Customer Reviews

G1 New Dimensions in Graphic Design

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The book presents the reader a collection of worlds finest, revolutionary and contemporary graphic design. Work from various designers is used to show the current spirit of graphic design, together with common images put in juxtaposition with their environment. A real must for anybody interested in design in its many different forms.

The cover is best thing about this now dated attempt to locate design not just in the work of an elite world of artists and designers, but also in the "vernacular"-that is, the everyday items that surround us. To that end, the book positions "found" items such as shipping boxes, torn up billboards, and scraps of paper next to commercial packaging, next to highly designed pieces. What happens is that next to same old overdesigned catalog spreads, arty CD packaging, and industry self-promo pieces, the found objects become a lot more interesting. Of course, I didn't need a book to tell me that, a simple walk down my litter-strewn and graffittied street does the trick just as well. The editors try and get all clever by not putting designer credits next to the pieces, instead printing them on removable stickers in the rear.

This book isnt what I expected when I first recieved it. When I first skimmed through this book my initial reaction was- I have seen most of this stuff before and its good, and the content I had not seen was what I thought to be ... but its not. When you stop skimming and start reading and really looking at what is presented in this book you will realize the point it is making. This book is not full of the greatest pieces of graphic design and it wasnt meant to be. Instead it is a differant look at design. It is communication through dimensions and the vernacular. What impressed me most about this book is that after looking through it I got alot of new ideas.