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Get Big Fast and Do More Good: Start Your Business, Make It Huge, and Change the World [Kindle Edition]

Ido Leffler , Lance Kalish
4.7 out of 5 stars  See all reviews (114 customer reviews)

Print List Price: $25.00
Kindle Price: $5.99
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Book Description

Get Big Fast and Do More Good is a guide to modern entrepreneurship and accelerated brand-building from the founders of Yes To Inc, the company behind the breakthrough natural beauty brand Yes to Carrots.

Ido Leffler and Lance Kalish, two 29-year-old Australians with very different back-grounds and skills, cofounded their company in 2006 with little more than a dream—and made it big. Yes to Carrots has become one of the biggest natural beauty brands in the world and is one of the fastest-growing skincare brands. Leffler and Kalish have accomplished it all while maintaining solid principles, investing in meaningful business relationships, giving back to the community, and still making it home in time for dinner.

The authors started their business with nothing but chutzpah and great instincts for products with potential. They’ve since made lots of great decisions and some really, really bad ones, and are ready to share their hard-won secret to success: a strong, resilient, trusting partnership coupled with a great sense of humor.



Editorial Reviews

Review

"For the freshly minted entrepreneur, [the] authors of this irreverent book—successful self-starters Leffler and Kalish—are brutally honest about the goofs and gaffes they made on the way up. Since more than 90% of startups fail in their first three years, it might be more useful to know what not to do when you start a business." —Time Magazine

"When Walgreens was founded, over 100 years ago in a one thousand square foot pharmacy, no one expected we would become a brand recognized around the world.  And, that's a point that is captured so well in this insightful and masterfully written book. The “Yes To" products we carry in our stores reflect what we mean by "Doing Good while Doing Good Business." Ido Leffler and Lance Kalish have certainly set a high bar, and this book is a prime example of what hard work, vision, and a "yes" attitude can do for you and your company." —Gregory D. Wasson, President and CEO, Walgreens Co.

“Two crazy (and whip-smart) guys got you (and me!) to put carrots and tomatoes on our face. Their product works, their company works, their charity works and they've worked their way into our stores and homes- Yes To reading this book and learning from their story!” —Ellen Gustafson, Social Entrepreneur and Food Activist, Co-Founder of Food Tank, Co-Founder of FEED

"Whether you're a corporate executive dying to make a career change or a stay-at-home mom with an awesome business idea, Get Big Fast And Do More Good will give you the tools, tips, and kick-in-the-pants inspiration you need to make great things happen." —Michele Promaulayko, VP/Editor-in-Chief of Women's Health

“This book teaches how to do well by doing good, and also how to have a bit of fun along the way!" —TONY HSIEH, author of Delivering Happiness and CEO of Zappos.com, Inc

"Get Big Fast and Do More Good is jam-packed with great insights and hilarious stories about all the little things it takes to build a successful company and brand from scratch.  If you want to invent your future, this book is for you!"  —Peter Sims, author, LITTLE BETS

“Ido and Lance's story is exhilarating, scary, funny and ultimately enviable. For anyone who is ambitious and looking for a dose of perspective, this is a story about the hard work that it takes to win, with a simple message that you can win too.” —Katia Beauchamp and Hayley Barna, Co-Founders Birchbox

“Ido and Lance’s book should really be titled Yes to Courage. The boys will not only show you how to be a better entrepreneur but leave you inspired with passion and confidence to make big and improbable things happen.”  —Eric Ryan, method Co-Founder

“I say YES to the joy of life - to the pursuit of beauty in all its forms. Ido Leffler and Lance Kalish have written more than just another wonderful business book- this is a personal, accessible, informative look at what can be achieved with a clear vision, pure intent, and a whole lot of chutzpah!” —Chip Conley, Founder Joie de Vivre Hotels

“These two guys have made being an entrepreneur a way of life. A life of success, family, and altruism.  If you need a guide to making money and saving the world all at once, read this book!” —Elizabeth McKee Gore, Resident Entrepreneur The United Nations Foundation

“There is a lot to say yes to in this story. Yes to pursuing your dream. Yes to trusting your instincts, learning vs. failing, improvising and bouncing back, pushing ahead. Yes to thinking big--and then bigger—and making the personal commitment to make it happen.  Whether you are an idea breeder in an established company or an entrepreneur who has an idea to pursue…there is inspiration and practical lessons here to keep you moving forward. Yes!” —Mark Addicks, Chief Marketing Officer, General Mills

“Ido and Lance have so many funny stories and practical lessons for aspiring entrepreneurs. If you're looking to start something that matters, I highly recommend that you read this book!” —Blake Mycoskie,  Founder and Chief Shoe Giver, TOMS

“I LOVE this book! Get Big Fast and Do More Good is more than a business book. It's an inspiring, funny, must-have read.  Ido and Lance are authentic, brilliant and their collective energy spills from the pages of this great book!” —Porter Gale, author of Your Network Is Your Net Worth and former VP of Marketing at Virgin America

About the Author

LANCE KALISH and IDO LEFFLER are the founders of Yes To, Inc.

Product Details

  • File Size: 2150 KB
  • Print Length: 240 pages
  • Publisher: Amazon Publishing (November 5, 2013)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B00DQC9GDQ
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Not Enabled
  • Amazon Best Sellers Rank: #68,091 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

Most Helpful Customer Reviews
39 of 39 people found the following review helpful
4.0 out of 5 stars It's really all about Yes To Inc. November 10, 2013
Format:Hardcover|Vine Customer Review of Free Product (What's this?)
Over the years, I've grown a little skeptical about business books... they tend to underdeliver. Still, a subtitle like "Start Your Business, Make It Huge, and Change the World" (on an orange background no less!) is hard to resist. Tuns out the book itself has a definite appeal, just not particularly related to the titular promises. This should have been called "The Yes To Story Thus Far... With Some Random Business Tips Thrown In." Ido and Lance (and their ghost writers? If I got one message from this book, it's to stick to what you're good at, and farm out the rest to experts) make appealing, quirky narrators. The Yes To history makes an interesting read. However, it feels too early in their career (some missteps, some unproductive freaking out, what seems like a drastic misunderstanding of how advertising works, and the relatively early stage of the Yes To brand) for them to be writing a book with words of wisdom... which is fine, because other than lots of tips on how to schmooze and impress people at trade shows and meetings, it didn't feel like there was much applicable content. The book was particularly light on the "do good... change the world" aspect. Really, that aspect boiled down to, well, "do good" without much insight on how beyond treating people well. Blake Mycoskie's START SOMETHING THAT MATTERS does a much better job in that respect, even though I'm not wild about that book either.

Basically, this is a quick, entertaining read, with the occasional insight. If you are interested in reading about Yes To's journey, get it. This book is good for what it is. It is not, however, a blueprint to do any of the things the title and subtitle suggest.
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20 of 21 people found the following review helpful
3.0 out of 5 stars I would have liked more December 23, 2013
Format:Kindle Edition|Verified Purchase
There was a lot of hype around this book but I found it somewhat disappointing. To me it came across more as group of stories and experiences rather than in depth look at business. Don;t get me wrong, the stories are interesting and relevant but not as in depth as I was lead to believe from the reviews.

I think that I would have liked to have seen a bit more of the thinking behind the whole business development and what went on in the minds of the authors. They tell their story with plenty of emotion and maybe that is what the business success has been. Maybe, I would have been more satisfied with a third party telling the story and making the observations rather than the founders? I can't quite put my finger on exactly what is missing for me with this book.

I think it is still an interesting read and well worthwhile to understand the process that the writers have gone through in developing their business and making it a success. There is certainly something that you can learn from that.

In summary, to me this book is more a story than something on business development. That doesn't make it any less worthwhile but it was not quite to the level I was personally expecting.
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7 of 7 people found the following review helpful
Format:Hardcover|Vine Customer Review of Free Product (What's this?)
Like a breath of fresh air, Get Big Fast and Do More Good, moves the stodgy typical business book into the entertainment lane. But not only does it entertain, it enlightens.

The authors take a humorous approach in the writing of this book. I tend to think that the humor wasn't necessarily intentional but just a byproduct of who these two guys are as people. The light hearted humor really makes this a much more readable book.

These two made many mistakes along the way. It's refreshing to know that you can achieve great things even when mistakes, sometimes huge mistakes are made along the way.

But for me, at the core, was the message of doing the right thing. Treating people well, respecting people and loving what you do.

Revelationary? Not necessarily. But if you're going to read a "business book" on entreprneurship you might as well choose one that isn't a dry, textbook-like drone of proper business practices. Much better to listen to the journey of what these guys went through to get started and grow the company to become the huge success that it has become.

Love reading this book.
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6 of 6 people found the following review helpful
5.0 out of 5 stars A Must Read! November 5, 2013
Format:Hardcover
What an authentic read! Most management books seem to talk about how smart the author is and gloss over failures. Not these guys. They really give you a seat at the table on their journey to building Yes To into a major brand. The book is truly a great read. You are given full access to their world - the ups, the downs, and the comedic events that seem to pepper their lives. It's a real page turner as you get to know these two co-founders as real people - folks that become your friends; real inspirations. I put this book at the top of my recommended list.
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3 of 3 people found the following review helpful
Format:Kindle Edition|Verified Purchase
This book is different. It's about being different, too. If you want a book that boldly tells you how to achieve business success you won't find it here, but it doesn't try to be that book. There are a lot of books like that already. The entire story about Lance and Ido are how they didn't fall into the trap of being what everybody else tries. They try different things.

They judged their investors based on the football club they supported. Despite supporting the wrong club, that's pretty great to read about.

When starting a business you need to give yourself permission to be unique and to sometimes be irrational. This book helps you come to terms with the ridiculous endeavor of starting a business that is most likely going to fail. They have some good principles that are delivered well and have the anecdotes to back them up.

I have never smiled so much through a book in the business category as I did here. It isn't because it's funny (it is, sometimes) but because it made me feel good. A few months ago I read Richard Branson's autobiography, and can safely say that they may shoot for being the Richard Branson in beauty products. Their book outdoes his in terms of motivating and inspiring the reader to commit to doing their own thing, to walk their own path, to do their own good.
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Most Recent Customer Reviews
5.0 out of 5 stars amazing!
I loved this book! It was to the point, informative, funny, and overall a great read. They made it easy to understand the breakdown of how they built their brand (and how you can... Read more
Published 2 months ago by drod
5.0 out of 5 stars just awesome
Written differently and in the most conversational tone as if Ido and lance were speaking directly to me
Go for it
Published 4 months ago by Shashi B.
4.0 out of 5 stars Lots of ideas
Even though my business is not in retail, the content generated lots of business ideas and helped with staying focused.
Published 4 months ago by Jeff
3.0 out of 5 stars not what I expected
Interesting read but not what I expected. More along the lines of the history of the niche company Yes To! Read more
Published 5 months ago by Adam Shafer
5.0 out of 5 stars Five Stars
Super
Published 6 months ago by judith k anderson
5.0 out of 5 stars Fun book.
It was a good book. Fun to hear about their history. It went back and forth well.
Published 7 months ago by Thomas
5.0 out of 5 stars Five Stars
great info on start ups and giving back
Published 8 months ago by Ellen
5.0 out of 5 stars Inspiring!
Fantastic book, very inspiring! A must read, especially for those starting out in business.
Published 8 months ago by Louise Ledbrook
5.0 out of 5 stars Goals Set and Met
I think these guys set out to write a different type of "business book" and they did. As a small business owner in a non-retail environment, some of the direct lessons of... Read more
Published 8 months ago by socai
3.0 out of 5 stars It is more like a success story with a few tips thrown in ...
Worth the price, but more of a autobiography of their lives and success than a training guide. It is more like a success story with a few tips thrown in here and there.
Published 8 months ago by JAG
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