Most helpful positive review
1 of 2 people found the following review helpful
on August 3, 2010
I'm not historically knowledgable enough to speak to the 2 earlier reviews that claim that Mr. Lois "stole" some of his ideas..... (although it sure does sound like sour grapes, based on the way those reviews are written.)
What I can speak to is the overall quality of the material presented within, and the experience of reading this book cover to cover. In short: this book is absolutely fantastic. I am a graphic designer, and ideas are the currency of my trade. But Lois takes it to another level. Beyond any single image or story presented here, what's most impressive about this collection of projects is Lois' overall process / spirit, which helps him find fresh approaches and vantage points into virtually any topic under the sun. Put this book on your shelf and pull it down whenever you need a kick in the butt, brain or funny bone.