- Paperback: 94 pages
- Publisher: FastPencil, Inc. (October 13, 2010)
- Language: English
- ISBN-10: 1607463520
- ISBN-13: 978-1607463528
- Product Dimensions: 5 x 0.2 x 8 inches
- Shipping Weight: 4 ounces
- Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
- Amazon Best Sellers Rank: #4,549,845 in Books (See Top 100 in Books)
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Generate Sales Leads with Virtual Events Paperback – October 13, 2010
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More About the Author
At INXPO, I provided strategic consulting to clients on their virtual events. I managed virtual event campaigns for Cisco, HP, Oracle and Microsoft, among others.
Top Customer Reviews
I have been recommending this book to my customers (I'm in the virtual events business myself)and everyone who has read it, has liked the practical step-by-step approach that Dennis takes in the book.
Virtual events present a whole new world of opportunities but just like any other event, depend on sponsors for revenue generation. This book provides direct recommendations to sponsors on how to maximize their presence at a virtual event- planning, social media marketing, virtual booth, lead generation, follow up etc.
The issue with many writers / authors / bloggers who write about Virtual Events and lead generation is that they tend to be out of touch with the actual execution details. Most of them write with little or no street level experience. Dennis has been in the thick of it for a while and thus brings forth a very simple but effective set of recommendations.