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  • General Imaging Power PRO X550-WH 16Digital Camera with 16MP, 15X Optical Zoom, 2.7-Inch LCD and 27mm Wide Angle Lens (White) (OLD MODEL)
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General Imaging Power PRO X550-WH 16Digital Camera with 16MP, 15X Optical Zoom, 2.7-Inch LCD and 27mm Wide Angle Lens (White) (OLD MODEL)

by GE
53 customer reviews
| 12 answered questions

Available from these sellers.
  • 16 MP Digital Camera with 15X Optical Zoom
  • 2.7-Inch LCD Screen
  • Built-in 13MB internal memory with SD/SDHC card support up to 16GB (MMC card not supported)
  • Electronic view finder, optical image stabilization, object tracking, face auto exposure, high dynamic range
1 used from $85.18 1 refurbished from $84.49

Special Offers and Product Promotions

Color: White
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Technical Details

Product Description


Product Description

GE X550 Power Pro Series Bridge Digital Camera with an Electronic View Finder, Optical Image Stabilization, 16MP, 15X Optical Zoom, 2.7-Inch Auto Brightness LCD, 27mm Wide Angle Lens and advanced features including Object Tracking, HDR+, Shutter & Aperture Priority modes, Program mode, Auto Scene, Panorama, Smile & Blink Detection, Face Detection & AE, Red-Eye Removal, High Dynamic Range. Power by AA Battery.

From the Manufacturer

GE Power Pro Series X550
GE Power PRO Series X550
All the power and performance you need in our best selling bridge camera series.
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GE Power Pro Series X550
Large 2.7" LCD display for easy viewing.
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GE X550 Power PRO Series Digital Camera

Capture all the action like a pro with the new X550 from GE. This popular bridge camera is equipped with a 16MP sensor that allows you to capture stunning images with vivid details. A 15x optical zoom gets you closer to the action by letting you take great pictures of faraway subjects and breathtaking views. It also lets you see your subjects clearly through its 2.7" LCD display or real-time view through the electronic view finder for better scene composition. With easy-to-use video capabilities, it enables you to capture special moments with 640 x 480 resolution. Share your videos and photos easily with family and friends through the camera's SD card slot and USB port.

Shooting Modes

Auto, ASCN, P, S, A, Manual, Panorama, Movie, Portrait, Scene (Sport, Landscape, Children, Indoor, Leaf, Snow, Sunset, Fireworks, Glass, Museum, Night Portrait, Night Landscape, Beach, Text, Party, ID, Panning Shot, Photo Frame, Sketch, Fisheye)

Camera Features

Electronic View Finder
Electronic View Finder

An added option for more accurate depiction in real-time through the eyepiece for better scene composition.

15x Optical Zoom
15x Optical Zoom

Powerful optical zoom moves you closer to the subject for tight, clear shots.

3200 ISO
3200 ISO

Improves pictures in low lighting conditions for optimal exposure.

Optical Image Stabilization
Optical Image Stabilization

Automatically adjusts unintentional camera movements giving you clear, crisp pictures every time.

Object Tracking
Object Tracking

Don’t miss the action with the ability to target, track and automatically focus on moving objects.

Face Auto Exposure
Face Auto Exposure

Automatically enhances facial features detected by the camera for true subject highlighting.

AA Battery
AA Battery

Convenient, easy and no hassle AA batteries keep you on the go.

High Dynamic Range +
High Dynamic Range +

Enhance the beauty of low-light images by uniting the most detailed portions of three different exposures to create one perfect photo.

What's in the Box?

GE X550 Digital Camera (Black or White), AA Alkaline Battery (×4), USB Cable, Shoulder Strap, CD-ROM, User Manual, Lens Cover, Quick Start Guide, Warranty Card

Product Details

Color: White
  • Product Dimensions: 2.6 x 4 x 2.9 inches ; 14.4 ounces
  • Shipping Weight: 1.6 pounds
  • Domestic Shipping: Item can be shipped within U.S.
  • International Shipping: This item is not eligible for international shipping. Learn More
  • Item model number: X550-WH
  • Batteries 4 AA batteries required. (included)
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (53 customer reviews)
  • Amazon Best Sellers Rank: #7,232 in Camera & Photo (See Top 100 in Camera & Photo)
  • Product Warranty: For warranty information about this product, please click here
  • Date first available at July 10, 2012

Read about our customers' top-rated cameras on our review page: Point-and-Shoot Cameras

Customer Questions & Answers

Customer Reviews

Most Helpful Customer Reviews

40 of 40 people found the following review helpful By Bobbi Ann Johnson on December 4, 2013
Color: White
I used to to be very much into photography, my first "real" camera was a TLR (twin lens reflex) that used 120 film, after that I graduated to 35mm SLR's but some where overtime I lost interest in photography. But about three years ago I started to become interested in photography again, I looked into going back to a 35mm camera but from my research it looks like (most) film cameras are going the way of the dinosaurs so I looked at DSLR cameras and found they are way, way out of my price range so I looked at digital bridge cameras. Now to be honest I did not know that GE made cameras and when I first saw one I bypassed it and went to the name brand cameras that I knew such as Pentax but for some reason I decided to check out the GE Power Pro X550 camera I did my research and liked its features and the price.
Now the camera............the 15X zoom is equal to a 405mm telephoto lens for a 35mm SLR camera.

You can either use the digital screen on the back of the camera or use the viewfinder (like a SLR camera) which I Love to compose and then shoot your pictures.

The controls are easy to use, if I can figure them out anyone can.

The camera feels right in my hands.

The Camera is not overly heavy when I have it hanging around my neck.

The bottom line is you are getting a lot of camera at a very good price.
Is it better than a $1,000.00 DSLR? I can't answer that because if I had $1,000.00 I would buy new tires for my car and pay some bills.
On that I will tell you this, if you want a camera that has some of the features of a SLR and a DSLR camera at a very good price then check this camera out, it packs a lot of bang for the buck.

This is a follow up and what more I have learned about this camera.
Read more ›
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65 of 71 people found the following review helpful By Albert Abrantes on November 7, 2012
Color: Black
I have mine now for more than a month.I had some issues at first during the initial 30 day period.I almost returned it.Luckily I did not,it has some zoom and focus issues that it needs consistencies.But I was able to address those issues with some patience and knowing more about settings of the camera.It's not like any usual digital camera you'll be up for a surprise.In fact I believe it qualifies for an DSLR digital camera.And another thing the camera comes with softwares which you may forget but don't.You'll be able to do a lot of things with your photos.Amazing things.Battery issue I suggest you use a rechargeable batteries it will last longer up to 500 photos.On Zoom and focus it performs well at certain right distance but near shots adding zoom closeups it does not focus well.Another thing it also has a fish eye lens setting which other cameras don't have you'll be amazed with the zoom and focus at this settings adding HD mode at 12 mp incredible.The camera features doesn't state well it's capabilities but it's more than what it's being stated.And it focused just right.Another thing it states that it's focal length is only 405 millimeter but it's not it's more than that.It's 15x optical zoom and 6x digital zoom beat my 14mp 576 millimeter camera on zoom photos.After I did a distance zoom test.So this one is definitely not only 405 millimeter on it's focal length.So there that's my excellent findings and opinion with my GE X550 digital DSLR Camera.Lastly it's 15x zoom feature and 6x digital zoom feature engaged my Sony's 57x zoom feature in equal closeness and clarity.Had I not discovered it's fish eye setting for photos adding HD mode I would have said this one lost to my Sony 7.2mp camera by a slim margin.And I m still finding out new surprises from this camera.Next time I 'll buy a GE X600.And thanks to my old war games friend of mine for insisting I buy this one, before any other camera.
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27 of 29 people found the following review helpful By Risha on August 1, 2013
Color: White Verified Purchase
I like the camera. I love that is has a panorama setting. I was expecting a little more from it but then again for the price I should not have such high expectations.

I had a few issues with this camera,

1. You have the setting on 16MP but it still only takes 7MP which is quite annoying. So don't expect every picture you take to be 16MP or even 10MP.

2. The LCD screen could be better. You can't really get the full details of the picture on this like you can with other cameras that are older than this one.

3. The focus on this is just horrible. You have to fiddle with the different modes in order to figure out what mode is best for taking pictures of different items. The auto focus does not help at all. The auto mode almost never focuses correctly so just be prepared for that before you go on thinking your camera is broken. Don't worry it's not.

Those are my main issues with the camera. Don't get me wrong though I like the camera and if you love taking pictures like I do I would suggest this to any beginner looking to get into photography or who just want better pictures. I do recommend that you get rechargeable batteries. Trust me it will save you tons of money. If you love taking pictures then rechargeable batteries are a must. You can get about 300-400 pictures on one charge without flash, video taking, deleting pictures, etc. You get less than that on normal batteries maybe 200 if you're lucky. Bring back up batteries with you if you plan on being out all day with your camera because it is likely it won't last that long.
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