Customer Reviews

Getting to the Better Future: A Matter of Conscious Choosing

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In the words of an experienced entrepreneur, John eloquently and logically paints a clear picture of the future that business can help create. In this day where ideas can be instantly transmitted across the world at the speed of light and vast changes can be made almost overnight, John's sound logic and reasoning points the way for business to be an integral and in fact critical component of the evolution of humanity. John gently but clearly points out that we are responsible for the creation of our future, we have choices to make based on the information we have, and helps pave a pathway through the chaos and confusion that is so rampant today. John offers nothing less than a clear blueprint for how businesses can help serve society on a worldwide basis and to help create a sustainable, prosperous and abundant future for us all. John's brilliant mind and deep heart offers hope and inspiration to us all. Definitely a "must read" book for the new times that we are living in!

Highly recommended reading for business leaders! Everybody still in possession of a certain degree of open-mindedness and hope for a better future will acknowledge that this book provides more than food for thought. It's a blueprint for action. The French writer, philosopher, and Nobel laureate (literature) Andre Gide (1869-1951) once said: "I do not know whether it will be better when it changes but I know it must be different in order to be good". John's Book helps all of us to shape the system to become good! Peter Sorg Head Group Relations Member of Senior Management Ciba Specialty Chemicals Inc., Basel, Switzerland

Great tools and ideas for those who feel like helping to improve our present reality and to start building one that works for all. Let's enjoy and use it!

John Renesch has generously shared his tracing of the path of self-examination of thought and life that many of us long to do. He helps you begin the process yourself, seeing that the need for change that we see in the world today begins with personal change in each of us. He points out that we often stay an arms-length away from really making our personal contribution, looking outside ourselves or waiting for someone else to deliver, before we move into action. Meanwhile, we continue to blame, complain, hide behind our fears or those thrust upon us. He gives a compelling call to action for each of us to answer the call of what he terms our "ultimate responsibility". Inspiring new vision. Great stories. This book gives NEW HOPE for a promising future at a time when we need it most. Great read!

John Renesch takes a stand for the greatness of the human being. He sees a better future that is possible but needs to be worked for. He points to the possibility of a more sane and mature world through humanity's embracing its destiny for a more conscious evolution.

This book is neither a complaint about our situation nor a grandiose scheme for changing it. It calls us all to turn old habits -- like being passive and perpetuating the status quo -- into more productive ways of living and working. It gives us many realistic action items that any person, anywhere can take to help build a better future.

Getting to the Better Future by John Renesch

In the vast gulf between what business is and what it could become lies an enormous potential to transform ourselves and our world. We live in that critical moment between worlds when if continued, the traditional ways of business can literally destroy us or be used as a clarifying mirror, setting us free to embark on a collective hero's journey. There exists the distinct possibiity that through an evolutionary leap in consciousness we can, in the words of visionary inventor/philosopher Buckminster Fuller, "create a world that works for everyone with minimal harm to the planet."

John Renesch has lived in the business world for many years as an author inventor and entrepreneur in ventures including real estate, event production, advertising and public relations and knows the territory intimately. In 1970, he began an examination of his life asking the big questions like why he was doing what he was doing and met Willis Harman, a Stanford professor, futurist and social scientist whose ideas on consciousness and the interconnectedness of life and business were to change his life. What he discovered about himself, his true purpose, the brilliant people he has met and learned from and what he sees as a possible future form the heart of his inspiring and visionary book, Getting to the Better Future

His passionate insights should be required reading for every executive, entrepreneur and business school student in the world. By considering his vision of how business can transform itself through personal transformation, he provides a highly detailed map of the new world of evolutionary business that promises nothing less than the end of business as usual and the beginning of a new business orbit beyond rhetoric to a grounded and conscious state of serving the whole.

In his small in pages and immense in value landmark book, Getting to the Better Future, Renesch issues a clarion call to entrepreneurs presidents, ceos, boards, investment bankers and accountants to wake up from our economic hypergrowth hypnosis, reconnect with our souls and the earth and recreate business as a noble and highly creative enterprise that contributes visionary solutions placing people and the planet on equal footing with profits.

Themes include harmonizing our inner and outer worlds, serving the whole, business as a spiritual journey, "choicepoints," crisis as danger and opportunity, and being a practical visionary. Make no mistake, reading this book can and will be hazardous to any sense of complacency, arrogance or separation from the deepest parts of your Self-your heart, soul and spirit.

How we choose to proceed from this moment on is the subject of this wonderful guide to compassionate business. And this is not a philosophy book but a practical tool for transforming ourselves, our businesses and our world.

Imagining what business could be as a transforming force in the world and provding tools to get there is John's important gift to modern day business. As Anita Rodick, the irrepressible founder of the Body Shop notes, "business should be a nourishing, optimistic, humanistic, enthusiastic, intuitive, curious, loving, humorous, magical, fun and euphoric activity."

John shares his personal journey from "entrepreneural cowboy, locally focused on challenging little enterprises, to a globally-focused thinker and futurist who sees the possibility of a much better world."

The most exciting idea I derived from reading John's gift to all of us is that we can each play our unique role in Getting to the Better Future and in so doing be part of a global mindquake and renaissance that will raise our personal self-esteem and collective sense of hope. In so doing, we may leave behind us the most precious gift imaginable to future generations-a healthy and sustainable world that truly works for everyone.

Thank you John for your extraordinary vision, passion and compassion from which you have created a work of immense value to help the world of buisiness unlock its magnificent potential to serve humanity.

Jeff Hutner, Editor New Paradigm Digest

I found this book to be encouraging.There is a way to treat others in a more human way. John makes an excellent case for why and how it can happen. I was downsized 2 times in the last 3 years. The problem I have with corporations is HOW they do the downsizing( ouch!). John's open style of writing allowed me to see what I was holding onto from these past experiences and let go of it...move on. Someone must hold the bright light for others to follow.