From Library Journal
This is a practical introduction to 17 forms of organizational communication such as brochures, newsletters, reports, presentations, and media releases. Each method is covered in a separate chapter that includes the mechanics, targeting the audience, where to get help, and a checklist. Examples are included, but more would have been helpful. Anyone attempting to use one of these methods would have to consult other sources for more details. The authors are all Australian professors of communication, and the book has an Australian bias in terminology (A4-sized paper), spelling (colour), and sources cited. Despite these flaws, the book would be a useful addition to libraries needing a short and inexpensive introduction to the subject. For public and academic libraries.?Lawrence Maxted, Gannon Univ., Erie, PA
Copyright 1998 Reed Business Information, Inc.
--This text refers to the
Paperback
edition.
Review
In How To Get Your Message Across, Dr. David Lewis shows the reader how to cut through the clutter of information overload so much a part of modern life, and to get one's point across quickly and cogently. Using Dr. Lewis' practical approach, the reader can quickly gain confidence and skill in the fine art of persuasion in any venue, whether a boardroom, a seminar, on the telephone, or in a family discussion. From the power of words to building larger communication structures, with check lists for success included, How To Get Your Message Across will help every business person and classroom instructor, every professional consultant and seminar lecturer, every committee chair and barroom orator to become more effective, more competitive, more powerful, more persuasive. Still another valued benefit will be the improved family and personal communications as the "tips, tricks and techniques" of clarity are mastered. --
Midwest Book Review