Qty:1
  • List Price: $34.00
  • Save: $9.60 (28%)
FREE Shipping on orders over $35.
In Stock.
Ships from and sold by Amazon.com.
Gift-wrap available.
Fundraising on the Intern... has been added to your Cart
FREE Shipping on orders over $35.
Condition: Used: Good
Comment: A little worn but still in good overall condition.
Access codes and supplements are not guaranteed with used items.
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

Fundraising on the Internet: The ePhilanthropyFoundation.org's Guide to Success Online, 2nd Edition Paperback – October 29, 2001

ISBN-13: 978-0787960452 ISBN-10: 0787960454 Edition: 2nd

Buy New
Price: $24.40
30 New from $19.46 47 Used from $0.01 1 Collectible from $9.98
Amazon Price New from Used from
Paperback
"Please retry"
$24.40
$19.46 $0.01
Free%20Two-Day%20Shipping%20for%20College%20Students%20with%20Amazon%20Student

$24.40 FREE Shipping on orders over $35. In Stock. Ships from and sold by Amazon.com. Gift-wrap available.


Editorial Reviews

Review

"Wow! Incredibly comprehensive and detailed with both basic and advanced information--a real guide for 'fundraising on the Internet.'" (Maurice R. Levite, CFRE, CAE, vice president of field operations at the American Red Cross)

"This is the greatest collection of fundraising electronics expertise that has ever been brought together. Fundraising on the Internet is full to the brim with ideas, verities, charts, and examples. Whether you're in direct mail, major gifts, planned giving, or the head of your shop, this book is essential if you want to keep ahead of the parade." (Jerold Panas, of Jerold Panas, Linzy & Partners)

"Crystal clear, concise and comprehensive. Every conceivable method and concept is discussed in depth. Warwick, Hart and Allen must be commended on their professional approach to online success." (Margaret Guellich, CFRE, director, International Fundraising Partnerships, Catholic Relief Services)

"The key strength of this book is the combination of its high calibre contributors. Innovator sector leaders such as Mal Warwick, Theodore Hart and Nick Allen share their advice, together with over 20 other online fundraisers and suppliers. The result is an extensive compendium of online fundraising, challenging thought, and illustrative case studies." (Howard Lake, UK Fundraising)

"The ePhilanthropyFoundation.org . . . is the first of, hopefully, more organizations tackling the challenge of monitoring and setting e-philanthropy practice standards." (The Kellogg Foundation)

"An 'online classic.'" (Marcelo I?arra Iraegui, fundraising regional manager, Latin America Greenpeace)

"We need this book! The authors bring the best uses of the Internet into the fundraising programs of every nonprofit organization and show how to use them to increase efficiency, effectiveness and profitability." (James M. Greenfield, ACFRE, FAHP, editor of The Nonprofit Handbook: Fund Raising, 3rd Edition)

"...a comprehensive guide...very accessible...I thoroughly recommend this guide to all charities wishing to make the most of fundraising online..." (Professional Fundraising Plus, 15 March 2002)

From the Inside Flap

In this second edition, Mal Warwick, Ted Hart, Nick Allen and a sterling group of experts in the field have completely rewritten the first-ever hands-on guide for navigating the ever-changing world of fundraising on the Internet. This no-nonsense book gets beyond the hype and hyperbole, and takes into account the new realities of the post dot.com crash marketplace to offer solid advice on how to use technology to raise funds. Both timely and informative, this invaluable resource will be kept current with frequent e-mail updates from the authors.
NO_CONTENT_IN_FEATURE

Shop the New Digital Design Bookstore
Check out the Digital Design Bookstore, a new hub for photographers, art directors, illustrators, web developers, and other creative individuals to find highly rated and highly relevant career resources. Shop books on web development and graphic design, or check out blog posts by authors and thought-leaders in the design industry. Shop now

Product Details

  • Paperback: 256 pages
  • Publisher: Jossey-Bass; 2 edition (October 29, 2001)
  • Language: English
  • ISBN-10: 0787960454
  • ISBN-13: 978-0787960452
  • Product Dimensions: 8.6 x 0.9 x 11 inches
  • Shipping Weight: 2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (9 customer reviews)
  • Amazon Best Sellers Rank: #1,340,808 in Books (See Top 100 in Books)

More About the Authors

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

4.6 out of 5 stars
Share your thoughts with other customers

Most Helpful Customer Reviews

Format: Paperback
If the events of Sept. 11th proved anything it is that fundraising via the Internet has come of age. Witness the incredible success of online fundraising by many of the nation's top relief agencies. Now, nonprofits across America are saying not if they will adopt on an online fundraising presence but how fast they can tap into this new technology in ways that meet an agency's needs but stay within their budget constraints. Fundraising on the Internet, 2nd Edition, could not have come out at a more opportune time. As the editor of a weekly on-line email newsletter directed at nonprofits throughout Arizona and the Southwest I was particularly impressed with the chapters on recruiting and renewing donors online. I can always stand to learn more about effective recruiting and promotion techniques to build an even bigger sense of community between our donors who, as the book carefully explains, are much more likely to open an email or click on a website before calling us or responding to a survey they receive in the mail. At almost 300 pages this book is a bargain. The authors do not shy away from providing any number of resources that can help a nonprofit create an Internet presence or expand upon whatever success they have already achieved with their online constituents. The book also includes 4 case studies and a number of resources including such important topics as ethical online fundraising standards and practices and how to use the Internet to both promote and manage donor advised funds. I heartily recommend this book. The authors have spent considerable time and energy to provide a definitive text on this most important subject.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
15 of 16 people found the following review helpful By S. Haji on January 30, 2002
Format: Paperback
A fantastic collection of resources! Warwick, Hart, and Allen brought together an amazing array of experts to assemble a practical, hands-on book full of interesting case examples. As an application service provider working almost exclusively with non-profits, we found the book particularly useful as a source book for guidelines and best practices. Our clients who have read the book were enthusiastic about everything from the specific strategies to the fundraising tips.
This is an all-encompassing, basic guide that makes fundraising on the Internet accessible to the most inexperienced nonprofits but gives insightful advice to veterans. I wholeheartedly recommend the book and plan to make this required reading for our customers and employees.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
1 of 1 people found the following review helpful By cksyme on March 5, 2011
Format: Paperback Verified Purchase
I was amazed at how much I took away from this book considering it was published in 2002. The practical chapters were pretty worthless, except for a history lesson, but the authors' approach to strategy is as right on today as it was then. There are a lot of practical tips here for formulating strategies for raising funds online. I wish the authors would do an update.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
6 of 9 people found the following review helpful By Alice L. Benson on November 19, 2001
Format: Paperback
I found practical suggestions in each chapter -- a useful resource to help us round out our fund raising program. With uncertainties in the Washington, DC mail due to anthrax, we are especially interested in increasing visits and gifts through our Web site. This book will help us move towards that goal.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
2 of 3 people found the following review helpful By www.eFundraise.org on December 12, 2004
Format: Paperback
This collaborative effort is well-written, fast-paced, and extremely up-to-date. Each chapter is on a different aspect of Internet fundraising, written by a different author. Speaking from personal experience, this book has been extremely possible in our own business of helping nonprofits raise funds online. We recommend it to any nonprofit who wants to take advantage of the net.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Frequently Bought Together

Fundraising on the Internet: The ePhilanthropyFoundation.org's Guide to Success Online, 2nd Edition + Nonprofit Internet Strategies: Best Practices for Marketing, Communications, and Fundraising Success + Digital Giving: How Technology is Changing Charity
Price for all three: $66.78

Buy the selected items together