The list author says: "Beantown, it turns out, is a hub of activity related to new approaches to marketing. Call it 'social media marketing,' 'inbound marketing,' or just 'new marketing' -- but the home of the Red Sox, 'Cheers,' and Paul Revere is also home to some revolutionary thinking about the changing relationship between companies and their customers.
I've tried to list the newest books first -- including a few that are still pre-orders."
"Dan is an inbound marketing manager at Cambridge-based HubSpot who has written for blogs like Mashable and ReadWriteWeb and has spoken at events like Search Engine Strategies and 140: The Twitter Conference."
"Seth is more of an honorary Bostonian -- but I can't resist. He did his undergrad at Tufts University. One of his first gigs was at Spinnaker Software, an educational software company in Cambridge. And he was a long-time columnist for Fast Company during its Boston era. (But Seth also now lives in exile, in New York.)"