAT the theory is behind your request, and HOW you will solve a problem. A page on each of these would have been sufficient.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Most Recent Customer Reviews